Consulting Services for SOCi

3Owl is a digital experience design and development agency built exclusively for restaurant chains and multi-unit brands. Since 2015, we've partnered with brands operating 200 to 2,500+ locations to design and build the websites, native apps, ordering platforms, and co-branded digital experiences that drive measurable growth — in sales, guest loyalty, and return on ad spend. We don't serve every industry. We serve restaurants. That focus is intentional, and it's what makes us genuinely different from a generalist agency. Leadership David Feldman, Founder brings a builder's mentality and deep operational roots to every engagement. A WSJ bestselling author and veteran of the hospitality tech world, David has spent nearly a decade focused on one thing: tying digital experience work directly to outcomes that matter — order volume, visit frequency, conversion rate, and check average. His philosophy is simple: set clear metrics from day one, then build something worthy of them. Joseph Szala, Partner & VP of Digital Experience is one of the most recognized voices in restaurant digital and brand strategy in the country. With over 20 years of experience in the creative field focused on restaurants, Joseph is a regular contributor to Nation's Restaurant News and Restaurant Hospitality, a sought-after speaker, and the author of The Bullhearted Brand: Building Bullish Restaurant Brands That Charge Ahead of the Herd. He brings not just design and UX leadership to 3Owl, but a genuine strategic point of view on how restaurant brands can win digitally. The Team 3Owl's 25-person senior-level team is built from the restaurant and hospitality tech world — not retrofitted from it. Our design team includes alumni from Koala and ezCater, bringing direct experience building digital products at scale for the food and hospitality space. Our broader leadership team carries brand-side experience from PF Chang's, FAT Brands, and Craveworthy Brands, meaning we understand the internal dynamics, constraints, and priorities of multi-unit operators — because we've lived them. Our development partnerships extend to Romania, where our engineering team collaborates closely with U.S. leadership to deliver technically sophisticated, performant digital products. How We Work 3Owl operates as a true strategic and execution partner — not a vendor. Every engagement begins with a clear-eyed discovery process where we establish the metrics that matter to your brand: conversion rate, average order value, loyalty acquisition, ROAS. From there, our integrated teams of strategists, UX designers, and engineers build toward those outcomes, not just deliverables. We work deeply within the restaurant tech ecosystem, holding Platinum Partnership status with Olo — a recognition we earned as their inaugural Most Valuable Partner — and maintaining integrations with leading loyalty, CRM, CMS, geolocation, and ADA compliance platforms. That means less ramp-up time, fewer integration headaches, and digital products that actually work within your existing stack. Recognition & Awards Olo Inaugural Most Valuable Partner — Named the first-ever MVP by Olo, the leading restaurant commerce platform Olo 2026 Platinum Level Partner Joseph Szala is a published author and regular contributor to Nation's Restaurant News and Restaurant Hospitality David Feldman is a WSJ bestselling author and featured speaker at the Restaurant Tech Conference By the Numbers 50+ restaurant brands served 2,500+ locations supported 22%+ average lift in same-store sales following new digital experience launches 28% average increase in conversion rate 12%+ average lift in online ordering traffic

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Arc4 builds high-performing, SEO-optimized websites that help businesses grow by increasing visibility in local search results. With over 20 years of experience in digital strategy, web development, and local SEO, we specialize in creating custom websites and landing pages that drive qualified traffic and convert visitors into customers. Our team of experts helps service-based businesses, especially those with physical locations or franchise networks, boost their rankings in Google search, Google Maps, and business directories. Whether you're launching a new site or optimizing an existing one, Arc4 provides the strategy and execution needed to enhance your local online presence. Our services include: - Local SEO (keyword research, Google Business Profile optimization, schema markup) - Custom Website Development with conversion-driven design - Landing Pages tailored for multi-location businesses - Performance Analytics via Google Analytics, Yext, and third-party platforms - Content Strategy & Optimization to improve visibility and engagement As a Yext-certified partner, we understand how to maximize platform integrations to support scalable, search-friendly digital experiences. Arc4 is your partner in growth. Our mission is to deliver measurable results by helping your business get found in the places local customers are searching for you.

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