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Market Leader Reviews & Product Details

Jimmy T.
JT
Founder and CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

There was nothing positve .Every lead was not vetted,the lead came with no phone numbers Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

The lies from the sales people as well as Usman, my suposed rep........ Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

Every lead was of no use.Onle one lead respondedand they had no interst in selling, they "just wanted a profession idea of they just purchased homes value"

And this was a so called "vetted/scrbbed lead" from Market Leaders.Just another marketing company that looks at Realtors as thier personal ATM machine Review collected by and hosted on G2.com.

Market Leader Overview

What is Market Leader?

A pioneer in real estate lead generation and customer relationship management systems, Market Leader uniquely offers the power of several cutting-edge tools in one seamless solution – including a lead-generating website, full-featured marketing center, and robust CRM – with automated technology to simplify and grow your business. More than just an impression, Market Leader’s leads products distinctively offer a guaranteed number of exclusive monthly leads, not shared with other agents.

Market Leader Details
Languages Supported
English
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Product Description

Market Leader provides innovative online technology and marketing solutions for real estate professionals


Seller Details
Year Founded
1999
HQ Location
Bellevue, WA
Twitter
@Market_Leader
11,748 Twitter followers
LinkedIn® Page
www.linkedin.com
232 employees on LinkedIn®
Description

Founded in 1999, Market Leader wrote the book on lead generation and technology in the residential real estate industry. Today, Market Leader provides innovative cloud-based technology and marketing solutions for real estate professionals across the United States and Canada. The company serves thousands real estate agents, brokerages and franchisors, offering complete end-to-end solutions that enable them to grow and manage their businesses. Market Leader's subscription-based real estate marketing software – including websites, CRM, a marketing center with automation and thousands of professionally designed assets, and lead generation services – is powered by Smart Lead Technology, and helps customers generate a steady stream of prospects, plus provides the systems and training agents need to convert those prospects into clients and meet their transaction goals. For more information on Market Leader, visit www.marketleader.com.


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Overview Provided by:

Recent Market Leader Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
0.5 out of 5
"Terrible Best to Avoid"
Nothing. They are a terrible company. Just read review on Reddit and google them.
Darien S.
DS
Darien S.Small-Business (50 or fewer emp.)
0.0 out of 5
"You don't get what you pay for!"
Absoluty nothing. Worst service I have ever signed up for in almost 10 years of Real Estate.
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
0.0 out of 5
"The worst company I have ever used."
I do not like anything about this company. They try to manipulate the terms of their contracts to make their customers pay more than what they are ...
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Market Leader Media

Market Leader Demo - Market Leader
Full-featured consumer website, CRM, and marketing center -- on any device.
Market Leader Demo - Market Leader
Professionally designed CMAs and Marketing Center
Market Leader Demo - Market Leader
Powerful automation to nurture leads into clients
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Have you used Market Leader before?
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Video Reviews

255 out of 256 Total Reviews for Market Leader

3.2 out of 5
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255 out of 256 Total Reviews for Market Leader
3.2 out of 5
255 out of 256 Total Reviews for Market Leader
3.2 out of 5

Market Leader Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Market LeaderQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
JT
Team Leader
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

I do not like anything about this company. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

My experience with Market Leader over the past six months has been extremely disappointing. Despite investing $700 per month, I have not received a single valid lead relevant to my service areas. Instead, the leads provided have consistently come from locations over two hours away, which are completely outside my target market. Despite multiple attempts to resolve this issue in the first two months, Market Leader failed to make any adjustments.

What’s more concerning is their refusal to cancel my membership or issue a refund for the services that were clearly not delivered as promised. This lack of accountability and disregard for customer concerns is deeply troubling and speaks to a fundamental failure in their service model.

I would caution any professional considering Market Leader to seriously reconsider. This experience has not only been a financial burden but has also taken valuable time and resources away from focusing on my business. I strongly recommend exploring more reliable and customer-focused alternatives Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

na Review collected by and hosted on G2.com.

Darien S.
DS
BIC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

Absoluty nothing. Worst service I have ever signed up for in almost 10 years of Real Estate. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

98% of the "leads" sent DONT HAVE PHONE NUMBERS, ONLY EMAILS ADDRESSES. Biggest scam for real estate leads I have ever seen in my career. The automatic emails sound very sketchy and essentially offer these leads an agency relationship without a formal consultation and agency disclosure. Highly un ethical and not condusive to running an ethical Real Estate Business. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

nothing. Review collected by and hosted on G2.com.

Verified User in Real Estate
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

I do not like anything about this company. They try to manipulate the terms of their contracts to make their customers pay more than what they are contracted for. The leads they provide are complete garbage, and their customer service is awful. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

I dislike everything about this company DO NOT USE THEM. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

They are solving nothing. They are filling my inbox with fake people with fake numbers, and when a customer says exactly how they want to be contacted, they bombar them with text messages, which in turn makes them remove their permissions to reach out via phone/text. Review collected by and hosted on G2.com.

Verified User in Real Estate
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

Nothing. They are a terrible company. Just read review on Reddit and google them. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

They are scam artist stealing money. They provide fake and garbage leads with wrong contact information. Terrible customer service. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

None. There are no benefits from fake leads. Review collected by and hosted on G2.com.

Tammy A.
TA
Broker/owner Real Estate and Property Management
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Market Leader?

