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49 needls. Reviews
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They have a livechat within the app, in which the team was very attentive. Review collected by and hosted on G2.com.
Being a seasoned paid marketer, I have generated some great results through Facebook Ads. My team wanted to give Needls a try to automate our Paid Social and receive optimized and laser-targeted results. Unbeknownst to myself, Needls requires a 4wk minimum and say results should pick up between week 4-6. After 4 wks (and $600 US) we got very poor results much worse than with our own efforts and cancelled. Review collected by and hosted on G2.com.
I like how their dashboard shows me the information I need to know all in one place, and I gained some surprising insights from looking through the results. Review collected by and hosted on G2.com.
My main complaint is that leads don't automatically land in Hubspot, and I have to copy/paste them in. Hopefully that will be fixed soon. Review collected by and hosted on G2.com.
The two positives are the ease of setting up a campaign and the low cost of traffic. We were getting traffic between $0.01 and $0.12 each time, especially on Instagram. Review collected by and hosted on G2.com.
First and foremost their customer service is quite bad. It seems that the company as a whole has little respect for their customers and will charge you more than they should hoping you won't say anything.
There is no simple way to just increase, decrease or pause account spend. We went through a tight month after using them for about 1–2 months and just wanted to pause or lower the campaign spend until finances stabilize again. I also wanted to give Analytics a month or two to see if any of the traffic they brought in that took 2–3 months to convert because their initial conversion rates were very low. There was no option to cancel or pause through the interface (which is what all others such as Google, Facebook, Adroll, etc. do), so I sent them an email asking to cancel my account. Instead, they put it on sleep mode and charged me $20 without telling me that this is what they were going to do. I had to get them on live chat to get them to delete my account (which is oddly the only way they will stop charging you) during the time they tried to sell me on just pausing my campaigns which will automatically put things in sleep mode but I declined and asked them to simply delete the account.
A few months later I decided to try them again with a different campaign to see if the results would be different. After a month of using them, I saw the same results: pretty cheap clicks, some increase in Instagram followers but very low conversions as well as some discrepancies in their stats and what Analytics show.
This time I did what they recommended last time: I paused all my campaigns to put it on sleep mode so that I could monitor the results after another month or two goes by as we do have a longer than normal sales timeline due to the nature of our products.
I was surprised to see that they instead charged me the full monthly fee of $100 instead of the sleep mode rate of $20. I had to go on live chat to get them to refund me.
Unfortunately, it seems like I'm not the only one experiencing problems with their charging mishaps. My credit card company froze my account due to the large amount of complaints they received from customers about Needls which meant I then had to call my credit card company and get them to unfreeze my card.
After all of these mishaps I experienced as well as the negative reviews I've seen from others who had similar experiences (which now seems to be more than simple mistakes on their part) it now seems to be a part of their short-sited business model of overcharging customers hoping to convince them to stay longer rather than respecting their concerns.
I've decided to just go ahead and cancel my account with them completely. It just isn't worth dealing with them anymore.
Unless you have a large marketing budget and a short purchase cycle from customers and/or you just quickly want to build up your instagram followers I'd suggest you avoid them. There is just too much shadiness to go along with their higher-than-normal monthly and weekly minimun charges.
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Easy to use platform and fast customer service. Even tech challenged people can use this platform. One stop shopping for Facebook and Instagram ads. Review collected by and hosted on G2.com.
Have to ask the customer service rep to set campaign targeting to a specific city or town but they are quick to respond and adjust. Review collected by and hosted on G2.com.
On my initial sign up, they were very helpful and patient with a small business with little to no social media advertising experience. Review collected by and hosted on G2.com.
A little trouble with the pixel code thing likely my fault Review collected by and hosted on G2.com.
I like the concept...its just that as a medium-sized company, Needls insistance on being the only company to have a pixel in our Shopify site does not work for us.This appears to be a problem with Shopify who will only accept one pixel. Review collected by and hosted on G2.com.
Needls inabilty to implement in Shopify (unless I remove my own FB pixel) looks like being a problem for anyone using Shopify...so what I DONT like is the inability to measure product sales. Likes are nice but we all need profit to live. Review collected by and hosted on G2.com.
Easy set up is about the only good thing. Review collected by and hosted on G2.com.
NO direct phone line with chat only available.
ENGAGE was a waste of time. The content posted only degraded my brand and was irrelevant. Needls even kept posting to my facebook when it was turned off.
There were no results. Review collected by and hosted on G2.com.
Social Media advertising is hard like they say. The Needls patform makes it easy by doing it for you. Great program! Review collected by and hosted on G2.com.
Nothing I have found yet... I will let you know! Review collected by and hosted on G2.com.
