rampmetrics Reviews & Product Details

I've been using Rampmetrics for a few years now, and it's been a game-changer in understanding how marketing influences buyers throughout their journey. The platform makes it so much easier to analyze and share campaign performance with leadership. I especially value the ability to break down data across multi-touch, first-touch, and last-touch attribution, as well as cohort-based full-funnel analytics. Plus, the user-friendly interface makes navigating even the most complex data feel seamless and intuitive. Review collected by and hosted on G2.com.

There are limited direct integrations however, the Rampmetrics team has been incredibly flexible in working with us to meet our needs in an ever-changing digital landscape. Their support and willingness to adapt to our challenges have made a huge difference. Review collected by and hosted on G2.com.

Easy to set up and to use analytics, provide all the information I need to view our entire B2B funnel with the correct marketing attribution. With all the data provided by Rampmetrics, I can easily use it every day to analyze the marketing/sales funnel and optimize the campaigns that bring us more revenue. Review collected by and hosted on G2.com.

It's not that I dislike it, but to integrate LinkedIn data, they don't have it natively inside the platform. I just talked about how I needed it connected directly to Rampmetrics, and they provided an easy solution. So, there is no longer a need to send data via Zapier. Review collected by and hosted on G2.com.

There's a lot to like about rampmetrics. Built in multi-touch attribution models, ability to view your specific lead/sales funnel by stage with conversion and velocity built in. See how your leads and prograams impact revenue. Turn axccount-based influence on or off. Full customer journey at the opportunity level with a lot of configurable attributes. I use this tool daily. It's easy to use and new users can be trained quickly. Data exports as Excel for easy manipulation and sharing. Can view the data in a lot of meaningful ways.

The staff are knowledgeable, responsive and nice. They're also receptive to feature requests. Extremely high value for the cost - great ROI. Review collected by and hosted on G2.com.

Some data syncs from the CRM via a daily push so some data isn't avialable until the following day. There are some filtering options that are missing that would make the tool easier to use without finding workarounds. Review collected by and hosted on G2.com.

The best part of Rampmetrics is that it brings clarity and efficiency to tracking Marketing campaigns' performance and overall how Marketing activities influence pipeline. Before Rampmetrics our team had to manually sort through campaigns in Salesforce, and verify that a deal was truly created through a Marketing activity by auditing touchpoints.

To put it in perspective, it would take us at least 3 hours to manually audit Marketing activity across 150 prospects. Given our campaigns typically involve thousands of prospects, this was not feasible. Now with Rampmetrics that work is done quite literally in seconds. Review collected by and hosted on G2.com.

Tracking outbound campaigns in Rampmetrics is a bit tricky and required a custom workaround for us. Essentially in Salesforce we had to create two campaigns whenever we run an outbound initiative. One as the base, and the other exclusively for tracking positive activities. A bit nuanced, but still significantly better than any of our prior manual proceses. Review collected by and hosted on G2.com.

Rampmetrics has made it far easier for us to track the impact of different sales and marketing efforts. For a system that was relatively quick and easy to implement, we now have far greater insight into attribution, the performance of various channels including paid, and what activities have influenced key opportunities. Review collected by and hosted on G2.com.

We have had some challenges aligning rampmetrics data with what we see in Salesforce and other systems. This is just as much due to the complexity of our data though, rather than any shortcomings on rampmetrics' side. Review collected by and hosted on G2.com.

Rampmetrics has been a game-changer for our company by providing an intuitive platform for marketing analytics and attribution insights. It integrates seamlessly with our existing tools and includes features that eliminate much of the manual work we previously faced when creating and managing Salesforce campaigns. It has truly become an integral part of our marketing operations. Review collected by and hosted on G2.com.

None, as Rampmetrics is very flexible in building the product to fit our company’s needs. Review collected by and hosted on G2.com.

Gives insights you can't get from a CRM and Salesforce alone. The level of detail is unmatched! Review collected by and hosted on G2.com.

The setup was a bit of a lift but the rampmetrics team is incredibly helpful and makes sure it's set up right. Review collected by and hosted on G2.com.

Very easy to navigate and has all of the features we need to effectively report Review collected by and hosted on G2.com.

Sometimes saving a specific report is hard to share Review collected by and hosted on G2.com.

Easy to set up, easy to use. Ramp works well for our marketing team's needs. Review collected by and hosted on G2.com.

Small team for support. Response on questions usually within 24 hours but not always. Review collected by and hosted on G2.com.

I like that we can look at influenced pipeline for individual campaigns. Review collected by and hosted on G2.com.

It is not the most intuitive platform to use. Review collected by and hosted on G2.com.