Qualifio
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Qualifio
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4.6 out of 5 stars
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Qualifio Reviews & Product Details - Page 4

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Qualifio Overview

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What is Qualifio?

Qualifio is the leading European first- and zero-party data collection platform for consumer brands. The platform enables marketing teams to get to know their audiences through interactive and gamified experiences, offering compelling reasons for ongoing engagement with their brand. With Qualifio, brands can generate engagement across multiple digital channels via quizzes, games, polls, contests, and over 50 other interactive formats — without any technical skills. These interactive campaigns, combined with powerful forms and opt-ins, empower them to collect and enrich data in compliance with the GDPR, supported by comprehensive statistics and seamless integrations. Moreover, Qualifio facilitates the process of rewarding engaged customers through customisable earning rules, member portals, and flexible prize planning, fostering recurring customer interactions. Over 400 companies worldwide use Qualifio, including Nestlé, L'Oréal, Unilever, Currys, Valencia CF, LolaLiza, Daily Mail Group, Vivendi and DPG.

Qualifio Details
Discussions
Qualifio Community
Languages Supported
German, English, French, Italian, Dutch, Spanish
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Product Description

Qualifio is an engagement and data collection platform. It enables publishers, brands and agencies to easily create and publish viral interactions on websites, mobile apps and social media. Quizzes, polls, tests, animated games, multimedia galleries and other innovative formats allow them to collect data and to engage, grow, monetise and qualify their digital audiences.

Seller Details
Seller
Qualifio
Year Founded
2011
HQ Location
Louvain-la-Neuve, Walloon Region
Twitter
@qualifio
1,235 Twitter followers
LinkedIn® Page
www.linkedin.com
83 employees on LinkedIn®
Anastasia B.
AB
Overview Provided by:
Anastasia Babatzikis
Digital Marketing Officer

Recent Qualifio Reviews

Carina P.
CP
Carina P.Mid-Market (51-1000 emp.)
5.0 out of 5
"Great gamification tool with a LOT of possibilities"
All the different options for setting up games and interactions - very easy to get started
Read more
SL
Samantha L.Small-Business (50 or fewer emp.)
4.5 out of 5
"User friendly tool with many options!"
- Easy to use - Nice helpdesk & accountmanager - Lot's of options
Read more
MV
Marcello V.Mid-Market (51-1000 emp.)
4.0 out of 5
"Quick and powerful"
How quick and easy it is to set up campa
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Qualifio Media

Qualifio Demo - The Qualifio platform
How our platform looks like.
Qualifio Demo - Campaign examples
On the left, a sampling campaign launched by L'Oréal, and on the right, an interactive member portal launched by Clermont Foot 63.
Qualifio Demo - A quiz launched by Unilever for their brand Ben&Jerry's.
A quiz launched by Unilever for their brand Ben&Jerry's.
Qualifio Demo - A member portal bringing together all the Clermont Foot 63 campaigns, like a wheel of fortune for supporters, with a points and levels system.
A member portal bringing together all the Clermont Foot 63 campaigns, like a wheel of fortune for supporters, with a points and levels system.
Qualifio Demo - A co-branded obstacle run game launched by Club Employés.
A co-branded obstacle run game launched by Club Employés.
Qualifio Demo - A member portal launched by Moulinex rewarding customers for all their interactions with the brand.
A member portal launched by Moulinex rewarding customers for all their interactions with the brand.
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52 Qualifio Reviews

4.6 out of 5
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52 Qualifio Reviews
4.6 out of 5
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4.6 out of 5
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Qualifio Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for QualifioQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Qualifio?

Very clear UI to configure different kind of quizzes / contests / games that help us enrich our customer knowledge. The support provided by the CSM team help us identify new and better way to engage with our prospects and visitors Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Overall Qualifio is a great platform for us. It would just be great to be able to easily have more flexibility in terms of personalization (both regarding the scenarios and the dashboards) Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

CRM enrichment, audience acquisition and more and more loyalty. Review collected by and hosted on G2.com.

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Verified User in Online Media
UO
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Qualifio?

Cette solution est complète et offre de nombreuses possibilités de Quiz et Sondages. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Assez long pour mettre en place sa première campagne, mais une fois que l'on maitrise l'outil c'est très facile ! Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

Qualifio facilite l'utilisation et l'intégration d'outil d'engagement et de fidélisation de l'audience. Review collected by and hosted on G2.com.

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Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Qualifio?

Qualifio est super simple à utiliser et contient plein de fonctionnalités différentes. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Le fait qu'il y ait beaucoup de choix de campagne, fait qu'il est parfois difficile pour savoir laquelle nous devons choisir. Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

Ils ont su faire en sorte qu'on propose un chouette tool à nos clients. Review collected by and hosted on G2.com.

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Catarina F.
CF
chef de projet marketing digital
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
Translated Using AI
What do you like best about Qualifio?

The ease of setting up a campaign/contest Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

certain configuration elements of the campaigns as soon as we enter a slightly more technical or elaborate setup Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

allows for lead collection Review collected by and hosted on G2.com.

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Verified User in Publishing
UP
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Qualifio?

The customer service is very helpful/fast. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

I cannot create the dashboard by myself. Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

It manages all our raffles and surveys and we can see the results/reporting directly in the system. Review collected by and hosted on G2.com.

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Verified User in Food & Beverages
UF
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Qualifio?

-Promptness at communication and actions Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Would prefer to see more statistics regarding the campaign's process Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

Promo site issues which are highly important for our brands Review collected by and hosted on G2.com.

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Verified User in Retail
AR
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Qualifio?

The opportunity to create a lot of games Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

The report needs some improvements in term of visuals Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

They're trying to improve the experience in campaigns Review collected by and hosted on G2.com.

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LB
Marketing
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
Translated Using AI
What do you like best about Qualifio?

Easy-to-use tool, team responsiveness, and excellent support Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

No problem or improvement for the moment Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

GDPR Review collected by and hosted on G2.com.

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Verified User in Entertainment
AE
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Qualifio?

Is a very user-friendly tool, in addition, it has functionalities designed for large companies, such as options global management ns, design templates, global statistics ... Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Sometimes, when using a HTML iframe the code is not responsive enough. Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

It helpes us create forms in a more agile way, linking forms with our CRM via webhook Review collected by and hosted on G2.com.

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Verified User in Sports
AS
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Qualifio?

Qualifio permet de mettre en place beaucoup de mécaniques d'engagement différente en un minimum de temps Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Sa rigidité parfois si l'on souhaite aller au-delà des fonctionnalités proposées Review collected by and hosted on G2.com.

What problems is Qualifio solving and how is that benefiting you?

Engager ses contacts sur des jeux différents tout en étant facile à prendre en main pour nos équipes Review collected by and hosted on G2.com.

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