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Searchmetrics Reviews & Product Details

Himanshu S.
HS
SEO Lead
Education Management
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Searchmetrics?

A lot of features are available in this single tool which includes rank tracking, content optimization, SEO audits. The best part is that we can do the page-level analysis (micro-level analysis) on how the pages are performing. Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

Pricing is a bit high with the limited credits. There are many other tools available in the market with lower pricing. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

While doing the competitor analysis, this tool provides great insights as to what market share the competitor has acquired and what are the key areas where we need to focus more Review collected by and hosted on G2.com.

Searchmetrics Overview

What is Searchmetrics?

We believe in the power of insight to help data-driven marketing teams make better decisions and produce meaningful results. Backed by Searchmetrics data and services, our Suite customers enjoy the sustainability of organic search with the predictable success of paid. Whether it’s research, performance tracking, or content development we help digital marketers see gaps, set strategy, and prioritize opportunities to attract their audience. Enterprises and agencies benefit from Searchmetrics integrated software, data, and services to plan, execute, measure, and report on their digital marketing strategies. They experience many of the following benefits: - More revenue: Companies can make search and content decisions based on powerful data and analytics to reach their traffic and ROI goals, versus the guessing games and reactions to Google’s latest moves. - More growth opportunities: Get real-time market insights on areas with the greatest potential for growth. Receive clear direction on what to prioritize first to maximize your results. - Optimized content: Develop and update content based on big-data analytics, with strategies and guidance to achieve your best performance. - Effective metrics: Track and share your most important metrics like Share of Market and SEO Visibility scores. - Research on-demand: Unravel the complexities of the search landscape, with competitive and global marketplace analysis, and understand how your SEO and content strategy impacts your performance and visibility—and shapes your business. Dig into domain, category, and URL analysis to easily find your performance gaps, without the complexity. - Better performance and greater visibility: Built on one of the world’s largest search and content databases, Searchmetrics provides you with the data-driven insights to maximize your online performance.

Searchmetrics Details
Languages Supported
German, English, French, Spanish
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Product Description

Searchmetrics: the only global online marketing platform to offer a holistic approach for developing intelligent SEO, content and social strategies.

How do you position yourself against your competitors?

We are the only enterprise SEO platform with true proprietary data including 4+ years of historical insights. This unique data helps brands understand how changes in search have affected them over time to make more informed decisions on how to adjust for future success.

With Searchmetrics, brands can now Increase Visibility, Relevance, and Revenue.


Seller Details
Year Founded
2005
HQ Location
San Mateo, CA
Twitter
@Searchmetrics
7,900 Twitter followers
LinkedIn® Page
www.linkedin.com
55 employees on LinkedIn®

ZO
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Recent Searchmetrics Reviews

Yashwant P.
YP
Yashwant P.Small-Business (50 or fewer emp.)
5.0 out of 5
"Helpful SEO and Insights tool"
The flagship feature of searchmetrics is just amazing which is content experience. It can help to know the credibility and content ranking potentia...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"The best online SEO tool in the world"
Searchmetrics is outstanding in the German market because it also provides German and international data. It's name is well known, so it helps us t...
TT
Thomas T.Mid-Market (51-1000 emp.)
5.0 out of 5
"Probably best SEO content-oriented tool"
Briefs are top for fine-tuning content, where the sw check 100+ competitors and helps us enlarge the base of keywords required and the density.
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Searchmetrics Media

Searchmetrics Demo - Research Cloud
Research Cloud provides an immediate SEO competitive analysis to help you identify and fill content gaps and set your online strategy.
Searchmetrics Demo - Site Experience
Searchmetrics Site Experience and its unique website crawler and internal link validation capabilities enables you to increase traffic and sales with actionable performance insights.
Searchmetrics Demo - Keyword Analysis
Searchmetrics Competitive Keyword Discovery is the only solution that can automatically identify your competitor’s unique keywords on a page-level.
Searchmetrics Demo - Mobile SEO
Identify and optimize keywords, trends, positions and traffic data for mobile devices.You can distinguish between smartphone, tablet and non-mobile devices and differentiate by device type, aggregating specific performance data for each.
Searchmetrics Demo - Local SEO
With the Searchmetrics Suite, you can analyze local SEO results for 485 city-search-engine-combinations across 14 countries. And, we’re continually adding more cities to our database.
Searchmetrics Demo - Content Experience
Content Experience helps data-driven content marketers write high-quality, search engine optimized content that effectively competes for the top SERP position, engages the target audience and advances them through the sales funnel.
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Have you used Searchmetrics before?
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47 out of 48 Total Reviews for Searchmetrics

4.3 out of 5
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Overall Review Sentiment for SearchmetricsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Yashwant P.
YP
Freelance
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Searchmetrics?

The flagship feature of searchmetrics is just amazing which is content experience. It can help to know the credibility and content ranking potential. The dashboard is easy to handle and it have some of the

other best features like keywords ranking and backlinks check Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

Limited free features available. We need to pay extra for any add-on features. Scandalous, exorbitant type of features are expensive and they can't be affordable for everyone into this field. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

Competitor analysis can be done at it's best. It provides great insights about the occupancy of big players in the market and what area we can focus and can lead to get best results. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Searchmetrics?

