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Sparkle Reviews & Product Details

Verified User in Political Organization
AP
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

The easy setup of dashboards, moderation and many display templates and solutions. You can easily setup an dashboard to be shown on both a website and an event screen for example. I also like the quick and efficient support from Sparkles staff. Communication about the platform is also sufficient and nice. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

Maybe that I experience the customization possibilities as a bit limited. Review collected by and hosted on G2.com.

Recommendations to others considering Sparkle:

Buy it, use it and live with it. It's a really nice piece of software that markets your social media efforts very well. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

Displaying our efforts in social media on screen at our venues as well as on our websites and other. Also encouraging our customers to engage and post on our hashtags and accounts. Review collected by and hosted on G2.com.

Sparkle Overview

What is Sparkle?

Sparkle aggregates amazing content published by your fans online. Our customers uses Sparkle to drive engagement and increase reach. Founded on the belief that no content is as powerful as the content produced by consumers, Sparkle is on a mission to help organizations realize this potential to its fullest. By combining world class technology with a deep understanding of the challenges facing marketers, we allow organizations to drive a new level of engagement.

Sparkle Details
Languages Supported
Danish, English, Norwegian, Spanish, Swedish
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Product Description

Sparkle is a technology platform that collects, moderates and curates content from various social and web sources and displays it on any digital asset, it enables brands to capture and filter user generated content and display it across screens, websites, apps, ad units, and out of home advertising.


Seller Details
Seller
Sparkle
Year Founded
2015
HQ Location
Stockholm, Sweden
LinkedIn® Page
www.linkedin.com

AH
Overview Provided by:
Director of Customer Success at Storykit

Recent Sparkle Reviews

Verified User
A
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Easy user guidance, fast and great support team"
I love the easy backend. intuitive user guidance and all the features I need. I can use as many sparkles (Social Walls) as I want for no extra char...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Great people and great service"
The platform is modern and useful and the crew is very available and welcoming.
AL
Anna L.Small-Business (50 or fewer emp.)
5.0 out of 5
"Rallying for better food in the public sector"
As we have been rallying for better tax financed food in he public sector, gathering information from those who are experiencing this food has been...
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Sparkle Media

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19 out of 20 Total Reviews for Sparkle

4.8 out of 5
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19 out of 20 Total Reviews for Sparkle
4.8 out of 5
19 out of 20 Total Reviews for Sparkle
4.8 out of 5

Overall Review Sentiment for SparkleQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Automotive
AA
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

I love the easy backend. intuitive user guidance and all the features I need. I can use as many sparkles (Social Walls) as I want for no extra charge! Setup for a new customer takes only minutes and not days or weeks. If I have a question or something seems not to work I can chat directly with someone who knows the answer! That's really great and fast support! Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

I am sorry, but I do not have anything that I dislike at the moment. If I would find something I would ask for support, and maybe it will be developed in the future. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

We are setting up different social walls for our customers from different social channels. We embed those walls inside our customers WCMS. Review collected by and hosted on G2.com.

AL
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

As we have been rallying for better tax financed food in he public sector, gathering information from those who are experiencing this food has been crucial. Sparkle has made it very easy for us to collect all images and content posted with our hashtags – a perfect tool for gathering the posts we want to communicate on our website. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

It would have been great to be able to add content from Facebook that is not only posted on our dedicated business page. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

First and foremost – it has saved us enormous amounts of time. Building this solution från scratch would not have been possible for us within our budget, and Sparkle has proven to be the perfect solution. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

It's super easy to set up a new social board and it has a variety of design set ups. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

It is a little restrictive in that some of the boards are strictly for an online platform, such as a website. We used it to have a social wall on flat panels during events so we were more limited to the styles we could use. Review collected by and hosted on G2.com.

Recommendations to others considering Sparkle:

It's good to use for events because it's quick and easy to set up. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

As mentioned above, we used Sparkle during our events to have a social wall on flat panels. It was a good way to drive attention to our social profiles and encourage the use of our event hashtags. Review collected by and hosted on G2.com.

EB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

Sparkle has been invaluable to my company, tweexy.com, because it enables us to keep our website fresh on a very small budget. I particularly like that we can limit which social media platforms feed into our site. In our case, we love Instagram, and we don't want to overwhelm our site with others. Sparkle is very user-friendly, affordable and friendly. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

I have no complaints about Sparkle and look forward to seeing how the company evolves, and how we can benefit from their creativity. Review collected by and hosted on G2.com.

