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CallRail Reviews & Product Details

Pricing

Pricing provided by CallRail.

Lead Tracking

$55.00
Per Month

CallRail Media

CallRail Demo - Call Recording, Transcription, & Keywords
You can view individual recordings of your inbound phone calls alongside their transcriptions. Plus, you can receive AI-surfaced keyword highlights from the conversation.
CallRail Demo - Call Log
See your call volume and individual call information in our Call Log.
CallRail Demo - Lead Attribution Report
Easily view which leads are attributed to each channel that drove them to convert.
CallRail Demo - Leads Report
See lead volume and details, including customer journey milestones, with our Leads Report.
CallRail Demo - Call Summaries Timeline
Quickly view AI-powered call summaries within a specified date range to understand how your business' phone conversations were handled daily, weekly, or monthly.
CallRail Demo - Call Summary & Call Sentiment Analysis
With AI-powered call sentiment analysis, you can examine your business' phone conversations to determine whether the interaction was positive, neutral, or negative. You will also receive a summarized version of the phone conversation.
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CallRail Reviews (1,683)

View 3 Video Reviews
Reviews

CallRail Reviews (1,683)

View 3 Video Reviews
4.5
1,683 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the ease of use and powerful reporting features of CallRail, which simplify call tracking and provide valuable insights into marketing performance. The intuitive interface and straightforward setup allow users to quickly access essential data, making it a reliable tool for optimizing campaigns. However, some users note that integration challenges with other platforms can be a limitation.

Pros & Cons

Generated from real user reviews
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Rob C.
RC
Systems Administrator
Mid-Market (51-1000 emp.)
"Callrail tracks marketing efforts intelligently with ease - strongly recommended"
What do you like best about CallRail?

CallRail is a valuable resource like no other - it's easy to track your marketing efficiency (ROI) across multiple platforms (ads, site - even physical print). No other service comes close. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

The only downside I can think of is should you decide to discontinue the service that all of your source material (sites, code, booklets, ads) has to be updated. The CallRail numbers are then out in the wild, in address books and contact lists which after the service has concluded will not go anywhere. You will need to manage this. Review collected by and hosted on G2.com.

Scott P.
SP
Owner
Small-Business (50 or fewer emp.)
"Essential Tool for Tracking Ad ROI"
What do you like best about CallRail?

I love how the CallRail mobile app works seamlessly with my phone, allowing me to keep tabs on my business from my cell phone. I can easily see records of calls, missed opportunities, and coaching opportunities. Cross-referencing 'he said she said' situations with actual call transcripts is really handy. The insights it gives me into our sales make sure nothing falls through the cracks. The setup was super easy, and the reps and customer service made transitioning seamless. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

Sometimes the mobile app takes too many taps to simply make a phone call, and it lacks basic functionality like swipe from left to go back to the previous screen. Copy/paste from the mobile app only works in some places, but they seem to be on top of fixing these minor tweaks. I'm looking for ways to follow up with leads in a sophisticated way; it would be nice to have this integrated within the system. Review collected by and hosted on G2.com.

Ben H.
BH
Business Analyst
Small-Business (50 or fewer emp.)
"Effortless Call Tracking, Powerful IVR Features"
What do you like best about CallRail?

I like that CallRail is really useful for tracking calls by source and campaign, which helps in making business decisions about marketing and analyzing performance. I find the reporting suite to be great, providing a clear breakdown of call sources, and I appreciate the ease with which I can create and edit numbers, as there's always plenty available. The IVR feature is a standout for me, as it allows an order-based assignment system for sales calls, ensuring fairness among salespeople, and it's the only solution that has worked for us. The ease of use makes everything straightforward, and the initial setup was described as 'easy as pie'. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

It would be easier to take the data within CallRail and layer it on top of our Google Analytics and into our CRM. HubSpot integration, API with Odoo, AI features to import CallRail data and GA4 data and see trendlines, etc. Review collected by and hosted on G2.com.

Adama O.
AO
Director of Technology
Small-Business (50 or fewer emp.)
"Efficient Call Management with Exceptional Support"
What do you like best about CallRail?

I like CallRail for its simplicity. Once you understand the basic process of how the system works, it's very easy to set up and manage. I find customer service to be top-notch, which has been very valuable for us. Anytime we have issues, CallRail's customer service is quick to resolve them, saving us time, effort, and frustration. This is crucial because problems with the business phone lines can lead to missed calls and opportunities. I appreciate being able to quickly redirect phone calls when a staff member is unavailable, and the flexibility it offers in handling coverage and routing. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

I wish there was better reporting for individual phone lines. Right now, the reports only show incoming calls at a company level, but it would be helpful to track calls at the extension level. Knowing whether calls are answered or go to voicemail for different extensions would help us improve our staff's response time. Review collected by and hosted on G2.com.

Verified User in Utilities
AU
Mid-Market (51-1000 emp.)
"Easy-to-Navigate Dashboard with Slick Integrations and Fast Performance"
What do you like best about CallRail?

