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Phyllo Reviews & Product Details

RS
Product Lead
Information Technology and Services
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Phyllo?

It is easily integratable with all social media platforms in just a few clicks. We were able to see all performance metrics from a single dashboard without asking the influence to share data again and again. Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

Numbers seem to be vanity metrics. Actual results might go differently and rather than tracking each influencer's performance, each campaign's performance is more important. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

Using Phyllo we can get an influencer's data from different social media platforms from a single API. It also provides real-time data. Review collected by and hosted on G2.com.

Phyllo Overview

What is Phyllo?

Phyllo is the universal API for all social data intelligence. A unified API pipeline offers secure, authenticated connections to 20+ social media and creator platforms. The largest creator economy and influencer marketing players trust only Phyllo to fetch profile details, monitor performance to calculate ROI, publish on behalf of others, create consolidated creator profiles/link in bio pages, and much more. After dominating the landscape of creator economy, we've stepped in to fix the broken parts of influencer marketing. Our fresh, AI powered APIs set new standards for social listening, evaluating influencer-brand fitment, and ensuring online brand safety. We also offer solutions for marketing agencies, and automated and intelligent social background checks for recruitment purposes. Phyllo is a data gateway that allows creator data to be accessed directly from source platforms. ‍ Phyllo builds the underlying infrastructure that connects with every creator platform, maintains a live data feed to the systems used by these platforms to manage creators’ data, and provides a normalised data set so that businesses can use creators’ data in a simple yet impactful way.

Phyllo Details
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Phyllo Community
Languages Supported
English
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Product Description

The only way to do influencer marketing if you care about ROI.

How do you position yourself against your competitors?

Other players in this industry offer half-baked solutions. Our dev-first approach has helped us build something truly unique and fool-proof.

- Access to 20+ creator platforms: No one else offers secure connections to 20+ creator platforms, and we're adding more to the mix as we go.
- Ready-to-use components for your social data applications: invite creators to connect their account, ready-to-use dashboard for tracking connections and other data, plug and play AI powered APIs
- Average support time <1hr: Phyllo has endless applications, and we bring your vision to life by being an extension of your team. The unparalleled support we've been able to offer is one of our most prized achievements.


Seller Details
Seller
Phyllo
HQ Location
Fremont, California
LinkedIn® Page
www.linkedin.com
11 employees on LinkedIn®

MP
Overview Provided by:

Recent Phyllo Reviews

Sarthak A.
SA
Sarthak A.Small-Business (50 or fewer emp.)
5.0 out of 5
"Streamlined Data Integration for Social Media Platforms"
Phyllo significantly simplifies our data management for Instagram and TikTok at Jupiter. It handles the frequent changes and updates from Meta effi...
RS
Raj S.Small-Business (50 or fewer emp.)
3.5 out of 5
"One place to see influence's multiple platform's analytics"
It is easily integratable with all social media platforms in just a few clicks. We were able to see all performance metrics from a single dashboard...
Duvan V.
DV
Duvan V.Small-Business (50 or fewer emp.)
5.0 out of 5
"Spectacular documentation and support"
Documentation, easy implentation and quick support
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9 out of 10 Total Reviews for Phyllo

4.5 out of 5
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9 out of 10 Total Reviews for Phyllo
4.5 out of 5
9 out of 10 Total Reviews for Phyllo
4.5 out of 5

Phyllo Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Sarthak A.
SA
Data Scientist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Phyllo?

Phyllo significantly simplifies our data management for Instagram and TikTok at Jupiter. It handles the frequent changes and updates from Meta efficiently, saving us the hassle of maintaining multiple data APIs ourselves.

The platform is user-friendly and provides reliable data integration, making it an essential tool for our data needs. Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

The API documentation and offerings are not very structured. Phyllo would perform much better if the offerings were clearly highlighted somewhere and there was clear communication of the prices of those offerings. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

Phyllo is solving the problem of managing and integrating data from multiple social media platforms, particularly Instagram and TikTok. By handling the frequent API changes from Meta, Phyllo ensures that our data pipelines remain stable and up-to-date. This allows us to focus on analyzing the data rather than dealing with technical challenges, ultimately improving our efficiency and the quality of insights we derive from social media analytics. Review collected by and hosted on G2.com.

Andy N.
AN
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Phyllo?

