Save to My Lists
Paid
Claimed

MarketMuse Reviews & Product Details - Page 17

MarketMuse Overview

What is MarketMuse?

MarketMuse accelerates content creation, reinventing how marketers improve organic search rankings, drive expertise in their industry and impact revenue. MarketMuse Suite, an AI-powered Content Intelligence and Strategy Platform, analyzes millions of articles on demand, uncovering gaps and opportunities to empower marketers to craft high-quality content their audience loves and search engines reward. Schedule a customized demo today at https://www.marketmuse.com/book-demo/

MarketMuse Details
Product Website
Languages Supported
English, Spanish
Show LessShow More
Product Description

Build your target keyword list for organic search. Use MarketMuse Site Anaysis to identify gaps in the content on your site. Use your primary keywords and Topic suggestions (secondary keywords) to create content.

How do you position yourself against your competitors?

Other tools provide great insight into your content metrics and what keywords to target, but they can't tell you how to write content that will rank for those terms. MarketMuse zeros in on what it means to have comprehensive coverage of a given topic, and provides the information you need to create content that not only ranks for your target keywords, but any queries related to them.


Seller Details
Company Website
Year Founded
2013
HQ Location
Boston, MA
Twitter
@MarketMuseCo
2,416 Twitter followers
LinkedIn® Page
www.linkedin.com
19 employees on LinkedIn®
Description

MarketMuse is an advanced content optimization platform designed to help marketers and content creators improve their content strategy and performance. By leveraging artificial intelligence, MarketMuse analyzes content quality, relevance, and comprehensiveness, providing insights and recommendations to enhance SEO and drive organic traffic. The platform offers tools for topic modeling, content planning, and competitive analysis, enabling users to create data-driven content that resonates with their target audience. For more information, visit their website at https://www.marketmuse.com.


EI
Overview Provided by:

Recent MarketMuse Reviews

Serg V.
SV
Serg V.Enterprise (> 1000 emp.)
5.0 out of 5
"A content creation ally"
The whole suite of apps within MarketMuse gives a different set of tools to create comprehensive content for people and SEO.
Miguel R.
MR
Miguel R.Small-Business (50 or fewer emp.)
5.0 out of 5
"An indispensable tool for SEO"
Marketmuse helps to understand the most relevant topics for a search, gives you an overview of how to create truly useful and quality content for t...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"MarketMuse Has Transformed My Content Creation"
The Optimize section of MarketMuse is a game-changer. I can run a query and get feedback for my content creation. This feedback includes a target w...

MarketMuse Pricing

Exclusive savings on MarketMuse through G2 Deals

Make better content decisions faster with MarketMuse Standard. Inspect the structure of the top SERPs, investigate competitive pages and clusters, find the right topics to pursue, and optimize prior to publication.

How to claim this offer

Click "Claim offer" on G2, Click "Create account" on the following page. Start with the free version and use code G2SAVE20 during checkout when you are ready to buy.

Deals
$119/month or $1200/year
$149/month or $1500/year
20% off
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

MarketMuse Media

MarketMuse Demo - See priorities and opportunities in your inventory
Quickly discover the best opportunities for optimizing existing content or creating something new. MarketMuse is the only place you can analyze your content with personalized metrics while researching topics. You determine what to create and update based on topic value and your content’s performa...
MarketMuse Demo - Go head-to-head with your competitors
Simplify competitive research. Evaluate the top SERPs by topical relevance, gaps, and must-haves. Plus, filter websites to deep dive into their content and clusters.
MarketMuse Demo - Research topic opportunities
MarketMuse simplifies and removes the subjectivity from keyword research. Sort and prioritize based on your existing clusters for the best chance at ranking.
MarketMuse Demo - Know the right structure to rank
SERP X-ray shows you the structure of the top SERPs and why they’re ranking. Know how many images, H2’s, hyperlinks, and keywords to include to win on the web.
MarketMuse Demo - Optimize your content in real-time
Increase the search impact of your content with our in-line, data-driven suggestions. Make sure you never miss a thing and publish expert-level content every time.
Play MarketMuse Video
Play MarketMuse Video
Play MarketMuse Video
Play MarketMuse Video

Official Interactive Demo

MarketMuse demo available

Try an interactive demo created by the software seller (right here on G2).

Official Downloads

Answer a few questions to help the MarketMuse community
Have you used MarketMuse before?
Yes

Video Reviews

214 MarketMuse Reviews

4.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
214 MarketMuse Reviews
4.6 out of 5
214 MarketMuse Reviews
4.6 out of 5

MarketMuse Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for MarketMuseQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Kevin C.
KC
Paid Media Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MarketMuse?

