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TapClicks Reviews & Product Details - Page 26

TapClicks Overview

What is TapClicks?

TapClicks, Inc. delivers a complete marketing operations platform. Our goal is to automate all of your manual task like data integration, reporting etc and allow you to focus on high impact tasks like optimizations and delighting your customers. Our platform covers reporting, analytics, insights, campaign order management and marketing workflow tracking. Our flagship product, TapAnalytics, consolidates marketing campaign data and performance metrics into a unified dashboard, complete with automated reporting and analytics. The TapClicks Suite provides a complete view of marketing activities - empowering organizations to make insightful decisions. TapAnalytics marketing analytics and reporting dashboard is a cost-effective, cloud-based solution. TapAnalytics customers benefit from ease of use, scalability, and proven ROI. This unified reporting and analytics dashboard seamlessly connects to over 200 services. -Easily manage thousands of clients in a single dashboard. -Get high-level agency views and custom client views. Provide transparency to your end clients with custom client views. -Utilize white labeling features to add a high touch finish designed to meet each client’s needs. -Get scoring and real-time analytics across all campaigns. Scoring uses sophisticated algorithms to optimize campaign performance and discover actionable insights. -Bring your data to life with data visualization; interactive timelines, pie-charts, geo-mapping, text widgets, and more. -Be the first to know when a campaign needs attention and make executive decisions through alerts. -Save time utilizing auto-scheduled reporting. Send automated email reports in HTML, PDF, and Excel formats. -Agency-Specific Integrations; more than 200 integrations that cater to the needs of agencies of all sizes.

TapClicks Details
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Product Description

TapClicks, Inc. delivers a complete digital marketing reporting and analytics platform built to answer the needs of digital agencies, media companies, and enterprises. TapClicks consolidates marketing campaign data and performance metrics into a unified dashboard, complete with automated reporting and analytics.

How do you position yourself against your competitors?

TapClicks is a unified, scalable, end-to-end solution for marketing analytics, reporting, workflow and order management.


Seller Details
Seller
TapClicks
Company Website
Year Founded
2015
HQ Location
San Jose, CA
Twitter
@TapClicks
787 Twitter followers
LinkedIn® Page
www.linkedin.com
162 employees on LinkedIn®
Description

TapClicks, Inc. is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. TapClicks has delivered over 1,000,000 dashboards to over 5,000 brands and over 500 media companies and agencies worldwide. The TapClicks platform leverages over 150 native API integrations with leading marketing and advertising platforms and rounds out its solution with ImportWizard, which enables the platform to use data from virtually any source. TapClicks was founded in
015, is headquartered in Silicon Valley, has development and sales offices in Boston and Canada, and sales offices in Europe and Latin America.


Kevin Y.
KY
Overview Provided by:

Recent TapClicks Reviews

Ahmad S.
AS
Ahmad S.Enterprise (> 1000 emp.)
4.5 out of 5
"TapClicks: A Comprehensive Marketing Dashboard"
What I like best about TapClicks is that it simplifies marketing data by pulling everything into one easy-to-use dashboard. This saves time on repo...
Yasin S.
YS
Yasin S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Feels like home"
excellent choices of marketing startegies high performance
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Good platform, slow customer support"
works well for our reporting needs, highly customizable
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TapClicks Media

TapClicks Demo - Start automating your marketing data today!
Everything you need to differentiate yourself, tell compelling campaign stories, become more efficient, and scale your business.
TapClicks Demo - TapData
TapData lets users control their data collection, curation, transformation, and location through approachable, easy-to-use features. This enables you to configure and deploy processes that make data work for you, not the other way around. Bring your data together, refine it, enhance it, then g...
TapClicks Demo - TapAnalytics
Proactively discover hidden trends, anomalies, and opportunities. Drive growth and optimize ROI across all marketing campaigns. Outperform competitors and see further than just point-in-time performance.
TapClicks Demo - TapReports
Communicate with your clients via online dashboards & reports anytime, anywhere. Build stronger relationships, increase campaign visibility, engage in cross-selling, and increase the percentage of repeat business.
TapClicks Demo - TapOrders
Automated order entry built for media companies and agencies. See and book inventory in a calendar view, manage creatives and workflow. Accelerate time-to-cash.
TapClicks Demo - TapWorkflow
Task and workflow management for your ad operations, billing, and fulfillment. Manage communications, prevent missed opportunities and remove process inefficiencies to help prevent revenue leakage.
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Video Reviews

333 TapClicks Reviews

4.3 out of 5
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333 TapClicks Reviews
4.3 out of 5
333 TapClicks Reviews
4.3 out of 5

TapClicks Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for TapClicksQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
SW
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TapClicks?

