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480 Owler Reviews

4.3 out of 5
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480 Owler Reviews
4.3 out of 5
480 Owler Reviews
4.3 out of 5

Owler Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for OwlerQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Consumer Goods
AC
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Owler?

I love how you can see personal insights from people all over our industry from other professionals. It's helpful when comparing companies and referencing competition. Review collected by and hosted on G2.com.

What do you dislike about Owler?

When a business owner wants to update the basic info of a company (ie. How many employees, income, etc.) the random guesses by users still offsets the actual information making the platform not a reliable source for that kind of data. If a company can confirm the numbers I think that should be locked in for a timeframe and require updates periodically to keep it up to date. Review collected by and hosted on G2.com.

KK
Enterprise(> 1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Owler?

I find out information that does not come from other sources Review collected by and hosted on G2.com.

What do you dislike about Owler?

No downside- it is a great source and up-to-date. It is easy to use and keeps me informed. Review collected by and hosted on G2.com.

Caroline T.
CT
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Owler?

Upon joining multiple firms over the past several years, I have found Owler to be helpful in keeping me informed on relevant press release updates for business purposes. Being able to easily incorporate the most current news with job-related tasks (i.e., developing strategic initiatives) helped me hit the ground running in each new position, accordingly. Review collected by and hosted on G2.com.

What do you dislike about Owler?

Certain notifications / email features that are not UX friendly. Review collected by and hosted on G2.com.

Bjorn G.
BG
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Owler?

1. Owler is easy to use, navigate and consume relevant informtion

2. It has a free version, which can be an entry point into a premium tier

3. Sign-in is easy. It's not complicated in any way.

4. I use Owler as a key part of my pospecting tool bag. Review collected by and hosted on G2.com.

What do you dislike about Owler?

For the free version, provide 3 competitors as opposed to the standard 2. But I understand the need to limit access to non-premium users. If my organization didn't already have a solution, I would advocate for Owler. Review collected by and hosted on G2.com.

Frank B.
FB
EVP
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Owler?

Great information that can be reviewed daily. It's part of my morning routine. Articles and posts are easy to check, as well as share with other counter parts. Review collected by and hosted on G2.com.

What do you dislike about Owler?

No complaints; articles are always spot-on, and I can review then or at a later time Review collected by and hosted on G2.com.

Jake K.
JK
Technical Recruiter
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Owler?

What I enjoy most about Owler is that I can select the companies that I am most interested in staying up to date with. Owler will automate reports directly to my inbox keeping me informed about the latest financial, product, industry, and other business related happenings about my favorite companies and thier competitors. Review collected by and hosted on G2.com.

What do you dislike about Owler?

At this point I do not have much constructive feedback about Owler's product. I am enjoying the Newsfeed and automated email reporting features. For me it has the right amount of customizability for what I use it for! Review collected by and hosted on G2.com.

Mozin S.
MS
Market Research Analyst
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Owler?

it's very easy to operate, it gives you all the basic information about the company's revenue, funding and size, you just search the name and it pops up. Anyone can get used to it's user-friendly interface in a couple of days. absolutely love it. Review collected by and hosted on G2.com.

What do you dislike about Owler?

nothing in particular, maybe they should include more and more companies, and add a little more details like the last funding round or stage, things like that can save a lot of time. Review collected by and hosted on G2.com.

Dave H.
DH
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Owler?

easy way to frame a set of companies into a vertical to better look at trends Review collected by and hosted on G2.com.

What do you dislike about Owler?

the data seems to be spotty and not all that accurate. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Owler?

I can find most relevant information about companies aligned with industry top news. I can do a quick business and industry analysis and evaluation on my lead generation process to make sure that this company is a potential lead for us.

The free version is so complete. Review collected by and hosted on G2.com.

What do you dislike about Owler?

No all the companies has updated information or complete, I need to do parallel research in other platform to complement the information.

There is no contact information for the main stakeholders so I cannot contact them directly. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Owler?

Owler helps stay on top of news and developments related to the companies you're tracking - vendors, partners, or competitors. Very helpful if you need to stay on top of the listed companies. Review collected by and hosted on G2.com.

What do you dislike about Owler?

Ultimately, I didn't think I was getting the value out of the service compared to the pricing. Potentially unrelated to the service itself as much as how it was being used. Review collected by and hosted on G2.com.