Searchmetrics is outstanding in the German market because it also provides German and international data. It's name is well known, so it helps us to convince customers of our data's quality. Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

Sometimes it is a little bit complicated to create projects without wasting tokens. An example: If you create a new project and include a search engine, you must also go through the next step (keywords). Even if you don't want to include any keywords in the project, you need to save the empty keyword list. If not, the project will count as one monitored keyword on your quota. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

Searchmetrics gives me an overview about the rankings of our customer's websites. When we pitch our services, we can provide lots of data regarding the actual situation of the website. That helps us to convince the customer. Review collected by and hosted on G2.com.

JG
Growth Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Searchmetrics?

Presenting Organic Visibility in an easily digestible but intuitive format--showing changes over time being one of the most useful. I really like the presentation of ONLY commercially viable keyword rankings as well. No use presenting 50k like SEMrush if 90% of them are Page 5+ Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

It would be great to see a little more paid insight functionality, but again there are limitations there depending on access and black boxes. Perhaps an easier way to filter through which keywords have driven which rankings drops. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

It is solving our problem of presenting organic visibility across time, which then opens up conversations around on and off-site content strategies. Enables higher level conversations, particularly around performance against competitors and whether traffic is commercially viable and/or relevant. Review collected by and hosted on G2.com.

Ingrid F.
IF
SEO & Content Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Searchmetrics?

I love the Content Experience features because they give you an objective perspective on how rankable the content is. I also find the Competitors Analysis inside Research Cloud's Organic Search feature super helpful. You can directly check other websites' keywords by the ones only they rank, the ones you have in common, and the ones only you rank. Super practical. Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

When I run out of credits (just kidding). I believe most issues are mostly related to how much you spend time using the tool and getting to know its features since it offers a wide range of data and insights for SEO professionals. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

The main thing (in my case) is understanding how much effort I put into each content can really make a difference in ranking the page. So briefing, writing and editing an article using Content Experience solves that problem and the results as phenomenal. Review collected by and hosted on G2.com.

🧿 Mahir D.
🧿D
Enterprise Business Development
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Searchmetrics?

The content experience module is amazing! It helps my team to optimize our content to maximize our organic traffic. I feel like this would turn any average content writer into a world-class editor.

We also love the recommendations to help us optimize our landing pages as well as our ever green content. Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

It requires some technical background to be able to leverage the full potential of the platform but they have a very hapful and knowledgable CS team to train people on the tool. Review collected by and hosted on G2.com.

Recommendations to others considering Searchmetrics:

SM has the most accurate data among all the other tools in the market. If you don't have the bandwidth to AB test it yourself, I am pretty sure they can provide you more info from their other customers who ran deeper comparisons which were very helpful for us. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

Since we started using Searchmetrics, we trippled the organic traffic to most of our content if not even more. Also we got rid of couple of other tools as their suit has everything our SEO and content team needed. Review collected by and hosted on G2.com.

MG
Consultant
Financial Services
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Searchmetrics?

The easy to handle Dashboard and especially the Function of Backlink Check, Keyword Rankings and Google Alerts (SERP Up-Dates). Also the Content-Tool is a Top Feature Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

To be honest: Nothing to criticize here. It delivers all necessary Features for a Good Price which helps you best to let your Website rank Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

It helps me to keep control about my Backlink Building Strategy, to control my Rankings and to see the Effects of Google Up-Dates. Sometimes is use also for Competitor Analysis Review collected by and hosted on G2.com.

TT
SEO specialist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Searchmetrics?

Briefs are top for fine-tuning content, where the sw check 100+ competitors and helps us enlarge the base of keywords required and the density. Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

Briefs are great but need to pay extra, you are limited by a monthly bundle if not paying for more Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

Can differentiate search volume for plural and singular + briefs can help you write better content in comparison to competition. Review collected by and hosted on G2.com.

Peter W.
PW
Senior Freelance Content Writer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Searchmetrics?

The content manager and the content briefings make it even fun to write soulless keyword focussed texts. With the rising percentage of content score you get motivated to tweak your text to the max. Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

Sadly searchmetrics is very expensive so you probably have to share with some like-minded people working in the field. When I say expensive I mean like scandalous, exorbitant expensive. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

The quick creation of briefings for keyword-focussed, seo-relevant text and the texting itself. With searchmetrics we cut a long journey and a painful checking-process short. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Searchmetrics?

It's basically the combination of all my previous SEO tools into one. Very comprehensive and more than covers all my needs. The Winner and Loser keywords is very practical. Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

It takes some time to learn the ins and outs, but that really speaks to how robust the platform is. Just need to dedicate time to using it to really learn. Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

The biggest problem Searchmetrics is helping me solve is writing content that ranks organically. We previously didn't prioritize that, but now we have clear objectives on our SEO goals. Review collected by and hosted on G2.com.

HP
Digital Content Assistant
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Searchmetrics?

Weekly reports directly on your email and the possibility to explore new topics and keywords through the topic explorer function Review collected by and hosted on G2.com.

What do you dislike about Searchmetrics?

Not knowing how to take advantage of all the functionalities Review collected by and hosted on G2.com.

What problems is Searchmetrics solving and how is that benefiting you?

With Searchmetrics, I can track how my business is positioned among its competitors and take measures to improve our visibility in search engines Review collected by and hosted on G2.com.