I love the features of discovery, editing, and targeting our content. We've seen great results as we've optimized our content Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

It wasn't intuitive to use, but once you are familiar with where all of the features live - it works great. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

These guys are great. Take the time to learn and work with them. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

We are editing and rewriting content to better rank for core nonbrand keywords. Review collected by and hosted on G2.com.

Billy W.
BW
SEO Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MarketMuse?

Higher tier plans come with content strategy every quarter. I love having a custom content plan built specifically for our domain to succeed and solving our business goals at the same time. Intelligent and insightful people at MarketMuse understand what we need. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

I'd love to see web analytics data integrated into MarketMuse, tieing content briefs to the pages created from those and measuring which content needs more work. MarketMuse is always adding new features so I'm hoping this is on the roadmap. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

We are spending less time on building content ideas and content briefs. More time on working with writers to create engaging content. Review collected by and hosted on G2.com.

Jeanne  H.
JH
Chief Marketing Officer
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MarketMuse?

I've been lucky to leverage MarketMuse in two companies. Their intelligent SEO briefs make it simpler (nothing is ever easy, is it?) to figure out what works and what does not when it comes to search terms, and high-frequency keywords. Their account team is second to none and always have our best interest in mind when developing strategy for us to exploit via tactics. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

How I cannot move faster with my team to get more done. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

SEO is a very tricky art/science. You think you know what you need to know, you hire the snake oil SEO agency promising you page 1 Google results and do not realize them. It's hard work and MarketMuse takes some of the pressure off your team when working on inbound strategies with your website and your blogs by providing context to maximize your search engine visibility. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
CM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Incentivized Review
What do you like best about MarketMuse?

The ease of creating optimisation plans within the interface. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

The cost associated with AI credits and how each tool uses credits even with the same query, URL and geographic targets. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Collecting data and generating insights Review collected by and hosted on G2.com.

Craig K.
CK
Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about MarketMuse?

The platform's ability to identify low hanging fruit and creates a roadmap for content success and topical authority to achieve marketing goals. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

Very little to dislike. Sometimes struggles with KnowledgeGraph "People Also Ask" to identify questions for obscure industries and keywords but the team seemed pretty responsive and capable of improving the results. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Identify low hanging fruit topics

Building topical authority

Optimizing existing content to improve ranking

Research competitive landscape strengths & weaknessses

So far we've seen a pre-existing piece content that was optimized using MarketMuse jump from position 60 to position 19 in a week, and another new piece of content jump to result #1 in under a month. This is literally like a cheat code for SEO. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
UL
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about MarketMuse?

This software is great, it helps you and your writers create effective and accurate content and content pillars. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

The software is expensive so make sure you use it as often as you can. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

We are creating a new website and it is helping us write effectively and coming up with content that users want to read. Review collected by and hosted on G2.com.

MM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about MarketMuse?

What would your website look like if you could sit down with the execs at Google?

Marketmuse helps us figure out, what people are talking about, what to cover in our content and then how to ensure that we deliver the best content possible.

A recent feature recommends the content the will best benefit our site and how to improve existing content. This means our customers have the best experience possible.

If you're looking to go for the best and are comfortable with the price, MarketMuse is the software and has the team to make sure you get it right. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

As with all enterprise software, it isn't inexpensive.... it's the buy it once philosophy of paying more but getting what you need.

Creating content takes time, money and care.... that's inherent in all content marketing. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Ensuring all content meets the end needs of the customer, reviewing writers, improving SEO presence. Review collected by and hosted on G2.com.

Jason G.
JG
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about MarketMuse?

I love their content briefs. Having a very strong brief to hand to my writers makes them 4x more efficient and their content comes back with all of the major contextual and semantic keywords, exactly how we needed to target them. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

The team has done a great job helping you through the process of learning the tool, but because I've never seen anything this robust before, it took me a little bit to figure out where everything was and how to get the most out of the tool. Once you get the hang of it though, it's great. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Our content strategy was radically accelerated and strengthened. Over the past year of using it, we've seen our traffic grow steadily and consistently, and each new article we put up succeeds right out of the gate. MarketMuse has taken all the guesswork out of content creation. Review collected by and hosted on G2.com.

chuck m.
CM
Sr Business Advisor
Internet
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MarketMuse?

Consistent impact on content creation and optimization. MarketMuse enables me to know what to write and how to execute. I like the ability to find additional topics and keywords to include in my content that help me show google I'm an authority on the topics I'm writing about. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

I wish we could order content through the platform. I hope this is an option in the future. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

It's no longer a matter of if you should use it. If you don't, your competitors will likely leave you in the dust. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

It helps me to demonstrate that my website is an authority in my various niches. Review collected by and hosted on G2.com.

Gustavo D.
GD
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MarketMuse?

Content score give us a direction where and what should we be targeting. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

To expensive and you have to pay for extra reports. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

A good tool but expensive. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Adding semantical keywords topic related. Review collected by and hosted on G2.com.