Accessing creator's data is easy with phyllo, allowing us to build features on that data to help creators quickly. Building our own custom integration with each social platform would be painful - with phyllo we get an out of the box solution that has an easy to use flow that creators can trust. Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

The permissions required for a YouTube creator to authenticate w/ phyllo are very daunting and have scared off some of our users in the past, specifically with the wording that Karat/Phyllo can "delete" videos/channel resources. I'm not sure if there is a way around this given how youtube's API works. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

Phyllo helps us get an insight into our creators' growth. It helps to see if they are growing their channel and if they are increasing in engagement. We see potential in having a more concret financial view into their channels as well via ad revenue on youtube or patreon subscriber growth for example. Review collected by and hosted on G2.com.

Alex Q.
AQ
Lead Developer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Phyllo?

Dealing with third party APIs (especially meta) has always been an extremely frustrating, time consuming, and inconsistent process. Phyllo completely streamlined this for us and made it a breeze! They've always been extremely responsive to all our questions and concerns and it's been a super positive experience working with them so far! Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

Most of the negative experiences we've had with Phyllo have ultimately been out of their control and on the end of of the third party APIs (especially meta again!). I wish they could provide better feedback and error handling for users during the oAuth flow but unfortunately this is again at the fault of the third parties more than Phyllo. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

Dealing with multiple third party APIs and oAuth flows and consolidating user and post data. They also regularly query user's profiles and posts and send us webhook notifications to save us time and resources. Review collected by and hosted on G2.com.

Kirti S.
KS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Phyllo?

The filters - especially where you can find influencers that have a proven record of generating sales for partnered brands. Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

Custom pricing based on APIs is confusing, it would help to have a place to view usage stats. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

helps discover ore creators Review collected by and hosted on G2.com.

Duvan V.
DV
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Seller invite
What do you like best about Phyllo?

Documentation, easy implentation and quick support Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

At this time we are unable to obtain full analytics for Twitch and Twitter profiles. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

Get analytics from public profiles and disovery Review collected by and hosted on G2.com.

Sumit N.
SN
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Phyllo?

I like their product very much, their APIs and SDK have helped us build a very important feature in our web app at Passionfroot.

Docs are very friendly, the team is always ready to help us ship faster and unblock us if we are confused at any stage.

Extra props to their support team for always responding so quickly over Discord and getting things done! Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

There is nothing I dislike about them at all. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

Phyllo gives us live data for a creator's account that we use to show live stats on their storefronts (media kits) Review collected by and hosted on G2.com.

Response from Abid Ahmed Khan of Phyllo

Thanks for the kind words, Sumit.

Your feedback really made our day. We're always striving to make our APIs and other offerings best in class, so customers like you can unlock their full potential.

Mike R.
MR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Phyllo?

Simplicity of use, its really easy to integrate and gives superb functionality. But the best thing is the guys who are there to support and help you along the way! Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

I know the product features that they could implement in te future, and I would love them to do it asap! I would also (this is no fault of Phyllo) like access to more insights for TikTok. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

Allows us to access insights that are not usually accessible. Review collected by and hosted on G2.com.

Response from Abid Ahmed Khan of Phyllo

Thanks for the kind words, Mike. Rest assured, your feedback has been passed to our product team and we'll keep striving to improve your experience using Phyllo.

Harman B.
HB
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Phyllo?

The customer service is unparalleled. Every time we have had any sort of issue, the Phyllo team dedicates itself to sorting out the issues. Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

There are downtimes once in a while, but even these get sorted out relatively quickly. Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

We can provide detailed analytics of any creator profile to agencies and brands as well as show creators more data about their accounts all in one place. Review collected by and hosted on G2.com.

Response from Abid Ahmed Khan of Phyllo

Thanks for the great feedback on our customer service, Harman. We've also noted your point on the downtimes and will make sure we improve on this front and offer the best possible user experience.

Verified User in Program Development
UP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Phyllo?

up to date post stats and supportive employees Review collected by and hosted on G2.com.

What do you dislike about Phyllo?

I wish they also provided a sign up system through social media accounts Review collected by and hosted on G2.com.

What problems is Phyllo solving and how is that benefiting you?

it collects stats about influencer posts which are used in our reports and internal metrics Review collected by and hosted on G2.com.