Mapp Empower Pros and Cons

I think the most helpful feature of Mapp Empower is its template design. I like its template design, and why I think it is helpful is because its template designs are very advanced and unique, it takes less time to create an email, and you can create a good email in a short time. Having a good-quality template Besides producing a good-quality email in less time, I can send and receive a minimum of a thousand emails daily. Review collected by and hosted on G2.com.

The Mapp Empower Q&A option is not working fast or well; it is working slowly. I reported this to the Mapp Empower moderation team but got no solution. Review collected by and hosted on G2.com.

Reduce set-up time with self-provisioning of accounts. Easily Integrate with other tools. Review collected by and hosted on G2.com.

they have delayed technical glitches to integrate faster as an SMTP system. Review collected by and hosted on G2.com.

Mapp Empower is part of the Mapp Engage ecosystem - it works better when you have the whole package, but the integration efforts, the long delays in process & not so industry-first features are a real letdown. Working with other vendors in the same space, MAPP Empower needs to step into an industry leader in the space to be relevant going forward. Review collected by and hosted on G2.com.

*Delayed technical glitches to integrate faster as an SMTP systems

*Lack of robust analytics systems in place

*Not a pioneer in industry-first features

*Delayed product released based on feedback Review collected by and hosted on G2.com.

I love how user friendly the UI is. Learning how to use the functionality and train new users takes minimal effort. This system also accommodates all user levels, from beginners to experts. This is great system to start your email program, and grow it when the time comes to implement more advanced features. Review collected by and hosted on G2.com.

I wish the system had some additional message reporting capabilities within the UI. I often have to search and compare messages by unique from address, and right now I have to export this reporting and analyze it via an excel file. Small problem to have, but if this capability was available in the UI, I would be able to save a lot of time. Review collected by and hosted on G2.com.

Blue hornet is a great, effective, and easy tool to make email marketing seamless. Review collected by and hosted on G2.com.

Although the tool is effective it is also outdated. The tool should be updated every couple of months to maintain its image. Review collected by and hosted on G2.com.

I love how easy it is to use this software. Everything stays organized on individual cards and can be sorted into different boards. It helps our different teams and graphic designer keep track of different projects and the progress of each one. Review collected by and hosted on G2.com.

After approximately 2 years of use, I cannot find any negatives to this software. Sometimes it is overwhelming having multiple projects going at once and having so many notifications to sort through, but that isn't a negative of the software itself- just a reflection of how busy things can get!

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what i like best how this software is its ability to integrate the functionality of communication between various partners in the company who use the same software, this allows for a more efficient method of marketing. Review collected by and hosted on G2.com.

what i dislike about this software is the tedious amounts of little adjustments that need to be made, esp on the dashboard Review collected by and hosted on G2.com.

Bluehornet is a marketing software we have been using for sending out emails and has proven to be very helpful in our office. Firstly, it is very easy to use and the most effective way the market by sending emails that we have used so far. The team has generated more sales, profits simply from using this. What I prefer more over other programs is that Bluehornet is that it is simply the easiest to use, even though a look through a manual might be needed for first time users.

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Overall, I find Bluehornet’s software one of the simplest to use so it is difficult to find something I dislike about it. I think that there can be updates in the overall interface. For instance, it can look more minimalistic or simpler so that it is easier on the eyes. Also, this would make me consider using this in the longer term. Review collected by and hosted on G2.com.

Large clients

Number of features

Webinars

Analysis

Subscriber base expansion Review collected by and hosted on G2.com.

Lack of information on website

Customer support

Reported interface issues Review collected by and hosted on G2.com.

Once we were able to get the platform up and running, as a marketer, customization within the platform was simple and didn’t require a lot of development. Review collected by and hosted on G2.com.

There was a significant amount of onboarding time to get our campaigns going and lack of support. Most of our segments were broken in fairly simple campaign structures that took weeks to work. Review collected by and hosted on G2.com.