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TapClicks Reviews & Product Details - Page 2

TapClicks Overview

What is TapClicks?

TapClicks, Inc. delivers a complete marketing operations platform. Our goal is to automate all of your manual task like data integration, reporting etc and allow you to focus on high impact tasks like optimizations and delighting your customers. Our platform covers reporting, analytics, insights, campaign order management and marketing workflow tracking. Our flagship product, TapAnalytics, consolidates marketing campaign data and performance metrics into a unified dashboard, complete with automated reporting and analytics. The TapClicks Suite provides a complete view of marketing activities - empowering organizations to make insightful decisions. TapAnalytics marketing analytics and reporting dashboard is a cost-effective, cloud-based solution. TapAnalytics customers benefit from ease of use, scalability, and proven ROI. This unified reporting and analytics dashboard seamlessly connects to over 200 services. -Easily manage thousands of clients in a single dashboard. -Get high-level agency views and custom client views. Provide transparency to your end clients with custom client views. -Utilize white labeling features to add a high touch finish designed to meet each client’s needs. -Get scoring and real-time analytics across all campaigns. Scoring uses sophisticated algorithms to optimize campaign performance and discover actionable insights. -Bring your data to life with data visualization; interactive timelines, pie-charts, geo-mapping, text widgets, and more. -Be the first to know when a campaign needs attention and make executive decisions through alerts. -Save time utilizing auto-scheduled reporting. Send automated email reports in HTML, PDF, and Excel formats. -Agency-Specific Integrations; more than 200 integrations that cater to the needs of agencies of all sizes.

TapClicks Details
Product Website
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English
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Product Description

TapClicks, Inc. delivers a complete digital marketing reporting and analytics platform built to answer the needs of digital agencies, media companies, and enterprises. TapClicks consolidates marketing campaign data and performance metrics into a unified dashboard, complete with automated reporting and analytics.

How do you position yourself against your competitors?

TapClicks is a unified, scalable, end-to-end solution for marketing analytics, reporting, workflow and order management.


Seller Details
Seller
TapClicks
Company Website
Year Founded
2015
HQ Location
San Jose, CA
Twitter
@TapClicks
787 Twitter followers
LinkedIn® Page
www.linkedin.com
162 employees on LinkedIn®
Description

TapClicks, Inc. is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. TapClicks has delivered over 1,000,000 dashboards to over 5,000 brands and over 500 media companies and agencies worldwide. The TapClicks platform leverages over 150 native API integrations with leading marketing and advertising platforms and rounds out its solution with ImportWizard, which enables the platform to use data from virtually any source. TapClicks was founded in
015, is headquartered in Silicon Valley, has development and sales offices in Boston and Canada, and sales offices in Europe and Latin America.


Kevin Y.
KY
Overview Provided by:

Recent TapClicks Reviews

Ahmad S.
AS
Ahmad S.Enterprise (> 1000 emp.)
4.5 out of 5
"TapClicks: A Comprehensive Marketing Dashboard"
What I like best about TapClicks is that it simplifies marketing data by pulling everything into one easy-to-use dashboard. This saves time on repo...
Yasin S.
YS
Yasin S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Feels like home"
excellent choices of marketing startegies high performance
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Good platform, slow customer support"
works well for our reporting needs, highly customizable
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TapClicks Media

TapClicks Demo - Start automating your marketing data today!
Everything you need to differentiate yourself, tell compelling campaign stories, become more efficient, and scale your business.
TapClicks Demo - TapData
TapData lets users control their data collection, curation, transformation, and location through approachable, easy-to-use features. This enables you to configure and deploy processes that make data work for you, not the other way around. Bring your data together, refine it, enhance it, then g...
TapClicks Demo - TapAnalytics
Proactively discover hidden trends, anomalies, and opportunities. Drive growth and optimize ROI across all marketing campaigns. Outperform competitors and see further than just point-in-time performance.
TapClicks Demo - TapReports
Communicate with your clients via online dashboards & reports anytime, anywhere. Build stronger relationships, increase campaign visibility, engage in cross-selling, and increase the percentage of repeat business.
TapClicks Demo - TapOrders
Automated order entry built for media companies and agencies. See and book inventory in a calendar view, manage creatives and workflow. Accelerate time-to-cash.
TapClicks Demo - TapWorkflow
Task and workflow management for your ad operations, billing, and fulfillment. Manage communications, prevent missed opportunities and remove process inefficiencies to help prevent revenue leakage.
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Video Reviews

333 TapClicks Reviews

4.3 out of 5
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333 TapClicks Reviews
4.3 out of 5
333 TapClicks Reviews
4.3 out of 5

TapClicks Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for TapClicksQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Denise M.
DM
Client Services
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

Reporting is beautiful, easy data connection. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Continual updating of connections and reporting requires use of professional services from Tap. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

ease of reporting multiple marketing channels Review collected by and hosted on G2.com.

Response from Janai Sevilla of TapClicks

Thank you for sharing your feedback and for the compliments on our reporting aesthetics and ease of data connection Denise! We're glad to hear that TapClicks has streamlined reporting across your marketing channels. We know that the need for continual updates and professional services isn't ideal, we strive to ensure that TapClicks remains as user-friendly and efficient as possible. Have you explored our range of training resources and webinars? These can provide you with additional insights and tips on managing and updating your reports more effectively.

We appreciate your involvement in making TapClicks better, and our team is here to support you every step of the way. Let’s make your Smart Marketing even smarter!

BB
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about TapClicks?

