Measurement and the ability to track dark social linke Review collected by and hosted on G2.com.
Nothing. Easy to use and the team is great! Review collected by and hosted on G2.com.
We recently started using Squeeze to track the performance of our client’s content across channels. It's given us better insights about customer behaviour and what kinds of content perform well (and where we should invest more – and less). The ability to give each client their own dashboard is great – they’re much more engaged when they can check on performance themselves, and opens up useful conversations with them about future campaigns. Review collected by and hosted on G2.com.
There's a learning curve. And the system handles complex data sets, so you need enough data to put it to good use. Review collected by and hosted on G2.com.
Our customers love SqueezeCMM because they get their own dashboard with real time data showing exactly what their content performance looks like. This helps us and them to see how our targeting is performing compared to other campaigns - with minimal setup Review collected by and hosted on G2.com.
The only thing I can think of is more varied data visualization! Review collected by and hosted on G2.com.
SqueezeCMM tells us what works! It extends the reach of our targeting campaigns and gives our customers actionable insights into what content is working on what channels for much more effective retargeting. Review collected by and hosted on G2.com.
Data storage fees are high but cheaper than most other targeting options. Review collected by and hosted on G2.com.
Well beyond clicks and views, this taxonomy-driven tool delivered real insights into which content pieces were (and weren’t) being read, shared, commented on, shared again and so on. The analytics helped me direct resources to the content formats and topics that our target markets were interested in consuming. Cost-effective tool that I recommend as a part of every marketing tech stack. Review collected by and hosted on G2.com.
Took a bit of time to get the team "squeezing" links and understanding how it fit in the overall tech stack. But after that, smooth sailing. Review collected by and hosted on G2.com.
The Squeeze CMM team and Jen in particular. They are knowledgeable, easy to work with and responsive. They care about their client's success. Review collected by and hosted on G2.com.
We were conducting a pilot with SqueezeCMM. Overall experience was positive, so nothing in particular to dislike. Review collected by and hosted on G2.com.
Excellent taxonomy system. Peace of mind in the knowledge that our link data is being collected and stored in a manner that is hygienic - with the ability to cleanse further in the future. Responsive team at Squeeze who seem generally interested in our progress with their tool. Review collected by and hosted on G2.com.
A few quirky interface issues - but these are being constantly addressed by the Squeeze team. The analytics on their own are good, but not spectacular. However, the ability to download the data in standard csv and Excel format for use in our own analytical software makes this largely unimportant. Review collected by and hosted on G2.com.
Squeeze CMM is remarkably easy-to-use and, because you control the measurements, immediately meaningful. Review collected by and hosted on G2.com.
There is nothing to dislike about Squeeze because it is a flexible tool with a defined purpose. Review collected by and hosted on G2.com.
Great visualizations - works well and is easy once it gets set up. Powerful. Like that it doesn't require marketing automation software to give us great visualizations. Review collected by and hosted on G2.com.
Take the time to learn how to use it - just like any other software. Review collected by and hosted on G2.com.
The ability to aggregate data in one spot, analyze that data, and then make action plans that are based on factual results. Review collected by and hosted on G2.com.
There really isn't anything that we dislike about the solution. Review collected by and hosted on G2.com.