The amount of services integrated into the Tapclicks platform is incredible. Every third party vendor you would use under the agency umbrella is accounted for.

We loved the ease in setting up a custom dashboard that enabled us to see the exact analytics relevant to our clients. Within these dashboards, the widgets are very clean, concise, and provide unique insights into what could potentially be boring & monotonous reporting/tracking. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Unfortunately, the one metric we've consistently run into issues with is the total Facebook reach numbers. The facebook "Reach" and "Frequency" fields are stored on a daily basis, when looking at a range, this value may differ from the source and in some cases be very inflated. Let it be known that out of the thousands of metrics, this is the only one we've had issues with. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Every month we download PDF's based off of our custom set dashboards and are able to present information & trends to our clients without the hassle of logging into the backend of every vendor we use. This saves us a ton of time. Review collected by and hosted on G2.com.

James P.
JP
Owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TapClicks?

As a small agency we've struggled with managing reporting and providing visuals for our customers. Tapclicks puts everything in one place and their dashboard solution is the best we've come across. In the short time we've been a customer, it has saved us countless hours every week creating and sending manual reports, and has provided a powerful dashboard that creates even more value for our customers.

We run several different types of campaigns from multiple vendors, TapClicks has allowed us to create unique dashboards that can tell individual stories very effectively. Not only is the feature set robust, the support I've received from both the sales and service side is phenomenal. I cannot recommend Tap Clicks enough, and we look forward to continuing to grow with their solution! Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Like any new system it has a little bit of a learning curve. Review collected by and hosted on G2.com.

Recommendations to others considering TapClicks:

This is a great tool with a ton of features. I would recommend asking your account/success manager to setup real widgets, views, dashboards, etc with you based on your needs/use (rather than hypothetical ones to demo the capabilities), as this has proven to be one of the more helpful ways for me to learn the software. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Reporting - cuts our reporting time down to zero with the option to send daily, weekly, etc reporting. Live dashboard, customers like the transparency and visuals all in one place. Review collected by and hosted on G2.com.

Janette G.
JG
Marketing and Communications Specialist
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about TapClicks?

I like being able to track traffic. Click rate analysis on social media platforms to see what does or does not attract visitors is crucial. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Could be more user friendly- and easier to navigate the site over all. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Helps us control out traffic of people and who to focus on in terms of attraction Review collected by and hosted on G2.com.

Vincent T.
VT
CEO / Digital Marketing Director
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TapClicks?

When it actually works:

Ease of connecting data, presenting data exactly how I want it presented (PDF emailed reports monthly of dashboards, type of data on dashboards, ability to view date ranges on dashboard). Used To Email PDF Attachments and type outlines as "Reports" - then made the big jump to this. Immediately it saved me 40hrs/month on reports between around 20 clients. Cuts report time to 15-30 each mins each max - for our written summary basically only, and marketing directors can easily train team members to use it and set up new dashboards.

Great client management/user management/data profiles management system, white label features, the number of data connectors blows everything else away. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Feature sets at higher plan levels unclearly presented by reps, when we upgraded upgrade to get the leads data import in native Tapclicks UI (at first we were using Google docs/sheets embeds which looked horrible on PDF emailed version). The ability to merge said lead sources together that I upgraded to, requires yet another upgrade?!

Google Data Studio looms overhead as a free better solution and is improving fast withconnectors and things like Supermetrics for 3rd party data connectors that are much less expensive as an overall solution. But lacks more professional features like the emailing of reports, and Tapclicks is a few steps ahead with very customizable date sets and customizable send dates. However, a scheduled reporting feature is scheduled this year to come out on Google Data Studio

Update 4/13/18

We are consistently having issues with CallRail disconnecting, reports that are scheduled that automatically go out without data with CallRail and their Google Sheet connector for leads. The main reason we upgraded from lowest to middle plan, and it keeps breaking and has been nothing but a nightmare.

