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TapClicks Reviews & Product Details - Page 3

TapClicks Overview

What is TapClicks?

TapClicks, Inc. delivers a complete marketing operations platform. Our goal is to automate all of your manual task like data integration, reporting etc and allow you to focus on high impact tasks like optimizations and delighting your customers. Our platform covers reporting, analytics, insights, campaign order management and marketing workflow tracking. Our flagship product, TapAnalytics, consolidates marketing campaign data and performance metrics into a unified dashboard, complete with automated reporting and analytics. The TapClicks Suite provides a complete view of marketing activities - empowering organizations to make insightful decisions. TapAnalytics marketing analytics and reporting dashboard is a cost-effective, cloud-based solution. TapAnalytics customers benefit from ease of use, scalability, and proven ROI. This unified reporting and analytics dashboard seamlessly connects to over 200 services. -Easily manage thousands of clients in a single dashboard. -Get high-level agency views and custom client views. Provide transparency to your end clients with custom client views. -Utilize white labeling features to add a high touch finish designed to meet each client’s needs. -Get scoring and real-time analytics across all campaigns. Scoring uses sophisticated algorithms to optimize campaign performance and discover actionable insights. -Bring your data to life with data visualization; interactive timelines, pie-charts, geo-mapping, text widgets, and more. -Be the first to know when a campaign needs attention and make executive decisions through alerts. -Save time utilizing auto-scheduled reporting. Send automated email reports in HTML, PDF, and Excel formats. -Agency-Specific Integrations; more than 200 integrations that cater to the needs of agencies of all sizes.

TapClicks Details
Product Website
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English
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Product Description

TapClicks, Inc. delivers a complete digital marketing reporting and analytics platform built to answer the needs of digital agencies, media companies, and enterprises. TapClicks consolidates marketing campaign data and performance metrics into a unified dashboard, complete with automated reporting and analytics.

How do you position yourself against your competitors?

TapClicks is a unified, scalable, end-to-end solution for marketing analytics, reporting, workflow and order management.


Seller Details
Seller
TapClicks
Company Website
Year Founded
2015
HQ Location
San Jose, CA
Twitter
@TapClicks
787 Twitter followers
LinkedIn® Page
www.linkedin.com
162 employees on LinkedIn®
Description

TapClicks, Inc. is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. TapClicks has delivered over 1,000,000 dashboards to over 5,000 brands and over 500 media companies and agencies worldwide. The TapClicks platform leverages over 150 native API integrations with leading marketing and advertising platforms and rounds out its solution with ImportWizard, which enables the platform to use data from virtually any source. TapClicks was founded in
015, is headquartered in Silicon Valley, has development and sales offices in Boston and Canada, and sales offices in Europe and Latin America.


Kevin Y.
KY
Overview Provided by:

Recent TapClicks Reviews

Ahmad S.
AS
Ahmad S.Enterprise (> 1000 emp.)
4.5 out of 5
"TapClicks: A Comprehensive Marketing Dashboard"
What I like best about TapClicks is that it simplifies marketing data by pulling everything into one easy-to-use dashboard. This saves time on repo...
Yasin S.
YS
Yasin S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Feels like home"
excellent choices of marketing startegies high performance
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Good platform, slow customer support"
works well for our reporting needs, highly customizable
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TapClicks Media

TapClicks Demo - Start automating your marketing data today!
Everything you need to differentiate yourself, tell compelling campaign stories, become more efficient, and scale your business.
TapClicks Demo - TapData
TapData lets users control their data collection, curation, transformation, and location through approachable, easy-to-use features. This enables you to configure and deploy processes that make data work for you, not the other way around. Bring your data together, refine it, enhance it, then g...
TapClicks Demo - TapAnalytics
Proactively discover hidden trends, anomalies, and opportunities. Drive growth and optimize ROI across all marketing campaigns. Outperform competitors and see further than just point-in-time performance.
TapClicks Demo - TapReports
Communicate with your clients via online dashboards & reports anytime, anywhere. Build stronger relationships, increase campaign visibility, engage in cross-selling, and increase the percentage of repeat business.
TapClicks Demo - TapOrders
Automated order entry built for media companies and agencies. See and book inventory in a calendar view, manage creatives and workflow. Accelerate time-to-cash.
TapClicks Demo - TapWorkflow
Task and workflow management for your ad operations, billing, and fulfillment. Manage communications, prevent missed opportunities and remove process inefficiencies to help prevent revenue leakage.
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Video Reviews

333 TapClicks Reviews

4.3 out of 5
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333 TapClicks Reviews
4.3 out of 5
333 TapClicks Reviews
4.3 out of 5

TapClicks Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for TapClicksQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Jeff M.
JM
Director of Digital Strategies
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about TapClicks?

TapClicks does what most other reporting platforms promise - they provide a way to use important data in a visualized way to help make quick marketing decisions and allow teams to work efficiently. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

It's a little pricey for our agency, but everything that is lower cost simply doesn't measure up, so we balance the price-to-value consideration and it allows us to give the best solution to our clients. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

TapClicks gives us the ability to stream reams of data from multiple platforms and sources while visualizing this data for ease-of-analysis and decision-making. The platform truly gives us a a whole marketing analytics solution that few can replicate. Support is also excellent and helpful. Review collected by and hosted on G2.com.

