Synup Features
Social Management (7)
Social Analytics
Reports on the performance of social media posts and campaigns.
Social Publishing
Allows the creation, management, and scheduling of content to be shared across social media channels.
Campaign Optimization
Identifies trends in social media campaigns, such as optimal posting times, to improve performance.
Social Engagement
Centrally manages social media content and conversations across multiple social channels.
Social Ads
Provides features for managing and optimizing paid advertisements across social channels.
Campaign Planning
Allows for categorizing or grouping individual posts to streamline social media marketing campaigns.
Hashtag Capabilites
Monitor hashtags, their trends, and analytics across all social media platforms
Reports & Dashboards (4)
Report Customizability
Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.
Report Exporting
Allows users to export reports from the product into an .xsl, .csv, or .pdf file.
Scalability
Allows marketer to add, track, and measure a multitude of social media accounts.
White Label
Offers a white labeling service for agencies or resellers to customize platform branding.
Social Analytics (7)
Competitor Analysis
Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.
Follower Analysis
Analyzes and illustrates follower information such as demographics, location, interests, etc.
Post Performance
Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.
Paid Campaign Tracking
Tracks and measures the success of paid advertising initiatives run on social media sites.
Attribution
Ties social activity to business results such as leads, conversions, and sales.
Hashtag Analytics
Analyzes the performance of hashtags and identifies popular or trending hashtags.
Sentiment Analysis
Uses AI to accurately assess the sentiment of social media content based on keywords and phrases.
Consumer Intelligence (3)
Customer Feedback
Provides a forum for customers to give feedback and data storage for company analysis.
Competitive Intelligence
Allows users to get real-time information on competitors performance and reputation.
Sentiment Analysis
Gives users greater visibility into the how feel and respond to reputation gaining tactics.
Reporting (3)
Revenue Reporting
Provides tools with enhanced filtering and correlation between revenue and reputation.
Corporate Reporting
Helps monitor the overall performance of marketing efforts and brand establishment.
Dashboard
Provides a centralized hub and management tools for all data points related to online reputation.
Media Monitoring (2)
Social Networks Monitoring
Helps track and monitor social media trends and interactions.
Social Media Management
Helps manage social messaging and measures the full impact of social campaigns.
In-House Management (1)
Team Workflow
Helps establish a workflow that allows team members to communicate effectively and collaboratively.
Business Tools (5)
Bulk Uploading
Allows businesses to upload their location information en masse.
CMS Agnostic
Product can be used on any content management system.
CMS Specific
Product is intended for specific types of content management systems.
Traffic Analytics
Provides analytics concerning traffic to each location.
Customer Analytics
Provides data on customers and customer behavior based on location.
Customer Tools (4)
Location Listing
Allows customers to see a full list of all locations.
Product and Category Filters
Allows customers to filter locations based on products or other categories.
Mobile Support
Map is supported on mobile devices.
Automatic Geolocation
Product can use geolocation to automatically point customers toward the closest location.
Listing Management (4)
Network Directory
Ability to submit location data to a wide variety of digital services
Data Aggregators
Ability to submit location data to major aggregators
Duplicate Monitoring
Consistently monitors search engines and directories and removes duplicate listings
Optimization
Offers the ability to enhance listings with menus, photos, videos, or other rich data
Performance (4)
Real-Time Updates
Changes to location data are synced across listings immediately and in real time
Analytics
Provides data or insights into listing performance and engagement
UGC Analytics
Gives users insights into customer behavior and campagin performance by tracking clicks, views, content metrics, and user sentiments
Lazy-Loading
Enables UGC galleries to intelligently load only when they are ready to be used, reducing overall page weight and improving website performance
Local Search Optimization (6)
Rank Tracking
Monitor and report on ranking in local search results
Online Listings
Report on local citations and distribute accurate listing data to directories and search engines
Google My Business
Optimize or automate content for Google My Business
Reputation Management
Monitor online reviews and brand reputation
Social Media
Integrate with social media and offer management or automation tools
Dashboards and Reporting
Provide insights and data visualizations from a comprehensive dashboard
Content & Collaboration (6)
Content Calendar
Enables users to visualize all scheduled social campaigns and content in a timeline or calendar.
Content Library
Allows users to upload and publish brand content from a shared library.
Shared Inbox
Collects all customer messages and inquiries from multiple social channels and delivers them to a unified inbox.
Approval Workflows
Automates the content approval process to ensure social posts are approved by managers or clients before publishing.
Users and Permissions
Allows administrators to assign permissions for different users or teams to access certain platform features.
Content Creation
Provides features for creating or editing social media assets.
Visual UGC (4)
Campaign Customization
Provides users with tools to rebrand users’ content with creative customizations, themes, promotional elements, etc.
Widget Customization
Allows users to customize the UGC widget with their own logo and branding
Widget
Allows users to display a UGC gallery on their website
Media Library
Gives users a central place to store and manage UGC through folders, tags, etc.
Integrations (4)
Social Media
Integrates with social media platforms to collect customer posts that mention or display a particular brand
Content Creation
Integrates with content creation tools to allow users to edit and customize content
Marketing Automation
Integrates with marketing automation software to feed content into existing marketing workflows
Rights Management
Integrates with social media platforms to allow brands to reach out directly to users to request rights to reuse their content
Support (2)
Onboarding
Provides personalized onboarding sessions to help brands get started
24/7 Client Support
Provides 24/7 customer support and technical assistance through different channels like email, chat, call, and video
Generative AI (1)
AI Text Generation
Allows users to generate text based on a text prompt.
Agentic AI - Customer Advocacy (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Revenue Operations & Intelligence (RO&I) (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Online Reputation Management (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Social Media Management (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Social Media Analytics (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Technology Glossary Features
View definitions of the features and discover new technology terms.
Content libraries are a huge digital asset in a company’s content creation process. Learn more about content libraries and how they benefit marketing strategies.
Social engagement is the process of communicating and participating with members of an online community. Discover how brands can measure their social engagement and implement best practices for online success.