On top of that, they do monthly updates, and the most recent they changed the Move/Resize system which broke all the PDFs that are scheduled to go out, and have been going out broken to clients. They look at that first page, and it's all messed up, has been a real bad look, a huge hassle. Real big black eye hearing it from clients. Should allow an option to opt out of Tapclick software update(s), or revert in this case of breaking every single clients' reports. Review collected by and hosted on G2.com.

Recommendations to others considering TapClicks:

Understand the software has a ton of options and fit it to your needs customizing those options, will be to your benefit. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Make reports much easier, less time consuming, and have a nice PDF in email boxes once a month 3 days after billing cycle is a beautiful type of system in combination with two team members one to do the written part of the report 1 day after billing cycle and a second person for the 2nd day after as part a check&balance management system to have 100% perfect report by the 3rd day when the report sends out. Review collected by and hosted on G2.com.

Brendan M.
BM
Co-Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

Support has been amazing. Dashboards are quick and easy to manipulate. Reporting on eCommerce has been helpful and allowing to automate our findings in easy reports. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Integrations with Shopify and other spreadsheet-type layouts. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Reporting Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

The visual appeal of the dashboard, it's clean and easy to read and present to clients. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

The dashboard, particularly when mapping can be quite slow Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Scalability, and getting a cohesive report of all products in the one dashboard. Review collected by and hosted on G2.com.

Robert R.
RR
Brand Ambassador
Marketing and Advertising
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about TapClicks?

TapClicks is highly customizable and allows users to manage their campaigns easily from start to finish Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

There isn't much not to like about this software. It's easy to use and setup. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

TapClicks makes our analytics process much easier and provides us with all the resources we need in one place. Review collected by and hosted on G2.com.

Verified User in Broadcast Media
EB
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

Beautiful platform that visualizes data in real time for clients Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

The initial learning curve and getting used to the platform took a bit of time Review collected by and hosted on G2.com.

Recommendations to others considering TapClicks:

Would reccomend Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Providing real time data and analytics to our clients Review collected by and hosted on G2.com.

Ross B.
RB
Co-Founder/CEO
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TapClicks?

We work with many newspapers, ad agencies and media buyers and need to be able to brand them to their customers. The branding is virtually limitless. No matter how many customers we add and customer campaigns they add, we can easily make sure their logo is always in front of their customer. Also having the best customer service out of all the partners we use, led us to increase are use and sign a new contract! Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

I seriously can't think of one! The updates to the system continue to address are wants and needs. Review collected by and hosted on G2.com.

Recommendations to others considering TapClicks:

TapClicks will take your project on as their own and work with you to get it done. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

We are able to import data from are largest vendor who doesn't have an API connection. TapClicks worked tirelessly to get this up and rolling and when we could get no response on updates from our vendor on progress, TapClicks with in minuets of our request updated us not only their efforts but also on our vendor. That left me speechless! Review collected by and hosted on G2.com.

TK
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TapClicks?

I love the tools to lay out reports -- and they get better each month. But the best resource TapClicks has to offer is our Customer Success Manager, Amoula. She is smart, understands what we need, and appears to move heaven and earth to help us get it. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

We're trying to make TapClicks do the unusual and detailed reporting that our agency offers and it doesn't always end up well - but it's not for lack of trying on both our side and the TapClicks side. Also, more than one user at a time can't be in a dashboard making edits because it will cause some edits to not show up. Review collected by and hosted on G2.com.

Recommendations to others considering TapClicks:

Be ready for a learning curve and maybe to get creative when transitioning your reports to TapClicks. We're still tweaking things for a few clients, but we spent 2-3 months just trying to get to the point where we had the reports set up the way we need/like. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

We're making our reports more consistent across the agency, saving us time we previously spent doing manual reporting with Powerpoint. The reports look really nice and our clients are impressed. Review collected by and hosted on G2.com.