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Porter Reviews & Product Details

Diego O.
DO
Fundador
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

They are great with GDS and their Connectors work perfectly. Review collected by and hosted on G2.com.

What do you dislike about Porter?

The tutorials could be better, dont show you all the thigs that you can do with GDS. Review collected by and hosted on G2.com.

Recommendations to others considering Porter:

They are a great choice and i assure you that they will respond at the top of the market. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

They solve my connection issues with all my social networks with GDS connectors. Review collected by and hosted on G2.com.

Porter Overview

What is Porter?

Porter connects your everyday marketing apps’ data to Google Looker Studio and Google Sheets so you can automate your reporting in a few clicks and for a few bucks a month. No coding skills are required.

Porter Details
Discussions
Porter Community
Languages Supported
English, Spanish
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Product Description

Porter Metrics does report automation for SMBs with no coding skills by letting them connect their everyday apps to their reporting tools, like Google Data Studio and Google Sheets to enable streamlined data visualization. Porter does data reporting process extremely simple and at a fair price.


Seller Details
Year Founded
2018
HQ Location
Manizales, CO
Twitter
@portermetrics
279 Twitter followers
LinkedIn® Page
www.linkedin.com
17 employees on LinkedIn®

Luisa Salcedo f.
LF
Overview Provided by:

Recent Porter Reviews

Paulo Henrique A.
PA
Paulo Henrique A.Mid-Market (51-1000 emp.)
5.0 out of 5
"Foi perfeito, ajudou em tudo que precisava e ganhamos eficiencia"
Ajudou muito a conseguir ganhar celeridade em fazer nossas dashaboards, e assim ter uma eficiencia operacional muito grande, foi muito facil para i...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Great Tool for my Agency"
Porter Metrics makes it easy to visualize and manage data in Looker Studio. The interface is intuitive, and I love how organized and customizable t...
Alex S.
AS
Alex S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Best connector ever!"
Porter is a convenient and reliable tool for data integration. I especially liked its ease of use, quick setup, and intuitive interface. The servic...
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Porter Media

Porter Demo - Complete Agency Report (8 in 1)
We made this free template for agencies and marketing teams using Porter's connectors. This is an example of how you can measure and centralize your digital marketing results in one dashboard.
Porter Demo - Create reports or access to free templates for Porter connectors
You can create a report like this using Porter and Google Data Studio. You don't need to know how to create them, we give you a dozen free templates made based on use cases from agencies and marketing teams.
Porter Demo - Benefits of using Porter
Automate your Linkedin Ads, Facebook & Instagram Ads, Facebook & Instagram Insights, and TikTok Analytics reporting. Centralize your data and track your marketing efforts on Google Data Studio.
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118 out of 119 Total Reviews for Porter

4.6 out of 5
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118 out of 119 Total Reviews for Porter
4.6 out of 5
118 out of 119 Total Reviews for Porter
4.6 out of 5

Porter Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for PorterQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Frances D.
FD
Senior Account Manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

I like that it saves me time to generate report accurately and easily connects to social platforms. The UX makes it easy to use as you get to understand how it works Review collected by and hosted on G2.com.

What do you dislike about Porter?

Navigating the platform was a bit challenging at first. I struggled to fully utilize its functions and initially relied on the pre-existing templates to get by.

There were moments when connections failed, and I had to troubleshoot with the help of customer support. That said, the team’s support was a game-changer! He walked me through common issues and provided practical tips that made me much more agile in resolving them.

One tip for new users: Don’t hesitate to claim your free report setup. It’s incredibly helpful for getting the most out of the platform. It not only streamlines the integration process but also gives you the confidence to explore Looker and Excel reporting options without feeling overwhelmed. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

saves me time in creating report Review collected by and hosted on G2.com.

Francisco M.
FM
CEO Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

I like its ease of use, and because I had already used similar solutions before Porter, the learning curve was almost instantaneous. The fact that it can connect to data sources like TikTok, LinkedIn, and Facebook is extremely relevant for marketing teams like mine, which adds a lot of daily value. Review collected by and hosted on G2.com.

What do you dislike about Porter?

I’m somewhat dissatisfied with the support channel. I’ve noticed a few service issues in recent months, and the only way to find out what’s happening with the tool is via the chat support on their website, which I find slow and annoying. I think they should implement a live status channel or something similar, so we can avoid a lot of frustration when our reports go down.

On the other hand, I love the Google Sheets solution; however, I believe it’s crucial that they include data filters soon, as this would greatly improve the product. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

It helps me quickly share marketing information with my team and clients, which is essential for our daily KPI management and tracking. Review collected by and hosted on G2.com.

Jens O.
JO
Manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

The Porter looker studio integration was easy to complete and provided the metrics we needed for a comprehensive overview of our business' locations performance on Google.

The overview tab provides a nice overview of performance across main metrics (visibility, conversions) and the combination with user / company generated content is highlighted for easy access to main feedback from the market as well as an overview of current communication from our shops to the market.

The option to highlight local searches and overview of responses to user feedback are other benefits of using this template. Review collected by and hosted on G2.com.

What do you dislike about Porter?