The software’s dashboard is very easy to navigate and understand. Having quick, straightforward access to everything I need makes me much more efficient when I’m working in the platform. I have integrated with Unbounce and Google Ads before and it was really slick. For having heavy workloads on it, speeds are very good. I feel as though the price of the platform is well worth it for what you get. I used customer support once and we got ahold of someone fairly quick. The AI is great for transcribing and analyzing calls to identify leads, keywords, and customer sentiment Review collected by and hosted on G2.com.

What do you dislike about CallRail?

The costs scale quickly with usage. Customer support could have been a bit quicker. I also feel like the platform lacks certain features like group texting and there are some delays in call data reflection. Review collected by and hosted on G2.com.

Matthew H.
MH
Small-Business (50 or fewer emp.)
"Impactful Call Tracking with Room for Integration Improvement"
What do you like best about CallRail?

I like that CallRail gives you the information for the caller, where they got the number with the number tracking for our marketing purposes. The number tracking helps us create new numbers to put on different marketing methods and allows us to see where they called from, which helps us decide which marketing has a return. The information for the caller comes in during the call with the number, the time and date, and where the call originated from, either Google, Facebook, or website. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

I would say the integration with my CRM, Housecall Pro. I would like all the information to transfer from CallRail to Housecall Pro, not just a notification that there is a call. It was not too bad, but having someone who could walk you through the steps and help you set it up for the company would be helpful. Review collected by and hosted on G2.com.

Steve B.
SB
Small-Business (50 or fewer emp.)
"Boosted Call Quality and Ad Performance"
What do you like best about CallRail?

I really like CallRail's flexibility. The call summaries, the sentiments, the tagging, and the workflows all contribute to making it a pretty good platform that works really well. The AI summaries have been fantastic for figuring out what the client's biggest problems are, which helps us improve ad copy and landing page copy, thereby improving conversion rates and click-through rates. We use it across multiple clients, and it's been a really awesome system. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

One of the issues that I have with CallRail is exporting reports. Sometimes, it gets stuck, and then I can't actually request a new Excel or CSV export until the original one has timed out. Sometimes that can take hours. Sometimes that can take minutes. The workaround I've made is just, any summary or any report that I want on a regular basis, I just have it scheduled, and it emails it to me. But it has been a little frustrating over time. Review collected by and hosted on G2.com.

Demian D.
DD
Mid-Market (51-1000 emp.)
"Enhances Call Tracking with Valuable Visibility"
What do you like best about CallRail?

I like the call whispering feature in CallRail as it helps us attribute results to the stakeholders involved with the BDC or attending the calls. It also provides additional visibility on the calls that we're driving as an agency. Setting up CallRail was fairly easy, and we use it quite often, with over 500 tracking numbers in use. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

We haven't really been able to use the attribution feature to its full potential, especially when it comes to form tracking. Since the setups are typically separate from the call tracking. So we mainly use it for call tracking at this point, but we would like to explore its functionality for a deep measurement later. Review collected by and hosted on G2.com.

Michael C.
MC
Small-Business (50 or fewer emp.)
"Empowers Call Tracking with Slight A.I. Transcription Challenges"
What do you like best about CallRail?

I use CallRail for tracking and reviewing calls for our client accounts. I like tracking calls back to campaigns and listening to call recordings. The ability to tag and qualify calls is really helpful. These features make CallRail valuable for ensuring we're reaching our intended target audience and, if not, understanding who we are reaching and possibly why. Additionally, the initial setup of CallRail was fairly simple. Review collected by and hosted on G2.com.

What do you dislike about CallRail?

I find the A.I. transcription struggles to accurately capture what's being said, especially with unclear enunciation, background noise, or accents. This places the onus on me to review and qualify calls myself. I also wish CallRail could automatically distinguish between a great and good lead, which would be a major benefit. Review collected by and hosted on G2.com.

Thor S.
TS
Associate Program Startegist
Mid-Market (51-1000 emp.)
"Feedback on CallRail"
What do you like best about CallRail?

I like how you can get alerts about dynamic swapping numbers failing to swap. I work at an agency & helps us raise red flags quicker Review collected by and hosted on G2.com.

What do you dislike about CallRail?

I dislike how we are unable to manage master call tracking scripts on our end that are used across multiple accounts. We mainly advertise for franchises that have one domain & this is required. It takes additional effort to reach out to our account manager to get the new account added to the script. Our account manager is very responsive, but it is easy to forget to send. Review collected by and hosted on G2.com.

Questions about CallRail? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Nick G.
NG
Nick Gardiner
Last activity about 4 years ago

Are there any alternatives to CallRail that offer Phone, Live Chat, and Form Tracking?

GU
Guest User

I'm new to CallRail and can't figure out how to integrate it with my marketing analytics. Any guidance?

Pricing Options

Pricing provided by CallRail.

Lead Tracking

$55.00
Per Month

Lead Tracking Complete

$105.00
Per Month

Lead Conversion

$165.00
Per Month

Lead Conversion Complete

$215.00
Per Month

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CallRail Features
Local Phone Numbers
Toll-Free Numbers
Port Existing Numbers
Visitor & Keyword Tracking
Dynamic Number Insertion
Multi-Channel Call Attribution
IVR
Call Scheduling
Geo-Routing
Call Data
Call Recording
Advanced Reporting
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CallRail