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Mergado Reviews & Product Details

Ondřej W.
OW
Product Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Mergado?

Mergado is extremely helpful with any XML feed. You can change your import or export feeds in any way possible. Import one XML feed and export any exports as you want in any format as you need. Editing export is really simple, there is almost no need to have a coder next to you. Make your custom rules, add custom tags and so on. We use it for many clients and our feeds have really improved. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

Some of the applications within Mergado App can be kind of expensive. Otherwise must-have app! Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

We have managed to edit our client's feed for Google and Price comparisons without the help of the coders, anyone can make a rule that can remove the products, or improve them (add brand, delivery, etc.) Review collected by and hosted on G2.com.

Mergado Overview

What is Mergado?

Mergado is a product feed management tool for online stores, marketing specialists and agencies. A number of filters and rules allow you to modify the data flowing from your online store into the comparison shopping sites such as Google and Facebook, marketplaces, and other advertising channels. Apps for bidding, image marketing, and data analysis expand the possibilities of Mergado making it a multifunctional marketing tool. Get started with a 1-month free full-feature trial.

Mergado Details
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Product Description

Mergado is a product feed management tool for online stores, marketing specialists and agencies. A number of filters and rules allow you to modify the data flowing from your online store into the comparison shopping sites such as Google and Facebook, marketplaces, and other advertising channels. Apps for bidding, image marketing, and data analysis expand the possibilities of Mergado making it a multifunctional marketing tool. Get started with a 1-month free full-feature trial.


Seller Details
Year Founded
2015
HQ Location
Brno, CZ
Twitter
@mergado_com
201 Twitter followers
LinkedIn® Page
www.linkedin.com
4 employees on LinkedIn®

MG
Overview Provided by:

Recent Mergado Reviews

Ondřej W.
OW
Ondřej W.Small-Business (50 or fewer emp.)
4.5 out of 5
"Be in control of your XML Feeds!"
Mergado is extremely helpful with any XML feed. You can change your import or export feeds in any way possible. Import one XML feed and export any ...
KM
Karolina M.Enterprise (> 1000 emp.)
5.0 out of 5
"Adapt your feed in easy way"
Mergado gives you many possibilities to manage your xml files - you can customize them and use for search software based on product feed, price com...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Great tool which makes our work easier"
We do not have to wait for developers to make the changes in our feeds, possibility to make advanced segmentations in product feeds for different m...
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10 out of 11 Total Reviews for Mergado

4.9 out of 5
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10 out of 11 Total Reviews for Mergado
4.9 out of 5
10 out of 11 Total Reviews for Mergado
4.9 out of 5
G2 reviews are authentic and verified.
MD
Marketing consultant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Mergado?

Mergado is a great help for online sellers and marketers who are dealing with XML and CSV feed optimization of online stores for marketplaces, comparison engines and advertising systems. A wide palette of features lets you not just optimize the feed but also create queries based on availability, delivery time, price and many other criteria. With tons of how-to's on Mergado website and their regular online workshops, you gonna learn the ecosystem pretty quickly and even if you struggle, there's very good online support. I especially like the apps in the Mergado Store, which extend your possibilities to PPC advertising, image marketing, smart monitoring and many more. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

There's nothing particular that bothers me. Maybe when you are just starting with Mergado it may be tricky to understand some principles of the ecosystem but as I mentioned before, the help center, workshops and online support are very helpful. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

Most of the time I am dealing with the optimization of feeds for different advertising systems and fixing the issues in them. Using the app Feed Image Editor from Mergado Store I am also optimizing product images and generating creatives for Facebook and Instagram. Review collected by and hosted on G2.com.

PG
Marketing Consultant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Mergado?

Advanced rules. Especially the ability to hide and segment products. I used the possibility to customize product titles and parameters for the requirements of different comparison shopping and marketing channels Review collected by and hosted on G2.com.

What do you dislike about Mergado?

At first look, Mergado is too complex and difficult to understand. But after the first training it is quite easy. They should work on a more detailed knowledgebase. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

Connect data feeds (XML) from WooCommerce to Google Merchant Center, Heureka, Zboží.cz. Their Mergado Pack plugin saved me a lot of work and it is free. Review collected by and hosted on G2.com.

