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ObservePoint Reviews & Product Details - Page 4

ObservePoint Overview

What is ObservePoint?

ObservePoint is a web governance platform that helps you navigate the complexities of your digital presence. Our web scanner automatically compiles information about your site that allows you to test and monitor your data privacy programs, the implementation of your site analytics, and the functionality of key customer experiences with your brand. ObservePoint. Web Governance, made easier.

ObservePoint Details
Product Website
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Product Description

ObservePoint DataAssurance technology not only validates your digital data, but looks for data collection gaps that exist across your entire website.


Seller Details
Company Website
Year Founded
2010
HQ Location
Provo, UT
LinkedIn® Page
www.linkedin.com
85 employees on LinkedIn®
Description

Websites are complex. They are essential to the image and growth of your company, and to the privacy and trust of your customers. But websites have so many dynamic parts and pages that it’s nearly impossible to keep up with all of them all the time. Until now. ObservePoint’s Web Governance platform automates the scanning of your website; from the highest traffic pages and user paths to the dark corners of your company’s web presence. We give you the ability to see what’s performing below acceptable standards, trace it back to the source, and quickly see a path to improvement. Ensure privacy compliance standards, validate landing pages, confirm data tracking, clearly see your entire marketing tech stack, validate your ecommerce engines, and much more. ObservePoint presents the reality of what’s happening on your website and gives you a clear map to make it even better.


Kyle W.
KW
Overview Provided by:

Recent ObservePoint Reviews

Verified User
A
Verified UserEnterprise (> 1000 emp.)
4.0 out of 5
"Automated Audits of User Journey, Tags, Privacy, and Emails"
Straightforward journey building with lots of tests and scripting options to maximize our crawls. The detailed post mortem reports really help to a...
Verified User
U
Verified UserEnterprise (> 1000 emp.)
3.5 out of 5
"Great tool for understaffed teams"
Observe point provides us with automated testing solutions and allows us to ensure our most important tags and events are firing reliably. It's a h...
Verified User
I
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Expert review"
The way how the product works and the value of the findings
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ObservePoint Media

ObservePoint Demo - Analytics and Martech Governance
Make sure your data collection is accurate. Your company relies heavily on tags to power your analytics and martech solutions. So when errors crop up and tags break down, you’re left with bad data, lost ROI, negative user experiences, and poor business decisions. ObservePoint ensures your d...
ObservePoint Demo - Privacy Compliance
Protect your customers, your data, and your reputation. With web privacy regulations like GDPR, ICO cookie regulations, CCPA, and other U.S. state regulations coming along, data protection is clearly a major public concern. Your company needs to proactively take steps to protect your customer’...
ObservePoint Demo - Customer Experiences
Provide visitors with functional landing pages and conversion paths. Monitor your website's Web Vitals metrics, check for adherence with Accessibility guidelines, and double-check your landing pages whether they're off an email or an ad campaign. Maximize your ad spend by making sure your visi...

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43 ObservePoint Reviews

4.4 out of 5
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43 ObservePoint Reviews
4.4 out of 5
43 ObservePoint Reviews
4.4 out of 5

ObservePoint Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for ObservePointQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Sham S.
SS
Sr. Analyst Amazon AP
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about ObservePoint?

Easy way of collating and visualising the data Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

Nothing. All the features are helpful. No lags Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

The benifit was so good. I overcome the problem of digital user friendly platform where all employees can easily understand Review collected by and hosted on G2.com.

Verified User in Hospitality
EH
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

This tool is easy to use when creating QA "user journeys" that detect potential data leakage or missing tags on your website. The best is its ability to "watch" the user journey and record all tags firing in that journey, and then alert you when anything changes from current state. Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

Journeys often break as your website changes, so you get a lot of false positives. The journeys are sometimes difficult or time consuming to fix, so you need to reach out to their scripting team to support, which costs extra $$. Review collected by and hosted on G2.com.

Recommendations to others considering ObservePoint:

Do a careful assessment of how ObservePoint scripts work on your site, as initial setup can be take time. Different web sites handle forms, CSS and other scripts differently. Recommend a trial period to ensure your site is compatible with ObservePoint. Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

We are able to improve data quality from our tags by automating the normally manual process of tag quality assurance. Review collected by and hosted on G2.com.

Julian J.
JJ
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

Unifying their data collection standards, capturing and validating every customer touchpoint, and generating trustworthy, actionable insights about their customers that drive real growth and increase ROI. Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

I am not sure that there is anything that I dislike about this product. Review collected by and hosted on G2.com.

Recommendations to others considering ObservePoint:

It’s a fail-safe, preventative practice that we use when we do our releases and I’m more confident because we’ve got ObservePoint. Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

I am NOT having any problems so far. Review collected by and hosted on G2.com.

