Planable Reviews & Product Details

Planable is a social media management tool for agencies and brands. It helps teams plan, collaborate, and approve social media content in one place, making it ideal for managing multiple clients or stakeholders. With Planable, you easily: - Handle multiple brands in dedicated workspaces - Plan content in the intuitive drag-and-drop calendar - Create and refine pieces with comments, annotations, and suggestions - Approve content in your personalized workflow: from none required to multi-approval levels - Directly publish to the major social media platforms - Engage with your community via comments - Analyze your social media performance - Quickly create reports for your stakeholders and clients Planable is where social media teams actually collaborate—not just pass feedback around. Get instant input, approvals in one click, and a dedicated space to build, discuss, and perfect content together—before it ever reaches the world. No spreadsheets, no endless email chains—just a fast, visual, and effortless way to create content as a team. Started in 2016, Planable is trusted by over 5000 marketing teams behind iconic brands such as Hyundai, Christian Louboutin, Royal Canin, KFC, and SMEG.

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Planable Community

Languages Supported

English

Overview by

Miruna Dragomir

Pricing

Pricing provided by Planable.

Free

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Planable Media

Planable Demo - Plan content in a visual calendar

Keep brands in dedicated workspaces and plan the content in an intuitive calendar. Define custom timeslots and quickly move posts via drag-and-drop. Keep things organized within campaigns and with dedicated color-coded labels.

Planable Demo - Create and schedule content for multiple networks

Create once and adjust for each network, with the sync on/off option. Approve content in context, with pixel-perfect previews that match each platform. Schedule and publish to the most popular social networks: Facebook, Instagram, LinkedIn, X, Threads, TikTok, YouTube, Pinterest, and Google Busin...

Give and get clear feedback: tag specific people, and use annotations & text suggestions to eliminate the back-and-forth. Resolve comments when they're implemented and even keep certain conversations internal, away from the client's eyes.

Planable Demo - Set custom approval flows for each workspace

Match the preferences of each brand or client: set approvals from none-required to custom, multiple levels. Posts will move automatically until they get all the green lights. You can also choose to lock content and/or have it directly scheduled once it's approved.

Planable Demo - Set personal permissions

For each person in the workspace, define team/client roles and detailed permissions to keep everything simple and clear.

Planable Demo - Check analytics in the same context

See your social insights in the same consistent interface where you create content. Create beautiful reports and share them with stakeholders and clients via direct link or PDF.

Planable is the social media management tool that makes marketing teamwork a breeze. It’s the spot where you can create, plan, review, and approve all your awesome marketing content for social media, blogs, newsletters, press releases — you

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Danielle G.

Marketing Director

Small-Business (50 or fewer emp.)

3/24/2026

"Best-in-Class Approval Workflows—Why I Came Back to Planable"

4.5/5

What do you like best about Planable?

The approval workflows are great. I’ve tried several other schedulers, but I came back to Planable after realizing that no one else’s approval workflow is as good. Review collected by and hosted on G2.com.

What do you dislike about Planable?

I don’t like that I can’t edit the alt text from the create window. I’m not sure how I’m supposed to do it, and it isn’t clear where that option is. Review collected by and hosted on G2.com.

Nick K.

CEO

Small-Business (50 or fewer emp.)

11/17/2025

"My Experience Using Planable"

4.5/5

What do you like best about Planable?

I’m using Planable for two projects right now, and the biggest advantage is how easy it is to organize and approve content. The calendar view gives a clear picture of all posts, the previews look accurate across platforms, and the collaboration with clients is smooth — comments, approvals, and edits happen in one place without confusion. Review collected by and hosted on G2.com.

What do you dislike about Planable?

The only downside I’ve noticed is that sometimes I need more advanced customization for posts, especially when handling different formats for different platforms. It’s not a dealbreaker, but expanding those options would make the workflow even better. Review collected by and hosted on G2.com.

What problems is Planable solving and how is that benefiting you?

Planable helps me keep both of my active projects organized in one place. Instead of managing content through spreadsheets, chats, and endless approvals, everything now happens inside one clean workflow. It saves time, reduces mistakes, and makes collaboration with clients much faster and more transparent. Review collected by and hosted on G2.com.

isabella p.

Social Media Manager

Small-Business (50 or fewer emp.)

3/4/2026

"Great Organization and AI Captions, but Channel Connections Need Simplifying"

3.5/5

What do you like best about Planable?

-Keeps clients very organized

-Cool AI features like generated captions and hashtags

-Clear display of content planner

-Ease of use Review collected by and hosted on G2.com.

What do you dislike about Planable?

-Complicated connecting channels (will try to connect separate clients medias)

- Can't delete posts of planner (can only unschedule)

- Tiktok scheduling never posts Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

1/7/2026

"Planable is great for planning; not as great as an app."

3.5/5

What do you like best about Planable?

I enjoy Planable's month overview setting because it allows me to see how my company's Instagram grid will begin to look like. I also enjoy Planable's approval buttons which makes it easier for my managers to get pinged rather than enforcing me to message my managers via our internal messaging system. Review collected by and hosted on G2.com.

What do you dislike about Planable?

While I use Planable every day for my job, it is still very buggy and frustrating to use. The iPhone app works with very few successful run and constantly reloads on its own or won't view the posts at all. Planable's desktop app is the same--forces you to reload the app various times or fails to open at all. Review collected by and hosted on G2.com.

