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Market Leader Reviews & Product Details - Page 2

Market Leader Overview

What is Market Leader?

A pioneer in real estate lead generation and customer relationship management systems, Market Leader uniquely offers the power of several cutting-edge tools in one seamless solution – including a lead-generating website, full-featured marketing center, and robust CRM – with automated technology to simplify and grow your business. More than just an impression, Market Leader’s leads products distinctively offer a guaranteed number of exclusive monthly leads, not shared with other agents.

Market Leader Details
Languages Supported
English
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Product Description

Market Leader provides innovative online technology and marketing solutions for real estate professionals


Seller Details
Year Founded
1999
HQ Location
Bellevue, WA
Twitter
@Market_Leader
11,748 Twitter followers
LinkedIn® Page
www.linkedin.com
232 employees on LinkedIn®
Description

Founded in 1999, Market Leader wrote the book on lead generation and technology in the residential real estate industry. Today, Market Leader provides innovative cloud-based technology and marketing solutions for real estate professionals across the United States and Canada. The company serves thousands real estate agents, brokerages and franchisors, offering complete end-to-end solutions that enable them to grow and manage their businesses. Market Leader's subscription-based real estate marketing software – including websites, CRM, a marketing center with automation and thousands of professionally designed assets, and lead generation services – is powered by Smart Lead Technology, and helps customers generate a steady stream of prospects, plus provides the systems and training agents need to convert those prospects into clients and meet their transaction goals. For more information on Market Leader, visit www.marketleader.com.


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Overview Provided by:

Recent Market Leader Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
0.5 out of 5
"Terrible Best to Avoid"
Nothing. They are a terrible company. Just read review on Reddit and google them.
Darien S.
DS
Darien S.Small-Business (50 or fewer emp.)
0.0 out of 5
"You don't get what you pay for!"
Absoluty nothing. Worst service I have ever signed up for in almost 10 years of Real Estate.
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
0.0 out of 5
"The worst company I have ever used."
I do not like anything about this company. They try to manipulate the terms of their contracts to make their customers pay more than what they are ...
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Market Leader Media

Market Leader Demo - Market Leader
Full-featured consumer website, CRM, and marketing center -- on any device.
Market Leader Demo - Market Leader
Professionally designed CMAs and Marketing Center
Market Leader Demo - Market Leader
Powerful automation to nurture leads into clients
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Have you used Market Leader before?
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Video Reviews

256 Market Leader Reviews

3.2 out of 5
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256 Market Leader Reviews
3.2 out of 5
256 Market Leader Reviews
3.2 out of 5

Market Leader Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Market LeaderQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Shannon J.
SJ
Realtor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

Absolutely nothing! Their customer service is weak and they lie about what they're trying to sell you. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

They overpromise and underdeliver on all their products. We had their "House Values" product for quite a while and every month, we would have to let them know how much they'd underdelivered by. If we forgot, then we just got overcharged. Then we made the mistake of signing up for a product they call "Network Boost." Supposedly these were "buyer leads" - but every single person who responded was a renter because their ads simply said "available properties." We asked them to please state that the homes advertised were "for sale" and they said they can't do so. They are unresponsive, difficult to deal with and they promise things you won't get. DO NOT SPEND YOUR MONEY WITH MARKET LEADER! Also - unfortunately, you can't set it up so that emails from you will come from your regular email address or that they'll be directed to your regular website. It's all shadow emails and a weird wannabe Market Leader website. Seriously don't work with this company. They are terrible! Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

They are not solving any problems or providing any benefit. Review collected by and hosted on G2.com.

Cindy L.
CL
Realtor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Market Leader?

I love the marketing campaigns. You don't have to put together your own monthly newsletters, which is much harder than you can imagine. Market Leader does it for you. Clients can interact with you directly without having to opt in. This keeps an open line of communication. Also, screen is easy to view and website is user friendly. Support people teach you technology and they ALWAYS answer the phone! Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

Nothing to dislike. I don't have anything negative to say. The cost is right down the middle. Not too high and not low, but fare for what you get. I will say a lot of CRM websites dont have auto campaigns. Good Luck trying to do your own. Like I said, Market Leader does it for you. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

I have a CRM with another company (which I will not disclose) and it does not have auto campaigns and it makes all your prospects and clients opt in...If they don't opt in, they don't get email or anything else like homes. With Market Leader you get it all. Not stumbling blocks.. or a company blocking your ability to communicate with your clients that you worked so hard to get. Review collected by and hosted on G2.com.

Verified User in Real Estate
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Market Leader?

Their smart plans for following up are pretty decent and get good traction. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

1. Customer Service is the worst I've ever experienced from a business. (and their cancellation policy is borderline a scam, even after your contract is up, make sure you understand what it is before you start and get it in writing)

2. Leads are below par and below average. We wouldn't get market leader if it was free, the leads aren't worth the time.

3. You can't transfer the phone number and email automatically to my CRM (Lofty) Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

They're solving us wanting the service cancelled.