The option of consolidating various business profiles into collective profiles enabling a segmented view (e.g. by country or region) could be a nice addtion to this template. Possibly these options are already available and the functionality needs to be explored further via a call with the customer support. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Business Profile management for a client. Review collected by and hosted on G2.com.

Alex S.
AS
administrator
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

Porter is a convenient and reliable tool for data integration. I especially liked its ease of use, quick setup, and intuitive interface. The service saves time by allowing seamless connection to various data sources without complex configurations. Review collected by and hosted on G2.com.

What do you dislike about Porter?

Overall, I had no issues using it. Perhaps adding more integrations could be beneficial, but the existing features are already impressive. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Porter helps me automate and streamline data reporting for Meta Ads and Google. It saves time by eliminating the need for manual data extraction and provides real-time insights, allowing me to optimize ad performance efficiently. The integration is smooth, and the dashboards are easy to understand, making analytics more accessible and actionable. Review collected by and hosted on G2.com.

Patrick P.
PP
Principal Consultant, Founder
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

Porter Metrics is a fantastic analytics solution with outstanding value. The pricing is refreshingly reasonable, offering excellent features without the steep cost of many competitors. What truly sets Porter apart is their exceptional customer service—quick, knowledgeable, and genuinely invested in helping users succeed. Every question I’ve had was met with clear, helpful guidance, often with follow-ups to ensure I was fully supported. For a tool that balances affordability with remarkable service, Porter Metrics is an easy recommendation. Review collected by and hosted on G2.com.

What do you dislike about Porter?

There really are no downsides. Even when my account grew and evolved, Porter was able to evolve with me and find solutions that worked. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Porter Metrics simplifies data integration and visualization by consolidating metrics from Google Analytics, Facebook, Instagram, and more into easy-to-create, real-time dashboards. This saves me hours on manual reporting and ensures my data is consistent and accurate, enabling faster, more strategic decision-making. It’s a game-changer for both client reporting and internal tracking. Review collected by and hosted on G2.com.

Antonio G.
AG
Growth Specialist
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

I recently had the pleasure of working with Porter Metrics, and I must say their support has been exceptional. They are incredibly responsive and easy to reach, making it simple to get assistance whenever you need it. With Juan's help, I was able to create a comprehensive and insightful report that truly met my needs. I highly recommend their services for anyone looking to gain valuable insights! Review collected by and hosted on G2.com.

What do you dislike about Porter?

I honestly don’t have any dislikes about Porter Metrics. So far, everything has been very easy to work with and navigate. Plus, if any challenges come up, their team is always ready to help. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Porter Metrics is a valuable tool for us when it comes to reporting. It enables us to effectively demonstrate our clients' performance across various channels through clear and user-friendly visualizations. This not only helps in making complex data more understandable but also strengthens our client relationships by providing them with actionable insights into their performance. Review collected by and hosted on G2.com.

Krogsgaard B.
KB
CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

The connector was very easy to integrate with our existing Google business account and automatically synced all data from our existing business locations. Review collected by and hosted on G2.com.

What do you dislike about Porter?

We didn't experience any specific downsides. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Google business location overview has been a black box for us for quite some time. The Porter connector helped us simplify the process of creating a unified overview of our customer's business locations including an overview of location specific and consolidated feedback. Review collected by and hosted on G2.com.

GP
I am the Director of Media and Data Analysis.
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

Porter is a user-centric tool, unlike other solutions (PmA, SupMtrcs, Wndsr.ai, etc), Porter understands that the closer you are to the user, the better they use your product. In my team we have tested all the mentioned solutions, Porter is the N° 1 to answer any kind of query and even though it is already a complete product, they are constantly releasing new functionalities with the user in mind. Before Porter we spent hours, if not days trying to solve something that was solved with a quick interaction with support. Review collected by and hosted on G2.com.

What do you dislike about Porter?

If we make an evaluation of the market, Porter stands out with many qualities such as customer service, UX on the platform and connector for competitor analysis and others. It is really easy to use. I have nothing negative to highlight that is also something that is missing from other solutions in the market such as (slow loading times when you have a lot of data (solved with the integration of sheets in most cases, but requires more technical knowledge), facilities for data blend and attribution, tiktoks organic connector, among others. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Ease of integration and collection of diverse online media data sources at an affordable price. Lots of documentation, tutorials, templates, etc. this helps to reduce the learning curve. Review collected by and hosted on G2.com.

Mason B.
MB
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Porter?

This is the best way to pull data from Facebook Ads Manager and make clean reports via LookerStudio. I will be using them for the forseeable future! Super easy to implement for me personally. Review collected by and hosted on G2.com.

What do you dislike about Porter?

You need to have experience with LookerStudio, but if you don't their team can help. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

They make it very easy to connect Facebook Ad data to LookerStudio Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Porter?

Porter Metrics makes it easy to visualize and manage data in Looker Studio. The interface is intuitive, and I love how organized and customizable the dashboards are. It’s a great way to track key metrics in real time. Review collected by and hosted on G2.com.

What do you dislike about Porter?

The main downside is the limited platforms it can pull data from. I wish it supported more sources, as I sometimes need to manually gather data from other platforms. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Provides easy data connectivity to the platforms it does support. The templates it has available are appropriate out of the box and makes data visualization look great. Review collected by and hosted on G2.com.