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Luz - Competitor Insights Platform Reviews & Product Details

Verified User in Apparel & Fashion
UA
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

No one needs to take time to try to make sense of the retail landscape anymore. Luz provides it to you. This gives clear and actionable data for products and for the overall consumer behavior on a daily basis. Wholesalers, retailers can no longer go without having access to this. With the info obtained via Luz we have started new categories, changed our marketing strategy, and were able to improve pricing strategies. I cannot recommend this enough to peers in the industry. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

Im one of the earliest users and have observed all of the changes and improvements to the platform. They really do listen and make improvements continually. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

We used to wonder how well competitors were doing or what products worked best for them. Now we can quickly and clearly have a 360 degree view of their business. Review collected by and hosted on G2.com.

Luz - Competitor Insights Platform Overview

What is Luz - Competitor Insights Platform?

As the first e-commerce competitor insights platform of its kind, Luz is the secret advantage every e-commerce business needs to know where they stand. Built for brands big and small, our database tracks 70K+ websites daily, 500M+ SKUs, and $60B+ in sales product volume equipping businesses to: - Develop products and lines without spending on inventory that won’t sell - Accurately predict future demand - Nail inventory decisions with data backing - Model pricing - Discover market trends - Spend marketing dollars efficiently

Luz - Competitor Insights Platform Details
Languages Supported
English
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Product Description

As the first E-commerce Competitor Insights platform of its kind, Luz is the secret weapon every e-commerce business needs to know where they stand in the market. Built for brands big and small, our database tracks 280K+ websites daily, 500M+ SKUs, and $60B+ in sales product volume equipping businesses to innovate, optimize, and expand their product offerings.


Seller Details
Seller
Luz
HQ Location
N/A

Nate H.
NH
Overview Provided by:
Luz - E-commerce Competitive Insights Platform

Recent Luz - Competitor Insights Platform Reviews

JC
Justin C.Mid-Market (51-1000 emp.)
0.0 out of 5
"Affects potential to deliver results"
Luz. Competitor Insights Platform is obstructive. It needs to provide an abundance of information about my competitors and does not cover everythin...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
0.0 out of 5
"Lacks the incorporated features and the layout"
Luz. Competitor Insights Platform provides non comprehensive competitor insights that are hard to find elsewhere. The platform's less user friendly...
Shahrukh K.
SK
Shahrukh K.Mid-Market (51-1000 emp.)
4.5 out of 5
"Review for Luz - Competitor Insights is a new or niche platform for competitor analysis"
User-Friendly Interface ,Comprehensive Data, Real-time Updates, Customization Options
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Luz - Competitor Insights Platform Media

Luz - Competitor Insights Platform Demo - Competitor
The competitor landing page gives you a deep dive into your top competitor's sales, revenue, and product data. This is the launching point for further analysis of top-selling products, SKU level data, and more.
Luz - Competitor Insights Platform Demo - Home
The home landing page shows the broadest view of your competitors and enables a quick pulse check of your competition.
Luz - Competitor Insights Platform Demo - Benchmarking
Benchmarking allows you to compare your company and products directly to your competitors. See where you are winning and where there is room for improvement in seconds.
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10 out of 11 Total Reviews for Luz - Competitor Insights Platform

4.2 out of 5
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Luz - Competitor Insights Platform Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
JC
Surveyor
Government Administration
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Luz - Competitor Insights Platform?

Luz. Competitor Insights Platform is obstructive. It needs to provide an abundance of information about my competitors and does not cover everything from their marketing strategies to customer feedback. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

The platform needs to provide a view to help me stay ahead in the market. Its less user friendly interface makes navigation hectic and real time data updates are needed to ensure I always have the insights at my fingertips. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Its user interface is cumbersome to navigate and not very efficient. The platform also lacks customization options limiting its ability to cater specifically to business needs. The absence of real time data updates and slow loading times hinder monitoring of competitor insights. Review collected by and hosted on G2.com.

Shahrukh K.
SK
DevOps Engineer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Luz - Competitor Insights Platform?

User-Friendly Interface ,Comprehensive Data, Real-time Updates, Customization Options Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

Nothing till date for luz-competitor feedback Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Luz - Competitor Insights is a new or niche platform for competitor analysis , it feature

User-Friendly Interface

Comprehensive Data

Real-time Updates Review collected by and hosted on G2.com.

CL
Bookkeeper / Accountant
Printing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Luz - Competitor Insights Platform?

They genuinely listen to user feedback. The data quality, for established brands is exceptional. The API is well designed and functions for extracting smaller scale data. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

It lacks flexibility in generating personalized reports. This restricts our ability to conduct in depth analysis. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Luz. Competitor Insights Platform solves the problem of accessing information about brands. This is offering insights, into our competitors strategies. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

In my early interaction with Luz and the competitor insight platform, it was clear that the information gained would become a vital part of running the day to day of our operations. First, getting an understanding of where our brand stands in the market and seeing the potential was both motivating and insightful. Second, we are able to eliminate the guesswork that goes into product development and the unknowns within a first-time order of a new product segment. Really excited for the future with this one. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

Excited to see their historical data fill out over time with more brands included. Ability to see more brands even if that means for a shorter amount of time. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Product development. What we should be looking at next and what's working for other brands in our niche. From there, helping us with inventory prejections, colors, etc on those first orders. Review collected by and hosted on G2.com.

DB
CMO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

Having this kind of data at my fingertips is so helpful. It is really helping me with planning and campaigns. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

It would be great to get details about any competitor. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

It is helping me with planning and provides support data for new product development. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
CA
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

Luz contains data for a large number of brands which allows not only for competitor performance analysis but also can give a broader overview of market. Luz team is highly involved in the development and is super supportive. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

Data quality is very good for large brands and can be a little bit challenging for smaller. Historic data availability is limited (Luz is a new company). API is nicely designed and works great for pulling data for a small number of brands, pulling on a large scale can be more challenging. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Getting a broader perspective of product assortment available on brand websites. This includes analysis of number of products available over time, changes in prices and stock information. Review collected by and hosted on G2.com.

Jeremy T.
JT
COO
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

user friendly easy to use dashboard with incredible insights for product development and benchmarking tools. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

I am not unhappy with anything at all about the product. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Luz helps us with benchmarking and finding trending products for development. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

- Data in an accessible way

- Account Management team is very supportive

- Platform has the potential to improve, and Luz is open to Feedback Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

- Data is limited in certain e-commerce sectors/categories

- Data is not always reliable, and requires additional spot checking Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

- Exploring the Data in the e-commerce landscape to better understand peers in the industry Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
EA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

I like the platform. It makes it easy to search. I also like how it shows what social media posts did well. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

I don't like how some of the retailers don't have categories. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Helping us solve importing items that have no shot of selling. Review collected by and hosted on G2.com.

John H.
JH
Chief Brand Officer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Luz - Competitor Insights Platform?

The SKU level data on each product is amazing. The holy grail of competitor data on eCommerce sites. Review collected by and hosted on G2.com.

What do you dislike about Luz - Competitor Insights Platform?

Because LUZ is newer and some of the brands haven't been tracked yet - sometimes the historical look back isn't available. Review collected by and hosted on G2.com.

What problems is Luz - Competitor Insights Platform solving and how is that benefiting you?

Our main use is determining Product Innovation and products to bring to market next; secondarily it's learning about their market positioning and product pages. Review collected by and hosted on G2.com.