Kathryn R.

Founder

Small-Business (50 or fewer emp.)

3/10/2026

"Grid View and Batch Planning Make Scheduling a Breeze"

5/5

What do you like best about Planable?

I've really enjoyed the options to see it via a grid and planning out in batches. Review collected by and hosted on G2.com.

What do you dislike about Planable?

Several times when I thought I've scheduled things, posts have not been published, which can be frustrating sometimes. Review collected by and hosted on G2.com.

Malika B.

Small-Business (50 or fewer emp.)

3/23/2026

"Effortless Social Media Management with an Intuitive Calendar"

4.5/5

What do you like best about Planable?

I use Planable for my social media calendar, and I love that it's very easy to use. The initial setup was also very easy, which made the transition smooth. I find the ability to look at the grid extremely important. Honestly, I really enjoy using it for all my tasks, from uploading content to scheduling when it needs to be posted. I'd definitely recommend it, considering I gave it a 9 out of 10. Review collected by and hosted on G2.com.

What do you dislike about Planable?

so far i like all the features Review collected by and hosted on G2.com.

Cristian C.

Administrador

Small-Business (50 or fewer emp.)

10/17/2025

"Excellent platform for planning and collaborating on social media content"

5/5

What do you like best about Planable?

I use Planable to coordinate and review social media content for internal communication campaigns and small marketing projects. The interface is very intuitive — it feels like a real social media feed, which makes previewing posts much easier before they go live. I especially like the approval workflow feature, which lets the team give feedback or approve posts directly without endless email threads. Review collected by and hosted on G2.com.

What do you dislike about Planable?

Sometimes loading times can be a bit slow when managing multiple brands or large content calendars. Also, the analytics are basic compared to more expensive tools, but for planning, scheduling, and collaboration, it works perfectly. Review collected by and hosted on G2.com.

What problems is Planable solving and how is that benefiting you?

Planable helps our team organize and visualize content in one place. Before using it, we relied on spreadsheets and screenshots to share ideas, which was time-consuming and confusing. Now, all posts, images, and feedback are centralized, making approvals faster and collaboration smoother. It’s helped us save several hours each week and reduced mistakes in scheduling. Review collected by and hosted on G2.com.

Josue O.

CEO

Small-Business (50 or fewer emp.)

10/16/2025

"Affordable and Time-Saving Solution for Managing Social Media Presence"

5/5

What do you like best about Planable?

What I appreciate most is that this service truly saves me both time and money. It offers an affordable solution to what is usually a costly problem: maintaining consistent social media presence across multiple platforms. Without it, I would need to hire at least two people to handle this level of daily work. It's extremely user-friendly and Thats why I use it every week. My social media game is so on top now because Planable was very easy to integrate into my work flow. The customer services agents are very responsive, fast and efficient! Making this a very easy to implement UPGRADE into your social media game. I Review collected by and hosted on G2.com.

What do you dislike about Planable?

Any concerns I might have had are already being addressed, as they've shown they're committed to improving and adding new features. I appreciate that they're proactive in fixing or including anything I could mention. Review collected by and hosted on G2.com.

What problems is Planable solving and how is that benefiting you?

Verified User in Computer Software

Small-Business (50 or fewer emp.)

3/10/2026

"Revolutionized Our Social Media Workflow"

5/5

What do you like best about Planable?

I use Planable to organize and manage our social media content workflow. It helps us post across multiple channels with a clear editorial calendar and has revolutionized our content review process. I really like the visual calendar, which none of the competitors have. The visual and collaborative way Planable organizes the social media flow is extremely clean and professional. The post preview feature is particularly valuable as it allows us to see exactly how content will appear on each platform before publishing. I am also a big fan of the content review process because it saves a lot of time. My colleagues can leave comments, suggest edits, and approve all in one place. The visual calendar helps us keep a clear overview of the editorial plan across different platforms, avoiding overlaps and last-minute scheduling issues. The 100% preview of the post is a game changer. The initial setup was extremely easy and straightforward, and the customer support is always ready to respond. Review collected by and hosted on G2.com.

What do you dislike about Planable?

I think that the platform is excellent and doesn’t need any gains Review collected by and hosted on G2.com.

What problems is Planable solving and how is that benefiting you?

I use Planable to organize and manage social media content, solving on-site collaboration issues and centralizing feedback. Its visual calendar keeps our editorial plan clear, avoiding posting overlaps. The content review process and 100% post preview feature save time and streamline workflow. Review collected by and hosted on G2.com.

Damon W.

Agency Owner

Small-Business (50 or fewer emp.)

1/14/2026

"Easy client workspaces and a visual content plan—plus painless Instagram scheduling"

4.5/5

What do you like best about Planable?

It’s genuinely easy to separate clients into workspaces. Mapping out a content plan is simple, and being able to shuffle posts around and see everything visually just works.

What still surprises me is how bad most other scheduling tools are at this. They overcomplicate basic things.

This ticks almost all the boxes for me.

It even handles Instagram scheduling for accounts that aren’t in Business Suite - a massive pain point with other tools that forced manual posting or sending everything to a phone for auto-post. Review collected by and hosted on G2.com.

What do you dislike about Planable?

The payment plans are a little confusing and hard to manage as you grow with clients.

Not being able to show multipple platforms in a feed to send to clients is an issue Review collected by and hosted on G2.com.