Top 10 Salesforce Customer Data Platform (CDP) Alternatives & Competitors

Top 10 Alternatives to Salesforce Customer Data Platform (CDP) Recently Reviewed By G2 Community

#1

Segment
By Twilio
(555)4.5 out of 5
Optimized for quick response
Segment is a customer data platform that helps every team access clean and reliable customer data to make real-time decisions, accelerate growth, and personalize experiences. Today, over 20,000 companies across 70+ countries use Segment, from fast-growing businesses like Instacart, Peloton, and Bonobos to some of the world’s largest organizations like Levi’s, Intuit, and FOX. With Segment, companies can connect and activate reliable first-party data across 300+ marketing, analytics, and data warehousing tools.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
• Data Governance
Get a quote
Reviewers say compared to Salesforce Customer Data Platform (CDP), Segment is:
Slower to reach roi
Easier to set up
More usable
See all Segment reviews
#2

Insider
By Insider
(1,079)4.8 out of 5
Optimized for quick response
Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
Try for free
Reviewers say compared to Salesforce Customer Data Platform (CDP), Insider is:
Easier to set up
More usable
Better at support
See all Insider reviews
#3

Klaviyo
By Klaviyo
(1,067)4.6 out of 5
Optimized for quick response
Klaviyo, a unified customer platform for email, SMS, and more, gives your online brand direct ownership of your consumer data and interactions.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
Try for free
Reviewers say compared to Salesforce Customer Data Platform (CDP), Klaviyo is:
Easier to set up
More usable
Better at meeting requirements
See all Klaviyo reviews
#4

Hightouch
By Hightouch
(367)4.6 out of 5
Hightouch is the easiest way to sync customer data into your tools like CRMs, email tools, and Ad networks. Sync data from any source (data warehouse, spreadsheets) to 70+ tools, using SQL or a point-and-click UI, without relying on favors from Engineering. For example, you can sync data on how leads are using your product to your CRM so that your sales reps can personalize messages and unlock product-led growth.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
Get a quote
Reviewers say compared to Salesforce Customer Data Platform (CDP), Hightouch is:
Easier to set up
More usable
Better at support
See all Hightouch reviews
#5

Dynamics 365 Customer Insights
By Microsoft
(19)4.0 out of 5
Microsoft Dynamics 365 Customer Insights helps to drive engagement through intelligent customer analytics and give employees the relevant insights they need to better understand and engage with customers.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
See all Dynamics 365 Customer Insights reviews
#6

Tealium Customer Data Hub
By Tealium
(320)4.3 out of 5
Optimized for quick response
Tealium AudienceStream™ is the market-leading Customer Data Platform, combining robust audience management and data enrichment capabilities resulting in unified customer profiles and the ability to take immediate, relevant action.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
• Data Governance
Get a quote
Reviewers say compared to Salesforce Customer Data Platform (CDP), Tealium Customer Data Hub is:
Slower to reach roi
Easier to set up
Better at support
See all Tealium Customer Data Hub reviews
#7

Bloomreach
By Bloomreach
(646)4.6 out of 5
Optimized for quick response
Bloomreach personalizes the e-commerce experience by unifying real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience continuously reflects a changing customer as they shop. With the scale of AI, this creates endless new paths to purchase.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
Try for free
Reviewers say compared to Salesforce Customer Data Platform (CDP), Bloomreach is:
Slower to reach roi
Better at support
Easier to set up
See all Bloomreach reviews
#8

Treasure Data Customer Data Platform
By Treasure Data
(151)4.5 out of 5
Optimized for quick response
Analytics Infrastructure. Simplified in the Cloud.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
Get a quote
Reviewers say compared to Salesforce Customer Data Platform (CDP), Treasure Data Customer Data Platform is:
Slower to reach roi
Easier to set up
More usable
See all Treasure Data Customer Data Platform reviews
#9

WebEngage
By WebEngage
(674)4.5 out of 5
Optimized for quick response
WebEngage is a user engagement and retention platform that helps you unify customer data, execute marketing campaigns, and track performance.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
Get a quote
Reviewers say compared to Salesforce Customer Data Platform (CDP), WebEngage is:
Slower to reach roi
Easier to set up
More usable
See all WebEngage reviews
#10

Dotdigital
By Dotdigital
(995)4.3 out of 5
Optimized for quick response
Customer data platform and cross-channel marketing automation for SMEs, retailers, and big brands.
Categories in common with Salesforce Customer Data Platform (CDP):
• Customer Data Platform (CDP)
Get a quote
Reviewers say compared to Salesforce Customer Data Platform (CDP), Dotdigital is:
Slower to reach roi
Easier to set up
More usable
See all Dotdigital reviews