NationBuilder Reviews & Product Details

Our organization needed to get out from the database run by our parent organization and into something that allowed us to manage our information in the way we needed to use it - not subject to the whims of the parent group who had far different needs as far as data management and data mining. NationBuilder has made that possible. Review collected by and hosted on G2.com.

There is a bit of a learning curve on how to use the platform. However, each time I use it (about once a week in my role) I do learn something new about how the algorithms appear to work. It does take some time. I have not found a lot of good tutorials either within NB or outside of it. Review collected by and hosted on G2.com.

The non-profit that I work for has been using Nationbuilder 10 years to help manage all things database and outreach. We use Nationbuilder almost daily and use it for everything from our database management to managing our website, processing donations, creating registration pages for our events, and creating actions for our supporters to take.

Additionally, the customer service at Nationbuilder is fantastic! Since we are Enterprise customers we have a dedicated rep (shout out to Michael O'Neil) that we meet with regularly who provides us with invaluable advice on how to better utilize the tools in Nationbuilder to reach our goals. The support team is also very responsive anytime we have a question, or an issue arises (which is rare).

Some of the features that we utilize the most at Nationbuilder are the email creation (the new drag and drop feature makes creating an email incredibly easy while still keeping things looking professional), action pages which helps us to make it easy for our supporters to take an action, and tags/filters so that we can send more targeted communications based on our supporters interests. We also really enjoy the fact that Nationbuilder integrates with so many other useful web applications, making it very easy to automatically bring in data from other apps that we use.

All in all, it's safe to say that Nationbuilder is the best CRM that our organization have ever used, and a lot of that has to do with the fact that it does much, much more than simply managing our contacts. Nationbuilder has become an irreplaceable member of our team. We have enthusiastically referred other orgs and campaigns to Nationbuilder to help manage their needs and will continue to do so. Review collected by and hosted on G2.com.

One feature that I wish NationBuilder would include is an add to calendar option for event pages so that registered guests of our event can easily add the event to their calendars as they register. That said, it has been super easy to just drop in add to calendar buttons from another platform, so there is an easy enough work around. Would be great to have it all in one place though. Review collected by and hosted on G2.com.

NationBuilder has a wide variety of features from grassroots comms to membership tools to political advocacy, each with a streamlined user interface. My personal favorite is the email builder with intuitive drag and drop features. It is also a fully featured CRM with powerful contact management, analytics, and filtering tools. This is a product I use every day, and it has consistently proven to be an invaluable asset. If you choose NationBuilder, you will be matched with an attentive and knowledgeable account manager ready to assist whenever any issues arise, or just to check in and see how things are going. NationBuilder is definitely one of our best vendors, and I can't recommend their product enough. Review collected by and hosted on G2.com.

I have no significant dislikes of NationBuilder. If I had to mention something, it would be that while NationBuilder excels at providing a broad range of features, there might be more specialized tools for individual functions. But the ease and simplicity of having everything you need in one place far outweighs that very small downside. Review collected by and hosted on G2.com.

The filter feature, and the email blast feature are both incredibly easy to setup and very powerful to use. Review collected by and hosted on G2.com.

It can take a bit of time to setup and learn, but once you've got it down it's so easy. Review collected by and hosted on G2.com.

At NUS, we have been using NationBuilder to power our digital campaigns since 2022, in our first 2 years we doubled our supporter based from running several highly successful campaigns.

On NationBuilder we manage our supporter database; host sign ups, petitions and events on NationBuilder action-web-pages; collect one off or recurring donations with their in-house payment processor and manage relationships with supporters through personalised email journeys from their email sender tool. Review collected by and hosted on G2.com.

It is a big investment but one we have found has really paid off. Review collected by and hosted on G2.com.

I like the ability to message people who have helped me with enquiries in the past, it is incredibly helpful as they know our website already.

They are able to easily explain to me how they fixed the issue, and what I need to do next time.

Huge shout out to Ellen who has helped me a lot with the launch of our new website. Review collected by and hosted on G2.com.

NB can be quite fiddle-y though, and I often need help understanding, which is why the support team is very good to have. However, sometimes things are quite urgent, and as there is no phone support line, it can become a hassle to get help, especially for urgent issues. Review collected by and hosted on G2.com.

NathinBuilder gives you all your major tools in one place - database management, communications suites, website CMS, donation processing. It may not be the best option for each separate service it offers, but it's the only option that offers them all in a well, currated platform. It's database management is top notch, and its ability to manage volunteers in a smart and easy to use way is great. Review collected by and hosted on G2.com.

NationBuilder's website platform is tired. It's not up to snuff with modern standards. It does everything required of a political or nonprofit website, but it's hard to use and it's not particularly attractive. Review collected by and hosted on G2.com.

NationBuilder is the platform that most of our client's use for their digital outreach and engagement with supporters of their cause as it solve the core needs of a campaign.

One of the best parts of NationBuilder is that you can create a new account and be up and running with a database, email tool, payment system and website in the same day.

A particularily great feature is the integrated payments system that just works and let's you take one time payments, event ticket purchases and recurring payments without needing more than 15 minutes of setup time.

The payments are then tracked automatically in the database and can be configured to set yearly limits, go towards membership purchases as well as track payments that come through emails sent via NationBuilder. This makes it easy to set our clients up with a complete tracking funnel for fundriasing with minimal work needed on the tech implementation and let's them get to work quickly.

Similarily, the email tool is integrated with the database and automatically tracks user interactions with each email that is sent out - removing the need to configure additional tracking and analytics.

When I've needed support, they have been quick to respond and can usually address the problem in the first round of emails.

Overall, I've found that NationBuilder is a great solution for advocacy and campaigns that need to quickly scale up their digital infrastruture shile not recreating the wheel. Review collected by and hosted on G2.com.

A few of the downsides to NationBuilder that are worth considering before moving your digital infrastructure onto it are:

Websites on NationBuilder provide a number of page tempalte types to choose from, which works well for forms but is usually limited to one content section per page. This can make it difficult to display content in interesting ways or have a page not just look like a blog post without needing to edit the html directly. A few more options for content placement on pages would be very welcome.

The current endpoints provided on the API do not fully cover the different types of data or common user actions that you might want to update from an external source. A few exampels of this are page tagging, patching individual fields to contact records and activity feed data. The can make creating custom solutions on top of NationBuilder a bit more challenging. Similarily, webhooks are not currently supported.

I only find these missing features limiting with larger or more complex clients, whereas smaller organizations usually do not run into these issues, especially the API concerns. Review collected by and hosted on G2.com.

I love that NationBuilder is an all-in-one platofrm. Everything you need to run your organization is under one roof - fundraising, email, texting, petitions, CTAs and more. This is extremily powerful when getting a grassroots campaign up and running or trying to meet your finanacial goals for the year. You can dive deep in to the data and metrics and meet your supporters and donors where they're at. Review collected by and hosted on G2.com.

Like any platform, there is a learning curve at the start that can seem daunting. That being said, there are tons of resources from their online database to expert consultants for hire. Review collected by and hosted on G2.com.

The best thing I like about NationBuilder is the ability to create a global community of supporters, which we can target and have specific asks based on their country. It's easy to navigate once you've played around with the basics and get an idea of the software. The best thing about NationBuilder is the customer support experience. The team is always available to answer my questions and help when needed. Review collected by and hosted on G2.com.

I wish there was an easier way to code the different websites you can create to implement new features into the sites. Specially for people who are not familiar with code or are developers. Review collected by and hosted on G2.com.