Best Software for 2025 is now live!
Save to My Lists
Claimed
Claimed

Top Rated Serpstat Alternatives

Serpstat Reviews & Product Details

Brad B.
BB
Business Applications Developer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Serpstat?

Up to date accurate tracking of my search engine rankings across multiple sites

Site issues analysis to fix things that Google may not like Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

At a certain time, each day (for a bit too long) all the search engine positions are "lost" while they recalculate, which is rather irritating. Review collected by and hosted on G2.com.

Recommendations to others considering Serpstat:

Get a lifetime deal if you can Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

Tracking of where my site page are ranked in relation to particular keywords Review collected by and hosted on G2.com.

Serpstat Overview

What is Serpstat?

Serpstat stands out as a comprehensive SEO toolset, empowering you with efficient control over your online visibility. A pivotal asset for committed enterprises seeking elevated rankings and fortified online commercial footprint. With a robust arsenal exceeding 50 potent tools, Serpstat addresses the following: 🔍 Competitor Insights: Recognize and assess key players in your market. 📊 Content Strategy: Evaluate and Generate - obtain top-tier, ranking-oriented content. 🚀 Comprehensive SEO Oversight: All-inclusive tools for securing a prime position on Google. 🌐 Market Analysis and Intelligence: Delve into your domain and adopt industry best practices from frontrunners. 💡 Advertising and Paid Search Intel: Gain insights from rivals to refine your paid campaigns. ✍️ AI-Powered Content Crafting and Analysis: Effortlessly generate or rework articles, produce meta tags, refine grammar and spelling, and extract keywords from text. A holistic SEO platform that encompasses everything requisite for robust marketing expansion. Hot Update: Unlock Powerful SEO Insights with the Serpstat ChatGPT Plugin! 🔍 Discover targeted SEO keywords and compare them across regions. 📊 Analyze crucial SEO metrics and domain backlink data. ✍️ Utilize SEO data and ChatGPT synergy to create effective content and optimization strategies. Upgrade your SEO game with ChatGPT today!

Serpstat Details
Languages Supported
English, Russian, Spanish, Ukrainian
Show LessShow More
Product Description

SaaS for competitor analysis, content optimization, SEO management, market intelligence, advertising insights, and AI-driven content creation.

How do you position yourself against your competitors?

Becoming a Serpstat customer, you won’t be left to your own devices:
knowledge base, video tutorials on YouTube, online support chat, and personal manager assistance come at no additional cost, for your rapid training.

Recent integrations:
- Browser extensions for Chrome, Firefox, Opera.
- Google Spreadsheets add-on
- Google Data Studio Connector

Serpstat by the Numbers:

• 230 Google databases
• 1.1 T Own backlink index
• 7.11 B Keywords
• 2 B Keywords in SERPs
• 1.67 B Domains
• 46.59 M Ads
• 4.85 B Search suggestions

Free support, customer success, onboarding, and education.
Sharing projects and custom reports with people without a Serpstat account.


Seller Details
Seller
Serpstat
Year Founded
2013
HQ Location
Odesa
Twitter
@serpstat
4,333 Twitter followers
LinkedIn® Page
www.linkedin.com
79 employees on LinkedIn®

AM
Overview Provided by:

Recent Serpstat Reviews

Mayra S.
MS
Mayra S.Mid-Market (51-1000 emp.)
4.5 out of 5
"Best SEO Tool for Keywords and Website Analysis"
I like the various features of Serpstat, including Website analysis, keyword rank tracking, backlink analysis, competitor research and many more. I...
Pedro Luis C.
PC
Pedro Luis C.Small-Business (50 or fewer emp.)
5.0 out of 5
"It does everything well at a good price"
What I like most about this tool, besides its good price, is undoubtedly the ability to correctly address all the necessary issues related to SEO, ...
AD
Alena D.Small-Business (50 or fewer emp.)
5.0 out of 5
"I used the keyword research feature."
I tested the trial version, and I liked the intuitive interface.
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

Serpstat Media

Serpstat Demo - Website Overview
Get summary data about the analyzed website, such as Website visibility, Estimated SEO traffic, SEO keywords, Keywords for PPC, Top pages, Competitors in search results, and Backlinks information.
Serpstat Demo - Keyword Research
Discover keyword opportunities among billions of keywords in 230 countries. Pick the right keywords for SEO and SEM campaigns that attract your audience.
Serpstat Demo - Backlink Analysis
The tool provides a complete and detailed picture of the domain backlink profile. Uncover competitors' strategies, their primary sources of donors, and develop your own backlinks tactics.
Serpstat Demo - Competitors Analysis
Get into competitors' SEO and PPC strategy to find hidden opportunities for your business. Drill down to keyword, ad, or backlinks level.
Serpstat Demo - Rank Tracker
Monitor website rankings with global and local SERP checker, in mobile, desktop organic, and paid search on a schedule or manually.
Serpstat Demo - Keyword Trends
Get worldwide real-time trends on a city level with 30 days of historical data. A perfect data source to stay on top of the news and trends waves.
Answer a few questions to help the Serpstat community
Have you used Serpstat before?
Yes

461 out of 462 Total Reviews for Serpstat

4.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
461 out of 462 Total Reviews for Serpstat
4.6 out of 5
461 out of 462 Total Reviews for Serpstat
4.6 out of 5

Serpstat Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for SerpstatQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
IK
Digital-маркетолог
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Serpstat?

I've been using SERPSTAT platform for years. It is my best assistant. I actively use it in analyzing competitors and drawing up a content plan for my blog. I really like that the Support Service is always in touch and can advise on some points if the article is not completely clear. I don't know any colleagues who don't use this assistant. I advise everyone to use SERPSTAT! Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

Not anything yet to dislike.