Andrew A.
AA
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

The ability to create a customer-facing dashboard to keep them in the loop on the day-to-day ad spend, metrics and logistics. I also love the ability to create internal dashboards that our team can look at from a birds eye view to see what changes need to be made. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Sometimes things break and it can take a little while to fix but overall the support team is strong. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

The ability to share data with customers in a clear and effective way that can be tailored to specific client or global for many different clients within our agency. Review collected by and hosted on G2.com.

Oliver B.
OB
Founder &amp; Director
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about TapClicks?

TapClicks offers a large number of integration options; odds are in can, in principle, connect to the things you need it to. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

We found the platform to be very clunky, reports didn't look very professional, data wasn't always accurate even with customer success management support. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

We wanted a way to automate campaign data pulls and reporting for our clients, to save time across the team. Unfortunately, we found it wasn't fit for our purpose, and even with support from TapClicks customer success team, after 5-6 months we were yet to have a working, usable report. There always seemed to be errors in the data that meant we lost trust in the platform.

After a full 14 months of being a customer and having zero value, but a considerable amount of time invested both from our team and TapClicks customer success team, we decided to ask about ending our agreement early (26 month agreement). Naturally we assumed this would be a long shot and were prepared for this to be declined, however, we weren't prepared for a rude conversation with a member of their C-Suite who arrived 20 minutes late to a call then proceeded to berrate us - putting their bottom line and finances over genuine customer satisfaction. This conversation alone was enough that we wouldn't want to work with this organisation in the future. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about TapClicks?

Customization of data and channels to tailor to your client's needs. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

It is on the expensive side when compared to competitors. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

TapClicks allows us to create channels and other data configurations in order for us to accurately tell our story to clients. Review collected by and hosted on G2.com.

Response from Janai Sevilla of TapClicks

We're glad to hear that you appreciate the customization options in TapClicks. We understand that pricing is an important factor, and we never want this to be an issue for our customer base. Check out TapFree, the free version of our Smart Marketing platform! This is a no-cost version of our beloved platform, feel FREE to start using today!

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about TapClicks?

Tapclicks is instrumental in my organization's success, allowing multiple data sources to be interwoven into a customized dashboard which I can then leverage to provide valuable insights into my client's campaign success stories. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Sometimes, the data fetch delay can be frustrating, but I do understand we have a lot of data out there to upload. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

The key benefit is the ability to present campaign data from multiple sources, IE Google Ads, Simplifi, and Facebook. The ability to run custom reports with all of this data on one sheet is crucial. Our rep Steve has been SUPER helpful in assisting us create custom dashboards for reporting and viewing as well. He is the best! Review collected by and hosted on G2.com.

Rohini S.
RS
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

Easy to use and work

All product data are available in Once place Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Unable to Download Monthly report for all products in xls from tap click Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Tap click Help us to see the product growth Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
(Original )Information
What do you like best about TapClicks?

Options available to build out to meet your business needs. The tech team and our account managers, they have been very supportive. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

There's a lot to learn and understand it can be overwhelming. We've run into few limitations but nothing that we can't work through. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Standardized our monthly reports and offered enhanced reports for our sales reps to export and share/manage on their own if it falls outside of our SLA. Review collected by and hosted on G2.com.

BI
VP Sales & Client Strategy
Information Technology and Services
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about TapClicks?

TapClicks is one of the best programs I have ever used and one of the main reasons I have been so successful in marketing and sales. With its help, I have reached people worldwide in a simple way that serves many purposes. At this rate, other apps will have to try harder to keep up with the number of attempts to use TapClicks as a target. It's not difficult at all, which makes it much more tempting, and the price is excellent, but I recommend the app because it's easy, straightforward, and functional. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

I wouldn't say I like the slowness of the support team; they need to work faster. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Without a doubt, the program has provided us with specialized attention in the field of digital advertising. We have highlighted the importance of sales funnels by including them in all relevant online policies and tools. TapClicks has provided an excellent illustration of how to make money in the digital age. It has allowed us greater freedom in displaying content, which in turn has strengthened our marketing efforts. It is critical to run a successful campaign that makes people feel comfortable. Review collected by and hosted on G2.com.

PG
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

It's user friendly and a great platform to manage plus organise Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Refreshing time (sometimes), but it's fine Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Tracking Productivity Review collected by and hosted on G2.com.

LO
Senior Director of Client Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

TapClicks is a time saver for reporting especially when running multiple campaigns in different platforms. It also has a pacing tool which is helpful for traders to ensure that we are pacing on impressions for our clients. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

There is definitely a learning curve in creating dashboards and applying margins but TapClicks Customer Service is helpful in resolving any issues we have. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

TapClicks is solving our issue of manually reporting on each different platform using excel spreadsheets which is time-consuming. They are saving our team hours' worth of manual work and allowing us more time to optimize campaigns. Review collected by and hosted on G2.com.