Smartly Reviews & Product Details

I love how Smartly makes me save time at work. Everything is automatised and I can make sure l am avoiding errors.

Moreover it is easy to use and quite intuitive. I like the interface and it is very good for AB testing. Review collected by and hosted on G2.com.

Sometimes there are campaign that do not go through but there is no explanation for that. It would be better to receive a message saying why it did not work and how l can solve the problem. The best would be to receive directly a message from the help chat. Review collected by and hosted on G2.com.

We have great Smartly partners that support us and regularly communicate any product updates or any changes they think may have a material impact to our campaigns. If there are ever any issues whether it be from due to a bug, the feed or auction dynamics issues on the FB front, they're quick to respond and are involved in our communications with Facebook to provide solutions and assistance. Review collected by and hosted on G2.com.

There can be frequent bugs in the platform which result in manual or tedious edits or workarounds and defeat the purpose of editing in bulk. This primarily happens with our dynamic ads. There are also some product limitations such as not allowing videos in DAL. One of our biggest limitations (which may be more of a FB limitation) is that we're not able to run one campaign with a dynamic earnings estimate based on the users location. Review collected by and hosted on G2.com.

The the way in which you can optimise campaigns to prioritise spend towards certain metrics such as 15Second Views, Reach, post likes etc really is a game-changer. The help team always reply basically within a minute and have solved every issue I have Review collected by and hosted on G2.com.

Genuinely haven't had any issues with Smartly. Review collected by and hosted on G2.com.

We are an e-commerce in the fashion industry that runs a high number of ads in many countries. As a paid social specialist I am super happy to use Smartly on my daily base. It makes my life way easier! We run regular campaigns, Dynamic Ads campaigns, we do A/B tests, lead traffic to the site, etc. I will definitely keep using the tool and recommending it to other people. Review collected by and hosted on G2.com.

I have encountered a couple technical issues from time to time, which I rapidly report to the team. Some get fastly solved and others take more time. Another thing I would improve is the messaging to communicate errors with the campaigns: at the moment these messages are teched from Facebook's side and sometimes they are quite ambiguous. I would try to make them more understandable for the user to pinpoint where the error is. Review collected by and hosted on G2.com.

From the optimization tools, creative templates and improved workflows Smartly has everything you need to scale your business. Smartly also has an amazing customer support system that helps you troubleshoot any issues within minutes. Everyone there is super smart, it's kind of ironic. The user interface is very user friendly and with the tons of resources available on their site, you will be a pro in no time. Review collected by and hosted on G2.com.

I would say one thing that could be improved is allowing users to make edits in Facebook's UI for campaigns created within Smartly. Review collected by and hosted on G2.com.

Smartly allowed us to ramp up our marketing efforts while providing us the flexibility to scale campaigns. Review collected by and hosted on G2.com.

The only downside of Smartly is the learning curve for training new people on how to use this too. Review collected by and hosted on G2.com.

The personalized approach to marketing and helping the advertiser to scale make it easy for us to invest further and identify potential growth. The technical part will be solved by the Smartly.io team which allows us to focus on areas that needed to be built on our side and move faster to adapt with the market & business changes. Review collected by and hosted on G2.com.

Tend to have errors in features that is relatively new making it very hard to adapt and move together at the same time. Review collected by and hosted on G2.com.

Ease of use and continued improvement of the UI. Support is always their online when required. Our dynamic ads run really well and the results delivered meets and exceeds targets. We are looking forward to implementing even more dynamic ads to improve on our good performance. Creating campaigns is also somewhat more streamlined than using Facebook Ads Manager. Of note particularly is the audience management, bulk creation and automatic UTM tagging. Review collected by and hosted on G2.com.

Niggling bugs and downtime of our dynamic ads. Sometimes when I go to support for assistance with bugs there is no resolution. Error messages that I occur are also mostly not informative. A lot of the times it will be Unknown Error. Review collected by and hosted on G2.com.

The client support is top notch. The account team is amazing, super high touch and deep technical knowledge. They also have live chat for any issues you encounter when using the tool. Review collected by and hosted on G2.com.

It can get quite expensive since they take a % of spend. Review collected by and hosted on G2.com.

Extremely time consuming for all businesses trying to scale in marketing. We use Smartly to automatically bulk upload campaigns. In other words, the platform is so robust, complex, and intelligent because it uses a google feed to automatically launch campaigns and create dynamic creatives based off the feed as well. Review collected by and hosted on G2.com.

There's so many incredible features but we aren't sure what works for us yet. To explore and get familiar with all the amazing features Smartly has to offer, I believe it would be great if Smartly had a sandbox tool. Review collected by and hosted on G2.com.