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Prototyping software enables designers and developers to simulate how a finished digital product, such as a web page or application, will look and function before it is fully developed. These tools are often used in the development process to get early feedback, make changes, and test functionality.
Prototyping tools build off wireframes, allowing users to add branding and design elements, interactions, and animations to simulate the final product. This is beneficial because it can help save time and resources by identifying and fixing issues early on.
There are various prototyping solutions for different steps in the design process or for creating different types of prototypes.
Static prototyping tools
Static prototypes are simple mockups of a system interface. These tools will create simple mockups that include images or wireframes. However, they do not include any interactive elements, meaning the mockups don’t have any functionality.
Dynamic prototyping tools
These tools allow users to create designs with interactions, animations, and functionality. They also offer advanced visual design elements like buttons, forms, sliders, etc. They are great for creating interactive prototypes.
High-fidelity prototyping tools
With high-fidelity prototyping tools, users can create nearly complete versions of their product, allowing user testing of the interface and the interactions. These prototypes look and behave as closely as possible to the final product.
The following are some core features within prototyping software that can help users create, design, test, and share prototypes:
Design interface: This is where the actual designs are created. These interfaces will include libraries with templates and predefined elements that users can select to design their products.
Interactions: This prototyping feature allows users to connect the various parts of their mockup by adding interactive elements, such as click, drag, hover, swipe, etc., to their designs.
Conditional logic: Users can set multiple actions and conditionals to handle different outcomes with the same interaction.
Animations: Users can create and fine-tune animations on their designs and manage transitions between different stages or screens.
Dynamic overlays: Users can create multiple layers of interactive content to make their designs organized and visually appealing.
Design assets: A brand asset library will store the brand’s guidelines, logos, and fonts. This makes it easier for designers to use the correct brand assets.
Collaboration: Many prototyping tools will include features allowing team collaboration, where multiple users can work on the same project simultaneously. They can also share comments and feedback.
User testing and feedback: These tools often include an integrated feature that allows users to gather real-time feedback from end users and stakeholders.
Version control: The tool will document version history and allow users to go back to previous versions of the design.
Prototyping tools provide several benefits during the design and development process:
User feedback: Prototypes are useful for gathering feedback from end users and stakeholders before the development begins. This feedback helps refine and improve the final product, ensuring it meets user expectations and requirements.
Cost efficiency: Receiving feedback and addressing issues in the early stages of development is less costly than making changes later in the process. Prototyping software helps to catch design flaws before they become expensive to fix.
Improved user experience: Prototyping leads to user-centric design by focusing on user interactions. These tools allow users to keep the user journey in mind while designing the interfaces, which helps to create a product that closely aligns with user needs and preferences.
Collaboration and understanding: Prototyping software allows multiple designers and project stakeholders to collaborate, fostering better communication. This results in a more cohesive and efficient design and development process.
UX/UI designers: The most common users of prototyping tools are designers who create interactive and visual presentations of the user interface and user experience design. These tools help them refine the design, test usability, and ensure the final product meets the design specifications.
Product managers: Prototypes help product managers communicate the product vision and requirements to the development team. They will create these prototypes themselves using the software, or they will work together with designers to bring the vision to life.
Front-end developers: Developers will use prototyping software to understand the visual requirements of the product they are building. Looking at a prototype, a developer gets a better understanding of what the look and feel of the end product should be.
Marketing teams: Marketing teams may use prototypes to create marketing materials, including product demos and promotional videos, to generate interest in the software among potential users or investors.
Related solutions that can be used together with prototyping software include:
Wireframing software: Wireframing software is often used before prototyping tools in the design process. Wireframes are low-fidelity skeletons of a digital product with low functionality, while prototypes are high-fidelity visual representations of the end product. Wireframing products may have some prototyping functionality and vice versa.
Web design software: While prototyping software is primarily used to create interactive and visual representations of the design of a website or web application, web design software is used to create and edit the actual design elements of a website or web application. It focuses on graphic design, layout, and other visual elements of web design.
Prototyping solutions can come with their own set of challenges.
Limited functionality: Prototypes focus on visually representing user experience and user interface design. However, sometimes, these tools don’t allow users to incorporate more complex functionality, such as back-end logic or database interactions. These product details need to be communicated in another way to the developers building the product.
Scope creep: When several stakeholders collaborate on one prototype, their feedback may lead to a prototype with much more functionality than the original requirements list intended. It’s essential to communicate the prototype's purpose and limitations to avoid misunderstandings.
Balancing detail: Balancing how much detail should go into a prototype can be challenging. Providing too much detail can lead to an overemphasis on aesthetics, while a lack of detail may result in an unrealistic and unintuitive user experience.
Feedback interpretation: Interpreting feedback from users may be difficult because they may not understand they are interacting with a prototype and may provide feedback based on expectations for a fully completed product. It’s important to communicate these expectations before receiving feedback.
When choosing prototyping software for your project, it's essential to consider your specific needs and preferences. Here is a general list of requirements and features to look for when evaluating prototyping software:
Ease of use: The software’s ease of use level should align with the team’s expertise and knowledge. It’s important to consider everyone using this product, from developers to marketers to product managers, and choose the product that everyone can quickly learn to use.
Compatibility and integration: The product should be compatible with the buyer's operating system and be able to be integrated with the existing design and development tools.
Types of prototypes: The buyer must ensure that the product can create the type of prototypes teams require, including wireframes, mockups, interactive prototypes, and high-fidelity prototypes.
Real data integration: Products should have support for importing real data to create realistic prototypes and test data-driven scenarios.
Testing and analytics: Buyers should check the user testing and feedback features to ensure they can receive the amount and type of feedback required to improve the prototype.
Accessibility testing: The product must have accessibility testing features to ensure that the end product can be used by all audiences, including those with disabilities.
Customer support: The buyers should ensure that the vendors on their long list can provide customer support, documentation, and a user community for assistance and troubleshooting to meet the needs of your team.
Learning resources: Buyers can also check for the availability of tutorials, video guides, and training materials to help users get started and improve their skills.
Create a long list
After writing down requirements, buyers can browse products at a high level to make a long list. These products won’t necessarily meet every need of the buyer. They can visit G2’s category for prototyping software to add products to their “My List” within g2.com.
Create a short list
Once buyers have created a short list, they can further sort their options by checking the product’s ratings on the G2 Grid® and reading user reviews to understand their peers’ experience with the software. This way, buyers can find the best software for their needs.
Conduct demos
After narrowing down the selection, buyers should contact the vendors to schedule demonstrations of the solution. Businesses can contact many vendors directly on g2.com to request demos by selecting the “Get a Quote” button. At each demo, buyers must be sure to ask the same questions and use case scenarios to best evaluate each product.
Choose a selection team
The primary users of the product should be on the selection team. This includes designers, front-end developers, and possibly product managers.
Final decision
The selection team should make the final decision by considering which products meet the requirements, fit the budget, and will most seamlessly integrate with the existing tools.
Real data integrations
The market is seeing prototyping tools increasingly allow designers to integrate real data into their prototypes instead of using fictitious content. Real, logical, and relevant data enables more realistic testing scenarios and user interactions. This data includes profile photos, street addresses, weather forecasts, transaction information, etc.
Accessibility testing
Prototyping tools are beginning to incorporate accessibility testing features, which helps designers ensure that their prototypes meet accessibility standards.