TP
Marketing Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
(Original )Information
What do you like best about Mergado?

Mergado is an useful tool which saves a lot of time for me. And they have amazing technical support, they have helped me several times. As a benefit I see, that they can help me in Czech language. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

It seems to me to be difficult to learn how to use Mergado at the very beginning. Fortunately, they offer free Mergado basic training that helped me a lot. I would welcome more online (video) instructions. Review collected by and hosted on G2.com.

Recommendations to others considering Mergado:

If you want to save time and costs without any need of services of a developer, I recommend Mergado. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

Mergado helps me manage my xml feed, finds errors and helps me to be more effective on marketing channels. And also, as I mentioned, it helps me save costs and time. Review collected by and hosted on G2.com.

RZ
CMO
More Options
Validated Reviewer
Review source: Organic
What do you like best about Mergado?

Great product feed management tool with lots of features.

It allows me to manage data myself, with no need to pay a developer or expensive agency.

Honestly, great value for the money they ask for, compared to other tools. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

Sometimes I struggle when trying to find a solution on how to edit my data the way I need, but their support always helps me and brings me to the right path. Their support is TOP! Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

Feed conversion for hundreds of marketing channels like Facebook, Google, comparison sites, marketplaces, etc.

Feed editing, fixing errors, missing elements, optimizing feed to improve campaigns, and mapping categories. Basically all you need when you have an online store and want to advertise products on other channels. Review collected by and hosted on G2.com.

Michal S.
MS
Project & Events Coordinator, SAP Labs Czech Republic
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Mergado?

Mergado is very simple for using and you can work with this feed editor easily without IT experience or programmator. If you have technical problem their support is always willing to help. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

Sometimes you have to spend time on your work. For example when you have to correct the errors in your feed because your data was of bad quality. But you can handle it. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

I have to set the correct categories according to the category tree of the specific engine. And Mergado helped me thanks to smart rule. It speeded up the selection of categories. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Mergado?

Possibilities to adjust and tune feeds for price comparison sites and PPC product ads. Then easy functionality to convert feed to different specifications. Ability to connect feeds/CSVs from different sources (eg. with scraped data). Review collected by and hosted on G2.com.

What do you dislike about Mergado?

As with every complex software, there is a longer learning curve, so it takes some time to learn how to do something more specific at the beginning. But since you are a power user, you have a powerful tool. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

Converting feeds to different formats. Adjusting and tuning data for price comparison sites. Merging, adjusting data for different sources of data. Setting up max price per click for price comparison sites. Review collected by and hosted on G2.com.

KM
Project manager
Sporting Goods
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Mergado?

Mergado gives you many possibilities to manage your xml files - you can customize them and use for search software based on product feed, price comparison websites or for advertising. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

You have to give yourself time to get to know the interface and to learn how Mergado works. Overall Mergado is great and I didn't have any bad experiences. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

You can customize product feed without developers' intervention. Review collected by and hosted on G2.com.

Verified User in Medical Devices
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Mergado?

We do not have to wait for developers to make the changes in our feeds, possibility to make advanced segmentations in product feeds for different marketing channels. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

Complex tool, where you need to spend more time to understand it and start working with it. It takes more time than we expected, but it was worth it in the end. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

It helps us with our feeds, we can easily update them without any specific knowledge of programming or creating XML feeds. It made our work easier and faster whilst connecting to the product comparison sites. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Mergado?

You have one administration for all comparisons sides or market places. They have lots of articles on how to do something in app. Also, they have helpful online training. You can hide products, work with elements, item ID... Review collected by and hosted on G2.com.

What do you dislike about Mergado?

As any online tool, sometimes they have outages. But usually is quickly fixed. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

I need to manage my data for competitions sides or PPC and I don't have the resources to do it on side of the e-shop. With the IT guy, it's more expensive and it's taking more time. Also, I can manage everything from one administration. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
CM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Mergado?

Wide feed editing options without developers. Review collected by and hosted on G2.com.

What do you dislike about Mergado?

Nothing at the moment. Some features were missing before, but they are now available. Review collected by and hosted on G2.com.

What problems is Mergado solving and how is that benefiting you?

XML feed editing without developers. I can edit everything operatively myself. Review collected by and hosted on G2.com.