Metadata.io Reviews & Product Details - Page 4

Metadata is a super powerful tool with percise targeting. Not to mention the world-class support has been amazing getting our team up and running during implementation! Review collected by and hosted on G2.com.

Not much if anything at all! We are eager to see the tool in action as we ramp up. Review collected by and hosted on G2.com.

The tool is very powerful and it would take years to learn everything it can do which is why we rely heavily on their customer success team which it top notch. Review collected by and hosted on G2.com.

The tool can do A LOT so figuring out how to navigate around it to get the reporting you want isn't always as intuitive as I would like. Review collected by and hosted on G2.com.

Building ads in Metadata is so much simpler than within each indivudal platform. Saves the pain of little tedious tasks, and reporting all under the same roof. On top of that, the CSM/support team is always willing to help and make recommendations. Review collected by and hosted on G2.com.

I don't really have dislikes. Anytime we need help, MD is there! Review collected by and hosted on G2.com.

Creating campaigns at scale has never been so easy. They liberate you from all the tedious, time-consuming, repetitive work and empower you to focus solely on marketing.

Also their support team is always happy to help and is genuinely super knowledgeable, not just in the platform but in marketing in general Review collected by and hosted on G2.com.

Honestly, nothing major.

Pricing is reasonable compares to the competitors, and their solutions are delivering results Review collected by and hosted on G2.com.

The onboarding process, live training, and support we get from our customer success team are second to none! Metadata has greatly helped us to hone in on our very niche B2B audience with new audience types not available natively in LinkedIn and Facebook. We've improved our lead quality significantly now that we are getting business emails for the majority of leads (something that seemed impossible previously) and thanks to Metadata's lead enhancement, we're now providing our sales teams with more information about each lead and their company so they can have more productive outreach. Thanks to Metadata, we can now attribute MQLs and, more importantly, sales pipeline to specific ads which makes optimization so much more efficient and also helps us create more banners and ad copy like our top-performing content. Review collected by and hosted on G2.com.

Really nothing, obviously there are always ways to improve the tool, but they make it easy to submit enhancement requests and in only a few months we've seen the product evolve greatly and provide many new features that we asked for. Review collected by and hosted on G2.com.

-Interface is easy to use

-CSM and support teams are knowledgable, friendly, and quick to respond

-Integrates with our platforms Review collected by and hosted on G2.com.

-A few kinks with integrating fully with LinkedIn, but are actively working to improve those Review collected by and hosted on G2.com.

Fantastic tool for creating several campaigns and even helps you publish them over multiple channels and track the status. It is a very intuitive and straightforward process for deploying ads. The platform allows you to target correct and genuine customers for your company. The integration and collaboration process is excellent for this system. Even the software is easy to use and handy to set up for everyone. Review collected by and hosted on G2.com.

The platform does not have features for making changes to the campaign or the advertisement published or submitted on social media. We can not edit the deployed ads.

The software sometimes disconnects with the integrated platforms due to server-down issues or poor internet problems. Review collected by and hosted on G2.com.

Metadata.io has been instrumental in streamlinging our advertisting strategies and budgeting. Ana, Raul, and team are always willing to hop on a call with me to work through strategies, ideas, and troubleshooting. They are a fantastic partner! Review collected by and hosted on G2.com.

The only issue I have with the platform is that you're unable to make any edits to a campaign or offer once live, even if its as simple as editing the text above an ad or editing the audience. Being able to make simple edits would save our team a lot of time! Review collected by and hosted on G2.com.

The best feature of Metadata is the time I save advertising across all platforms at once vs working in each individually. Typically, this would take me many hours and much more micro-managing. Metadata solves that problem. Review collected by and hosted on G2.com.

I don't have any significant complaints about the software. The reporting could be more visual, but the data itself is excellent. Review collected by and hosted on G2.com.

-Ability to run 1:1 display campaigns

-Ability to leverage multiple intent sources to create audiences (G2, TrustRadius, Demandbase, and Qualified are what we're currently using)

-ABM paid search campaign functionality

-Ability to launch multi-channel campaigns in one single view

-Amazing CSM team that is super responsive and helpful on a daily basis (shoutout to Malika, Rosie and Raul!) Review collected by and hosted on G2.com.

We aren't currently able to pull lead statuses (MQLs, SQOs, etc.) from SFDC into Metadata which would help our in-platform reporting, but I hear this functionality is coming! Review collected by and hosted on G2.com.