Verified User in Computer Software
CC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about ObservePoint?

I had a huge data which needs to be organized and displayed to the client. When surfing the web i stumbled upon Observe point and how the data is categorized and displayed. with the help of observe point i was able to clearly slice across my data into smaller units which improved the visibility and was able to deliver on time. The client was impressed by the insights Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

To know about the products of Observe point each individual should key in the details and then wait for a specific time to know about the product which would increase the turn around time. It would be better if a trial download version of the product be available so the end user can plug and play with the product and get to know more info's. Review collected by and hosted on G2.com.

Recommendations to others considering ObservePoint:

IOS Mobile Version of the app will be more helpful for more easier use of Observe Point Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

I had a huge data which needs to be organized and displayed to the client. When surfing the web i stumbled upon Observe point and how the data is categorized and displayed. with the help of observe point i was able to clearly slice across my data into smaller units which improved the visibility and was able to deliver on time. The client was impressed by the insights Review collected by and hosted on G2.com.

Jessica L.
JL
Account Manager
Information Technology and Services
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

With ObservePoint it is very easy to be able to audit a site to locate pages that are missing tags or that present very obvious problems, you can obtain data from these tags that can be used to help optimize the performance of a site. I love ObservePoint because I can improve the quality of the content, direct the search engine traffic and measure the redeeming of the website. And what I like the most is its auto chat bot feature, which allows new users to take advantage of the service and get all the necessary information. Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

I sincerely like this platform I would just like to see more administrative aspects of the user interface to allow for orderly lists such as the list of users and properties. Review collected by and hosted on G2.com.

Recommendations to others considering ObservePoint:

I personally recommend ObservePoint to tag audits and monitor tags to provide an alert mechanism. ObservePoint is an exceptional resource for auditing websites and public content, the data obtained is excellent. Its user interface is intuitive and robust, ideal for training new users, you can also create custom simulations for more detailed tag validation. Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

With ObservePoint we track through the web all the software services that are required by the organization, which are scattered and it had been a huge job to get detailed information about a product or service. ObservePoint guarantees that our website is loading everything that should be loaded, it also automatically checks our site to be sure that the analysis codes collect the correct data. Review collected by and hosted on G2.com.

Verified User in Computer Software
CC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about ObservePoint?

Observe point is a one stop place for all the software's required. The users can get access to a wide array of the software services that are beautifully structured under each sub categories which enables the users ease of use. The automotive chat bot feature also enables the new users to avail the service at ease and get the required info's Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

I do not see any downsides in Observe point at the moment Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

Crawling across the web for the software services and the required software's that the organization wanted to use which is scattered across the web and is a tough job for the organizations to get a detailed information about a product/service. With Observe point the problem is solved and it is a perfect pit stop for all the services that the Individual/organization is looking for Review collected by and hosted on G2.com.

AnKush R.
AR
Senior Marketing Executive
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

Can easily audit site to locate pages missing tags or have obvious tag issues Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

Due to the lack of updates to correct issues and bugs we just haven't gotten nearly the value from the product we expected Review collected by and hosted on G2.com.

Recommendations to others considering ObservePoint:

It's hard to recommend the product until they fix all the glaring issues. Right now it just feels like still in beta testing stages. Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

UI for simulations is really terrible. Very hard to set up simulations due to lack of things like xpath to target page elements as well as see what the simulation sees when there are problems. Review collected by and hosted on G2.com.

Md R.
MR
Admin & logistics
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

No matter your company size or industry, our cloud-based software enables you to overcome today’s most demanding website challenges. Improve content quality, work towards accessibility compliance, drive search engine traffic, meet data privacy requirements, and measure website performance and ROI—all from a single platform. Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

আমার সব ভাল লাগছে। ভাল না লাগার কি আছে। Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

আমি বেশ কিছু সুবিধা পেয়েছি Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

I like that it’s very easy and accessible Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

Probably that it might take w while to learn Review collected by and hosted on G2.com.

Recommendations to others considering ObservePoint:

It’s up to u Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

Analytics are good Review collected by and hosted on G2.com.

Verified User in Broadcast Media
AB
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ObservePoint?

Tag debugger, observe point is an automated platform built to validate marketing tags and optimize digital analytics implementations Review collected by and hosted on G2.com.

What do you dislike about ObservePoint?

Although observe point is a great tag management tool, something I did not like is the costs on the basis of tenure Review collected by and hosted on G2.com.

What problems is ObservePoint solving and how is that benefiting you?

Making fine tuned decisions based on the tag frequency Review collected by and hosted on G2.com.