The ability to pull in all data platforms into one easy to read report and the ability to maneuver and change the appearance, location and information. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

There are some platforms or connectors not available yet. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

They are constantly working on updates and taking our requests to the team to take action on Review collected by and hosted on G2.com.

JL
Director of Marketing, Product Development
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

I like the customizable dashboards for each of our individual clients. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

I don't do setups in tapclicks as often as other members of my team, so I don't feel I know enough to comment. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Providing clients with their data from their campaigns so we can be completely transparent. Review collected by and hosted on G2.com.

Response from Janai Sevilla of TapClicks

Thank you, Juli, for your amazing review! Our customizable dashboards are designed to provide transparency and we're glad to hear they're benefiting your clients. We are here to make sure you and your clients have the best possible experience! Have a Tappy Day!

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

Data visualization and color customization is great. Responsive customer support. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Not always the most intuitive to use, lots of steps to connect data. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Creates ease in reporting and minimizes the chance of manual errors. Clients have access to it easily as well. Review collected by and hosted on G2.com.

Response from Janai Sevilla of TapClicks

Thank you for your feedback! We're thrilled that you find TapClicks has helped your reporting process and appreciate the love for our customer support. TapClicks strives to help and connect with our customers! We also understand and apologize for your concerns about intuitiveness UI; we are actively working on streamlining the process for a more seamless experience. Make sure to keep an eye out for more updates, and join our Subreddit forum for more impact on our platform! Thanks for using TapClicks!

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about TapClicks?

Integration with platforms is easy and seemless. Customer support gets back to you within a day or two. Widgets are fully customizable. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Steep learning curve at first on how to create widgets. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Quick reporting communication saves time on pulling manual reports or on insight reporting. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

TapClicks allows us to connect different marketing/digital channels and customize the interface for our clients. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

The initial setup can take a bit, including a steep learning curve for some agency staff. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

Flexible interface that meets diverse client needs. Review collected by and hosted on G2.com.

Response from Janai Sevilla of TapClicks

Thank you for sharing your positive experience with TapClicks! Our #1 priority is our customers, so we're happy to hear we're meeting your clients needs! We also understand that the initial setup and learning curve can be challenging, and we're committed to providing better onboarding support and resources to help agencies like yours get up and running more smoothly. Feel free to join our Subreddit forum for any questions you might have! https://www.reddit.com/r/TapClicks/

Kathy D.
KD
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about TapClicks?

How useful the platform can be and how all the data from multiple source are pulled into one dashboard for easy conivence. I love how the data is always accurate Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

Some times I do get locked out of the account and I have to constantly restart my password or sometimes the connections break without us knowing and we have to dig in the backend to pull a report our selfs. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

The business problem that tapclicks is solving for me is that it gives our clients an easy to use dashboard that has all of their data readily available for use at any time Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about TapClicks?

works well for our reporting needs, highly customizable Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

slow to fix bugs, slow to respond to critical errors in the platform Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

we use tapclicks to visualize client campaigns Review collected by and hosted on G2.com.

Response from Janai Sevilla of TapClicks

Thank you for your feedback. We understand the importance of timely support and bug fixes. We are actively working to improve our response times and address any issues promptly. Your input is valuable to us as we strive to provide the best service possible. Feel free to join our Subreddit forum for the ability to influence TapClicks more directly! https://www.reddit.com/r/TapClicks/

Aaron R.
AR
Digital Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

Tapclicks provides an easy and efficient way to give our clients a glimpse into their online efforts through one, cohesive and detailed report. Their customer service is absolutely fantastic. Any issues are addressed quickly and any suggestions are heard with follow up to address them. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

The only hurdle can be connections. If things are connected properly it can throw an entire report off. This however is rarely an issue rooted in Tapclicks court, often instead coming from the connection, but Tapclicks works diligently to help address the issue with you. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

We have robust digital marketing plans for each client. Tapclicks affords us the ability to show them everything all in one report that looks cohesive and is effective in showing how each tactic works together to achieve the primary goal. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about TapClicks?

TapClicks is hands down the best reporting and data platform. When deciding which tool my agency would use, I tested at least 5-6 of other of the major and more affordable alternatives, but decided that TapClicks was worth the investment mainly because of these reasons:

-It has the best-looking dashboards + they are highly customizable (from styles to data filtering)

-The number of data sources that can be connected

-The ability to connect Google Sheets as a data source, which means you can import data from additional platforms or offline

-The ability to also send data to Google Sheets in order to build custom spreadsheets pulling data from multiple data sources (similar to Supermetrics)

-Custom metrics, calculations and custom channels (merging data sources with custom metrics, etc.) for every client

Simply put, I feel that I can create almost any kind of dashboard or report with TapClicks, which is not something I felt while testing other tools. It changes the way we report and communicate with clients, as we use TapClicks as an all-in-one place to analyze all the data from all the services we provide. Review collected by and hosted on G2.com.

What do you dislike about TapClicks?

The biggest downside is the cost, TapClicks can be way more expensive than other similar platforms. I think it's worth the investment, but companies that have a lower budget might need to find other alternatives. Review collected by and hosted on G2.com.

What problems is TapClicks solving and how is that benefiting you?

It helps us report data to our clients in a very clean and efficient way. We build custom dashboards with the most important information and metrics for each individual client, which saves us time when it comes to reporting. It also helps us aggregate data from multiple data sources (Google, Bing, Facebook, Shopify, etc.) to provide clients with a larger overall picture of their marketing efforts and results. Review collected by and hosted on G2.com.