I like best the communication which is immediate when you need to speak to the account manager or their customer service! I always know they are there for me on any situation and handle my issue efficiently and professionaly. I truly learn from their training department as well. My team and I have been through several and I still have so much to learn. One thing I have learned is I have to understand that Market Leader is part of my team and to share with them more on ideas or struggles or even compliments. Their marketing leadership has been truly a lifesaver for my business. We are working together to help my business grow. The website is amazing and user friendly as well as the dashboard. The key is "talk to them" they will teach you how to use it so you can maximise sales. I receive many contacts daily and the app on my phone makes it especially user friendly. I can be on top of a mountain in the Black Hills and respond to a lead.! I truly appreciate market leader. The ease it takes to work within the dashboard and with their training is key because the real estate world is tough out here. The ease of implementation and intregration of their tools is key. The number of features they offer for me as the Broker and my team makes our jobs so much more easy and fun as well. It takes away the stress of waiting on hold for long periods, or being frustrated because the app is not user friendly! Market leader has amazing customer support which I started with in this review and I stand by them and their system. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

I have not experienced anything I don't like. It is my own schedule and discipline in training and utilizing all the training they offer that I struggle with. I am training new agents coming in and I have to push myself to make more time for training. But as far as Market Leader, no issues! They answer to the phone, they are attentive to issues, they offer training, they are on it! I appreciate them. I am working on my own discipline to utilize their tools more often. There is absolutely nothing to date that I don't like about Market leader! Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

With the interest rates jumping sky high and the NAR law suit, sales and contacts have been a lot more in "looky lou" mode; however, with more training and strategy meetings with the Market Leader customer service and marketing team they are helping me with new ways to reply and keep track of my leads. The website is attracting more contacts every day. I struggled a bit financially this first quarter and Market Leader has been strong in all ways to help me continue to grow and learn how to adjust to the "today" real estate. Review collected by and hosted on G2.com.

DC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Market Leader?

Absolutely nothing. It is actually detrimental to the reputation of my business. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

The leads are of poor quality and many leads express the feeling of being "harassed" by the many auto-generated responses to their browsing. I have been sent messages of STOP, JUST LOOKING....... all because of the pestering messages that the system sends. Out of 90+ leads I have 1 person seriously looking for a home and needing help. It is a waste of time and creates a negative view of your name due to the pestering of their system. They will not work with you, they only threaten if you mention non-payment. The product looks and sounds great, but for realtors, it is nothing more than a scam. Legal recourse for potentially damaging my business name? It's a thought. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

Market Leader is not solving any problems, only creating more. Review collected by and hosted on G2.com.

TH
Realtor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Market Leader?

One of the best things I like about Market Leader is that all the auto drip emails are already written! Customer Support is Beyond Excellent!!! And the Monthly Newsletter is fantastic and is getting me traction with my leads! Plus I can easly market my listings to my entire data base and on social sites!!! Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

cant think of a thing! Love Market Leader! Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

I'm now easly able to communicate consistalnly with everyone in my CRM by putting them on one of the many auto campaigns as well as the leads from ML! plus now each time I do any type of communication with anyone its kept track of and I can tag myself tasks or call appointments and the system sends me Daily reminders!! Cake! Review collected by and hosted on G2.com.

PS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

I love the fact that you can generate leads in any city or zip code so long as their is availability. If you want to generate leads in a city that has higher priced real estate, you can with market leader without you being charged excessive fees like they do on other lead generation platforms. Market leader is more democratic and charges the same fee regardless of location. This unto self is the most aspirational, goal oriented and leveling of the play field aspect about Market Leader that I absolutely love. Plus you can change targeted cities at any time without incurring any additional fees. This is absolutely fantastic. I also love the insights into the leads behavior, what emails they click on, when they are on your website, what homes they are looking at, automatic nurturing of leads and what activites I should do to connect with a lead. Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

The biggest challenge is I wish Market Leader could verify the phone number before they send the lead. Also wish they could enable a lead to view multiple homes/clicks and then capture their information after 5 to 10 clicks. Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

They are solving the cost issue primarily. The cost of a lead is the same no matter the city or location. They also autmatically nurtue a lead. Review collected by and hosted on G2.com.

Barry B.
BB
Real Estate Sales Advisor
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

Ami L is a connsumate professional & handled me with care, compassion. Her interaction was very goal focused, looking for the best outcome for My Team and I!! She is the BEST ASSOCIATE I have engaged with at ML in the 6 years of being a customer of Marketleader. Period! Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

That everyone at ML isn't Ami L. Promote her!! Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

Keeping clients organized and in one central location. The promotional materials are easy to use and there are a variety of branded options. Review collected by and hosted on G2.com.

Steven P.
SP
PA Real Estate Agent
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Market Leader?

Setup is fantastic - they will walk you through everything -- a true benefit compared to the competition. The CRM is fantastic. Customer service from sales call to get set up was fluid, thanks to Account Representative Mark Allen who was top tier. The automation is terrific. It is SO EASY to follow up with your clients and keep them in the loop (drip). Review collected by and hosted on G2.com.

What do you dislike about Market Leader?

Nothing to add here yet. I'll update once I realize the quality of the leads Review collected by and hosted on G2.com.

What problems is Market Leader solving and how is that benefiting you?

I needed help getting set up. Review collected by and hosted on G2.com.