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4.5 out of 5
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SqueezeCMM Content Marketing Analytics 
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EM
Verified User in Marketing and Advertising
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
We recently started using Squeeze to track the performance of our client’s content across channels. It's given us better insights about customer behaviour and what kinds of content perform well (and where we should invest more – and less). The ability to give each client their own dashboard is great – they’re much more engaged when they can check on performance themselves, and opens up useful conversations with them about future campaigns. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
There's a learning curve. And the system handles complex data sets, so you need enough data to put it to good use. Review collected by and hosted on G2.com.
21 out of 22 Total Reviews for SqueezeCMM Content Marketing Analytics
4.9 out of 5
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Overall Review Sentiment for SqueezeCMM Content Marketing Analytics
Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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VV
Victoria V.
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
We use SqueezeCMM for the documentary film Shadow of Dumont, a history documentary around Metis leader Gabriel Dumont and it really gave us a way to build a community through its incredible retargeting system. We had a niche audience to begin with so retargeting based on behaviour vs demographic proved to be highly successful for us. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
Nothing really, the interface feels familiar and I found it very easy to use. Review collected by and hosted on G2.com.
DN
Daniel N.
Institute Director
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
The ease of understanding data in a comprehensive dashboard translates the technical back for users new to analytics to understand how their decisions for content marketing can improve. I love the attention the SqueezeCMM team make to onboard and be on-hand for questions at any time. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
I would be great to have a sub acct filter for larger projects/partners. Like a distributor working with a collection of film production companies that each have their own slate of titles. Review collected by and hosted on G2.com.
JA
John A.
Consultant
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
The dashboard was helpful as we could see our results as they happened. We could then make changes quickly to our messages for better impact. The support staff was amazing, She kept up with our 18 hour days, solved a tricky problem with Facebook and political advertising and made many suggestions on how to maximize our impact. Excellent service Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
Doing a deep dive on the numbers required many screens. Review collected by and hosted on G2.com.
BL
Bryan L.
Director of Communications to Ontario's Solicitor General and Minister of Francophone Affairs
Government Administration
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
The dataset. SqueezeCMM's database give me the ability to focus my ad spend -- I can fish where the fish are. Time is of the essence in political campaigns, as is cost and efficiency. SqueezeCMM nails all three. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
There was nothing of consequence that I did not like -- other than the challenge of convincing my clients that this tool is real. Until they saw the results. Review collected by and hosted on G2.com.
RN
Ross N.
Owner/Operator
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
SqueezeCMM creates automatic segmented audiences in a reusable IP database. It’s really powerful for targeting people based on what they read + do (behaviour) instead of demographics - which I haven't always found to be the most predictive for use in B2B. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
Fairly typical of any new software - it took a while to get up to speed and understand the nuances of using to maximum effectiveness and efficiency. With that said the Squeeze team was very helpful in guiding and hand holding me throughout the process. Review collected by and hosted on G2.com.
JT
Jane T.
Principal
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
I've recently started working with Squeeze and in that time have quickly become reliant on the content performance insights it provides. Its invaluable for tracking performance on content via multiple vendors and quickly delivering marketing insights. The customized taxonomy lets me review the data by the metrics I need, and the dashboard is super easy to use. I've been recommending it to my clients to adopt. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
I don't find any downsides - looking forward to new product features being introduced. Review collected by and hosted on G2.com.
CA
Colette A.
Communications Consultant
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
SqueezeCMM's data capture helps me to understand and connect with audiences more effectively than ever before. It's incredibly easy to set-up, yet unbelievably powerful in its retargeting capabilities. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
Nothing, I am extremely satisfied with both the product and service. Review collected by and hosted on G2.com.
KD
Katherine D.
Consultant, Co-Director - Short Film Series Social Determinants of Resilience
Non-Profit Organization Management
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
Jen and her team were very responsive and collaborative and coming up with the strategy that was right for us then implementing while giving us access to campaign data and helping us to interpret it. It was also very encouraging to be told we were seeing results that were higher than average for this type of campaign. They have great ideas and I look forward to working more on this campaign. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
Nothing to dislike - we are looking forward to doing more with SqueezeCMM! Only disappointment was when Twitter refused some of our ads because they appeared to similar. (We were trying to geo-target) Review collected by and hosted on G2.com.
KM
Krystle M.
Account Manager
Enterprise(> 1000 emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
The commitment and professionalism from the whole Squeeze team! They treat your campaign like their own and truly care about achieving the best results possible. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
Nothing! At infinitycomm we have worked with Squeeze a few times and we have always been very happy with the results and the team. Review collected by and hosted on G2.com.
SA
Sulemaan A.
Principal
Executive Office
Small-Business(50 or fewer emp.)
What do you like best about SqueezeCMM Content Marketing Analytics?
The ability to use the dashboard and compare performance of various platforms over specific timeframes.
Also the ability to compare performance of content over a period of time has been very helpful. Review collected by and hosted on G2.com.
What do you dislike about SqueezeCMM Content Marketing Analytics?
That the data wasn't always stored since I started using the product during the very early days but that was due to some bug. Not a first world problem by any means and things have improved since then. Review collected by and hosted on G2.com.
SqueezeCMM Content Marketing Analytics Categories on G2
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