VerticalResponse Pros and Cons

I like that it integrates with SF and can send emails related to a campaign. Review collected by and hosted on G2.com.

I wish the templates were easier to use. Templates are limited. Like what you can do in Pardot with drag and drop featutres. Not forced to template design. Review collected by and hosted on G2.com.

i like that i can customize exactly what i send out. Review collected by and hosted on G2.com.

Sometimes it is difficult to navigate the website. Review collected by and hosted on G2.com.

Vertical Response is very user friendly. I like that you can create a canvas email and do not always need to use HTML. We were able to add a few canvas emails so people who did not know HTML were able to send emails.

It also allows you to great a ton of list. We have have about 75 list of people that we mail to. Review collected by and hosted on G2.com.

I dislike that when you schedule an email it does not always go out at that time. We had a fundraising email with the subject line 3 hour left. This email went out 2 hours after the scheduled time and we looked kind of dumb for having that subject line. Review collected by and hosted on G2.com.

Checkpoint progression when building your email Review collected by and hosted on G2.com.

It took a long time for them to upgrade their system and the upgrade wasn't rolled out particularly well. It was my first time really with using this type of system and generally it was just a bit clunky to begin with but we didn't have enough in house experience to find a better system for us. Review collected by and hosted on G2.com.

Easy to use HTML interface for building emails. User friendly enough for non HTML users to create basic emails. Access to past emails and reports makes it easy to compare progress. Review collected by and hosted on G2.com.

Pre-Built templates leave alot to be desired. Everything is done through CSV files and slightly dated. Connector with Salesforce didn't work for our needs and we decided to switch to Pardot instead for our email marketing efforts. Review collected by and hosted on G2.com.

Nothing - Wasted my Time only to have them take my 1400 private email client list and block my account with a Spring Beach email I sent with note to call me to Refinance their home loan - I am a Mortgage Broker. This is ptitful. Call to Customer Service stated they don;t allow various "words" in their emails.. MORTGAGE and REFINANCE are bad words to this Company apparently.

I am sorry I'm not sending Cupcake recipes or my take on the Kardashians. Review collected by and hosted on G2.com.

Everything and the whole concept of their business Review collected by and hosted on G2.com.

They pricing option for nonprofits which really help our budgeting.

Easy to use interface.

List management tools. Review collected by and hosted on G2.com.

Cannot unsubscribe to just one list, is all or nothing.

Would love to have better integration.

No very flexible with regard to the data we can collect from sign-up form. Review collected by and hosted on G2.com.

The core functionality of the software is good. Review collected by and hosted on G2.com.

They are very late in delivering the upgrade version with robust functionality, thus, we are stuck with the Classic Edition. The weekly newsletter released on Monday when reposted to VR Social generates a 403 Forbidden error. It is hard to conceive that a company that is involved in social media can't figure out over three months of support requests to enable their own communication to be forwarded to others without your corporate network. The html template for coding a newsletter requires a HIGH degree of HTML knowledge. Their editors are basic and you really have no clue how your emails will appears will scene on varying platforms.

Great concept - poor results. Review collected by and hosted on G2.com.

VerticalResponse is great because it works seamlessly with Salesforce.

Very helpful analytics as well to track click throughs, etc. Review collected by and hosted on G2.com.

I worked with this product for a small nonprofit. We were not looking for anything complicated, so really no compalints. Review collected by and hosted on G2.com.

That you can use campaigns to create email lists. Review collected by and hosted on G2.com.

Super ancient interface. It is per user.... Review collected by and hosted on G2.com.