It is benefiting us by not having market leader anymore. Review collected by and hosted on G2.com.

Davy T.
DT
Real Estate Broker
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

I enjoy the organization and easy use of Market Leader. I really love the email blasts that go out to my clients as well! Just a great overall system! Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

I really don't have many dislikes about Market Leader. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

I really love the email marketing program, which I do not get at my office now. Review collected by and hosted on G2.com.

Tonya W.
TW
Mortgage Loan Officer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Market Leader?

Service isn't worth it, don't do it. Save your money!! Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

Service isn't good after your signed up. I just talked to a gentleman that started lecturing me about why I signed up. I requested to cancel my service and then the lecture started. Bottom line, I'm not happy with your product and would like to cancel my contract. I will also pass this information on to other agents I've spoke to who inquired about the company. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

It hasn't helped at all. Most of the numbers in the system are inaccurate and wrong. The leads are not good at all. Review collected by and hosted on G2.com.

Mike B.
MB
Co Owner
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

Nothing. Complete waste of money. Stay away Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

Zero return on ROI & bad service. They claimed my account manager had left there company which is why communication was poor. Not one lead was even close to a sale much less a conversation. And when I told my account manager I was cancelling (over the phone) he just said ok they will cancel my account. Then when I got another charge I emailed him and repeated mybrequest to cancel my account. But then I kept getting recurring charges. No response. Then I called again and they said he had quit and i officially have to log my csncellation on their wegsite log in. and then I had to wait for a response. Then like a week later i called asking for status. They said it was never received an send email again. Meanwhile 3 weeks had passed and they charged me for the previous month and then the current month because they also have that bull shit rule they need 30 day notice to cancel. So they can just take more of your money for a non service. I even sent them the email I had sent to the no longer existing account manager as proof I was trying to cancel service.

Just a garbage company no wonder my account manager quit (and left me hanging). Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

No benefit, just took my money and send a few poor to non existent home seller leads Review collected by and hosted on G2.com.

GF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

They have a systematic method of capturing real leads. Their team members are awesome too and I have come to actually know people on their team (not simply a 1-800#). Reeve and Charles have been extremely supportive in helping me work through some of my challenges and providing guidance based on their expertise. Unlike other sources that send hundreds of crappy leads with 0% conversion, Market Leader send fewer (and costlier) leads, but conversion rates are higher. 2.5% is my personal success rate using ML (meaning if I call 100 ML leads, 2-3 transactions will come from that). Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

The cost of market leader is high but once transactions hit, this becomes a non-issue.

One area for improvement on the seller leads is to make it easier to stop the automated emails once I am already engaged with a prospective customer. I can be confusing to the customer if we've already talked and auto emails are still being sent as if we had not talked yet. I tried removing a customer from the drip emails but it didn't work. Hopefully there's a simple way to fix this.

Also, an actual app would be great for future consideration. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

Getting connected with people looking to buy or sell property. Review collected by and hosted on G2.com.

Response from Emily Tanner of Market Leader

Thank you so much for your feedback, Gerry! We're so glad to hear you're having a great experience with the system and our team. We would be more than happy to show you how to take a customer off the automated nurture once you've made contact with them. We also have a Market Leader app you can start utilizing today! We will follow up with you via phone and email to ensure we resolve those issues for you promptly. Thanks again!

Leo N.
LN
Real Estate Agent
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Market Leader?

User freindly website. My Clints love to interact with my website. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

I understand it's business, but to many add ons to pay for Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

If i have any issues, I call Market Lender, customer service has been very helpful for me Review collected by and hosted on G2.com.

Verified User in Real Estate
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

The only thing I can say that is good about market leader is that I am done with them. I called on the first of the month to cancel the following month, and they said because I called after the first, I was responsible for the following month as well. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

No: Support, vetting, communication, happy to take all your money and produce no results Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

They have no quality improvement. Just pay us your money and we sleep Review collected by and hosted on G2.com.

Jace B.
JB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Market Leader?

The leads aren't terrible but not great. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

Do your homework on this company. Sales agents say one thing and the service provided is completely different. I called them numerous times to get our advertising changed and it took months and it’s still not the way we originally discussed. They also claimed leads were able to be linked to Chime CRM which they were not via API. I had a 6 month contract with them where they claimed to waive the first month of service, since then they have charged me additional months. My “account manager” has never reached out until I requested to end my service, I never spoke to an account manager as they told me I would hear from one through out my subscription. I have requested to speak to someone with their legal team and no response. I hope this review reaches someone who is thinking about using them because they plug everyone into the same generic ads and collect peoples money. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

They are not trying to solve anything. I have asked for legal teams contact info and no response. They are not even trying to resolve the issue. Review collected by and hosted on G2.com.