Recommendations to others considering Sparkle:

Experiment with Sparkle. It's worth a try. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

We are a two-person company with very little time. We love how automated Sparkle is. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

The platform is modern and useful and the crew is very available and welcoming. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

Actually, so far I don't dislike anything. It's been an all-in-all very good experience. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

Easy-to-access communication to HQ, satellit offices and warehouses. Review collected by and hosted on G2.com.

RT
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

The ease and functionality of the program allows us to interact socially with our audience Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

No dislikes, it is very useful for running a festival style event with multiple performances and tons of social interaction Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

Allows us to interact socially with the audience Review collected by and hosted on G2.com.

JP
Junior Content & PR Consultant
Marketing and Advertising
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Sparkle?

Our campaign runs on user-generated content. We've sent 6 people on the road (to walk 4 months on foot) to be ambassadors for a client. They are posting updates on Facebook and Instagram daily. For us, it's very important to keep track of everything and to save time reviewing these posts. Sparkle proved to be the perfect tool for this and to keep the overview. Furthermore, we implement Sparkle's feature on several pages on our client's website - it's great we can use different sparkles with the same sources but other filters to showcase exactly what we want where we want. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

I wish I could add personal Facebook profiles instead of business pages as a source in our Sparkle. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

It saved us a lot of time and money in comparison to building a similar feature ourselves last-minute (we have our own IT department). Plus it gave us the option of customising the lay-out of the posts in such an easy way to maintain our corporate identity/recognizability, which is important for our campaign. We can also add “shoppable buttons” to social posts which makes it interesting for us and our sponsors. Review collected by and hosted on G2.com.

AW
Social Media Strategist
Higher Education
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

Sparkle has gorgeous website embeds for social media posts and extensive selection options for capturing relevant SM via platforms, tags, location, etc. Their customer service based in Europe is excellent—even from the U.S. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

It has a somewhat limited amount of display themes for events, but allows for CSS editing that helps expand some of the options—if you know how to do it. Review collected by and hosted on G2.com.

Recommendations to others considering Sparkle:

This is a great option for companies that have a need to display social media posts, but aren't huge corporations with big budgets. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

We needed a way to display social media posts at big events university events, i.e. graduation and sporting events. Review collected by and hosted on G2.com.

TN
Exhibition Graphic Designer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Sparkle?

Sparkle has the ability to get users interacting with your brand on a personal yet public level. The web-based software is easy to use and is completely customizable which we used to create a live feedback wall for an exhibition. It also provides valuable analytics to measure engagement and interaction. The pricing was fair and they offered us a discount because we were a not for profit institution. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

It can get a little pricey especially if you're wanting to do live updates. We are a US based company and we got hit with an "international purchase fee" from our bank, however, even with the fee it was still cheaper than most of their competitors. Review collected by and hosted on G2.com.

Recommendations to others considering Sparkle:

Don't be afraid to reach out to their team, they answer and provided me with amazing support. Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

We were trying to get people who came into a special exhibition at our museum to share their thoughts on the show with the world, and with us. We used Sparkle to create a live comment wall featuring photos posts from our guests.

In the first week alone, we had reached over 153,000 unique individual users and I believe the number was that high because people's posts were becoming a part of the exhibition using Sparkle. Review collected by and hosted on G2.com.

JC
Graphic Designer
Publishing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sparkle?

What I like best is that you can navigate the dashboard and your 'sparkle' with so much ease as everything is right in front of you, and you also have so many options within the styles that you can edit yourself fit fit with your own branding. You have full control of content and activity. Review collected by and hosted on G2.com.

What do you dislike about Sparkle?

There isn't much I can say I dislike say about the actual service/product, the one issue I had was that I couldn't enable real time on the night of one of our events which was quite worrying as it was the main source that kept audience interaction. However after messaging the team, they managed to sort us out straight away. Review collected by and hosted on G2.com.

Recommendations to others considering Sparkle:

Highly efficient, simple, appealing and great service Review collected by and hosted on G2.com.

What problems is Sparkle solving and how is that benefiting you?

Sparkle provides us with a live feed for our 'tweet wall' that reminds our audiences of our hashtag throughout the night of our events, this really helps audience interaction as their own tweets are seen live on our screens throughout the night which also solves our social media interaction problem (or lack of). It gets us trending and really builds our profile Review collected by and hosted on G2.com.