Kind of expensive, but generous limits. Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

content plan creation

competitor analysis

technical site audit Review collected by and hosted on G2.com.

Travis J.
TJ
Director of Photography and Executive Producer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Thank You page
What do you like best about Serpstat?

We love how easy Serpstat is for website SEO. It has everything laid out easily and allows us to do competitive analysis of sites and finds some search suggestions others have missed. We use this with another program to doublecheck. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

Our account plan is a little limited, we wish we had a larger plan but besides that we love it all Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

We are trying to rank website for search terms that visitors are finding helpful. It helps us discover phrases and topics we can serve customers with and then create content that serves them Review collected by and hosted on G2.com.

AD
Search Engine Optimization Specialist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Serpstat?

I tested the trial version, and I liked the intuitive interface. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

I also really liked their blog; thanks to it, I found out that Serpstat has the function I need. Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

Creating a semantic core and analyzing the top search results. Review collected by and hosted on G2.com.

Olena S.
OS
Chief Executive Officer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Serpstat?

Serpstat has become my go-to platform for all things SEO and more. Its extensive range of features has truly impressed me. From insightful backlink analysis to precise rank tracking and visibility trend monitoring, Serpstat has it all. What sets it apart is its commitment to innovation, offering advanced tools like AI Content Tools and keyword clustering, which I haven't seen in other SEO software. Plus, it's not limited to just the typical North American and Western European markets; it covers Eastern European markets exceptionally well. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

If you're new to the world of SEO software, setting up Serpstat might feel a bit overwhelming at first. However, don't let that deter you. Once you dive in and get a feel for its robust tools and capabilities, you'll be amazed. The only minor issue is the sheer abundance of tools available, which might take some time to fully explore. Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

Serpstat has revolutionized my SEO workflow. With its comprehensive suite of tools, I can automate tasks like keyword research, keyword clustering, site audits, and rank tracking. This automation frees up my time to focus on high-priority tasks, making my work more efficient and effective. Thanks to Serpstat, I'm better equipped to tackle the ever-evolving world of SEO. Review collected by and hosted on G2.com.

Manoj k.
MK
Digital Marketing Executive
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Serpstat?

This is a versatile tool that has a comprehensive solution to address the SEO-related challenges.

whether to do keyword analysis, web page rank calculation or track the number of backlinks, this tool can do these tasks within minutes. this keeps me to have an upper edge over my competitors Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

Not anything yet to dislike

but still have to do more updation/upgradation because if I have to compare it with the market competitors like Ahrefs, Semrush, and Ubersuggest, it's tough to choose this tool over them. Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

I think very less ppl know that this tool can be used as a Chrome extension. I used this tool integrated with my Chrome extensions

so it makes my task easy, and efficient. this helps me to generate a complete website audit, and on-page and off-page SEO analysis. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Serpstat?

Serpstat has helped us to grow our organic traffic by 270% during the first year, using flexible rank tracking and very convinient keyword research. Also, after technical audit of all pages, we've fixed our titles and descriptions, and are observing the CTR increase constantly every month. It is 3 times up already, and keeps growing! Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

I did not find anything that could disappoint me yet Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

Serpstat helps to solve the most common SEO tasks such as keyword research, technical audit, rank tracking and backlink analysis. Also it has some AI tools for content creating which are very helpful. I save a lot of time and get tons of marketing insights by using Serpstat and reading their blog. Review collected by and hosted on G2.com.

Vadym T.
VT
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Serpstat?

Ease of site navigation.

The speed of the support service response.

Extensive functionality that covers almost all SEO needs. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

I have noticed only one inconvenience: sometimes reports on platforms take a long time to load (up to 10 seconds). Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

It helps in searching for semantics, analyzing competitors' sessions, and is also useful for monitoring positions for key queries, general site analysis, and site audit. Review collected by and hosted on G2.com.

Mayra S.
MS
Digital Marketing Specialist
Events Services
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Serpstat?

I like the various features of Serpstat, including Website analysis, keyword rank tracking, backlink analysis, competitor research and many more. It helped to improve my website optimization and organic traffic. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

Not any major dislike of the Serpstat. But additional features can make it better than other SEO tools. Pricing plans are a little higher. Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

I used Serpstat to solve the technical SEO issues on my website. For this, I simply added my website domain and ran a site audit. I found numerous technical issues and received detailed recommendations to resolve them. Serpstat's assistance helped improve my website's SEO score, leading to an increase in organic traffic. Review collected by and hosted on G2.com.

AK
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Serpstat?

The platform enables you to create custom reports that consolidate the data and insights most relevant to your SEO goals. You can generate professional reports with visualizations, share them with your team or clients, and track progress over time. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

While Serpstat provides reporting features, some users have mentioned that the customization options for reports are limited. If you require highly customized reports with specific metrics or visualizations, you may find the available options restrictive. Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

Serpstat provides insights into the search engine results page (SERP) features that appear for specific keywords. You can identify featured snippets, knowledge graphs, local packs, and other elements that can impact your SEO strategy. This knowledge helps you tailor your content and optimize for enhanced visibility in search results. Review collected by and hosted on G2.com.

Michał P.
MP
Właściciel
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic Review from User Profile
What do you like best about Serpstat?

Many useful features and a very large database of data received. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

I haven't found anything like that so far Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

Serpstat primarily allows me to study my competition. It allows me to see where my competitor's site is displaying and for which keywords it is visible. It also allows me to see what links are being acquired by them. Review collected by and hosted on G2.com.