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ObservePoint Reviews & Product Details - Page 5

ObservePoint Overview

What is ObservePoint?

ObservePoint is a web governance platform that helps you navigate the complexities of your digital presence. Our web scanner automatically compiles information about your site that allows you to test and monitor your data privacy programs, the implementation of your site analytics, and the functionality of key customer experiences with your brand. ObservePoint. Web Governance, made easier.

ObservePoint Details
Product Website
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Product Description

ObservePoint DataAssurance technology not only validates your digital data, but looks for data collection gaps that exist across your entire website.


Seller Details
Company Website
Year Founded
2010
HQ Location
Provo, UT
LinkedIn® Page
www.linkedin.com
85 employees on LinkedIn®
Description

Websites are complex. They are essential to the image and growth of your company, and to the privacy and trust of your customers. But websites have so many dynamic parts and pages that it’s nearly impossible to keep up with all of them all the time. Until now. ObservePoint’s Web Governance platform automates the scanning of your website; from the highest traffic pages and user paths to the dark corners of your company’s web presence. We give you the ability to see what’s performing below acceptable standards, trace it back to the source, and quickly see a path to improvement. Ensure privacy compliance standards, validate landing pages, confirm data tracking, clearly see your entire marketing tech stack, validate your ecommerce engines, and much more. ObservePoint presents the reality of what’s happening on your website and gives you a clear map to make it even better.


Kyle W.
KW
Overview Provided by:

Recent ObservePoint Reviews

Verified User
A
Verified UserEnterprise (> 1000 emp.)
4.0 out of 5
"Automated Audits of User Journey, Tags, Privacy, and Emails"
Straightforward journey building with lots of tests and scripting options to maximize our crawls. The detailed post mortem reports really help to a...
Verified User
U
Verified UserEnterprise (> 1000 emp.)
3.5 out of 5
"Great tool for understaffed teams"
Observe point provides us with automated testing solutions and allows us to ensure our most important tags and events are firing reliably. It's a h...
Verified User
I
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Expert review"
The way how the product works and the value of the findings
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ObservePoint Media

ObservePoint Demo - Analytics and Martech Governance
Make sure your data collection is accurate. Your company relies heavily on tags to power your analytics and martech solutions. So when errors crop up and tags break down, you’re left with bad data, lost ROI, negative user experiences, and poor business decisions. ObservePoint ensures your d...
ObservePoint Demo - Privacy Compliance
Protect your customers, your data, and your reputation. With web privacy regulations like GDPR, ICO cookie regulations, CCPA, and other U.S. state regulations coming along, data protection is clearly a major public concern. Your company needs to proactively take steps to protect your customer’...
ObservePoint Demo - Customer Experiences
Provide visitors with functional landing pages and conversion paths. Monitor your website's Web Vitals metrics, check for adherence with Accessibility guidelines, and double-check your landing pages whether they're off an email or an ad campaign. Maximize your ad spend by making sure your visi...

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43 ObservePoint Reviews

4.4 out of 5
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43 ObservePoint Reviews
4.4 out of 5
43 ObservePoint Reviews
4.4 out of 5

ObservePoint Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for ObservePointQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Internet
UI
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

this ensures digital analytics data is accurate and actionable Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

As per knowledge gained over, this has no disadvantages on the data and working Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

Digital data being landed in higher quality, also identified site issues on java script errors, page statuses and load times on page level Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
CM
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

Its a great help to marketers. As we get help in creating ad tags. Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

Nothing as such.

This platform works fine for me Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

It makes my work easy by having the ad tags and tag management Review collected by and hosted on G2.com.

Verified User in Internet
UI
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

The company invests heavily in their account reps. We've consistently had the support we've needed. Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

The tool isn't completely intuitive. It does take some training and time to get up to speed. It also lacks a few key features. Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

Automated QA on our tracking Review collected by and hosted on G2.com.