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Lead Onion Reviews & Product Details

Ailis C.
AC
Marketing Executive
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Lead Onion?

The platform is so easy to use. Great weekly support from Becky, she is always there to help with anything needed. A lot of the heavy lifting work is done by Lead Onion themselves making it even easier for us to get to fully utilising the product how we want to. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

The only thing I can think of is more personal, finding the time each day to go through prospects & revealing. However, this is more due to my own busy schedule! Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

Lead Onion has given us a great insight into finding new marketing and sales leads. Throughout the time using Lead Onion and talking to leads it has given insight into their specific problems allowing us to understand our market better. Review collected by and hosted on G2.com.

Lead Onion Overview

What is Lead Onion?

Lead Onion analyzes over 20 distinct sources of intent data, all under one roof. Our advanced system identifies who is researching what and when, giving you a competitive edge. By importing unstructured intent data, categorizing it by source, and pinpointing intent spikes, we highlight research surges, allowing you to engage directly with potential customers before your competition even knows they exist. Our automated AI driven cadences provide seamless connections, ensuring that you never miss a beat in your pursuit of new opportunities. Try out the world's first AI-powered Buyer Intent Agent and find in-market buyers that match your ICP in 3 minutes!

Lead Onion Details
Product Website
Languages Supported
English
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How do you position yourself against your competitors?

Lead Onion is the only intent data platform to provide 1st, 2nd and 3rd party intent data in a single platform with a cross channel view of the hottest leads.

Identify companies who are engaging in research about your products at the time that they are doing so. Prioritize sales ready leads based on Surges of intent and learn from successes by targeting lookalike audiences based on sales won.


Seller Details
Company Website
Year Founded
2012
HQ Location
Portstewart, Ireland
Twitter
@wearezymplify
1,501 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®
Description

Zymplify Limited is a marketing automation platform that offers businesses tools to streamline their marketing efforts, enhance lead generation, and improve customer engagement. The platform provides features such as email marketing, social media management, and analytics, enabling users to create targeted campaigns and track their performance. Zymplify aims to simplify the marketing process for companies of all sizes, helping them to effectively connect with their audience and drive growth. For more information, visit their website at [zymplify.com](https://www.zymplify.com).


Debbie R.
DR
Overview Provided by:

Recent Lead Onion Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Automated Access to Business Opportunities with Powerful Data Insights and Top-Notch Support"
We leverage Lead Onion for market insights and ability to uncover potential prospects with contact info based on defined personas. Lead Onion's cus...
Verified User
U
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"insights into intent data are great!"
The intent data that is available in relation to our company website and who is visiting what pages is incredibly valuable. There is a huge amount ...
Darren S.
DS
Darren S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Very impressed by product, and even more impressed with customer support."
It does what is says on the tin - find new bus opportunities.
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Lead Onion Media

Lead Onion Demo - Intent Data
Identify companies from 20 different sources who are in the buying mode with Lead Onion’s comprehensive and privacy-compliant intent-driven company contact data. Never miss an opportunity.
Lead Onion Demo - Dashboard
Instantly access key metrics with our pre-built reports or create custom dashboards with over 300+ widgets, tailored to your specific needs. Dive deep into the data that matters most and transform the way you measure success.
Lead Onion Demo - Cadences
Leverage the cutting-edge capabilities of artificial intelligence to optimize your sales outreach efforts. Our AI-driven solution simplifies the creation, distribution, and management of your sales cadences, allowing your team to focus on what they do best—selling.
Lead Onion Demo - Contact Search
Contact Search delivers detailed B2B profiles, offering insights into job roles, employment history, and social media presence, while also alerting you to updates on key profiles. Use your credits to reveal business contacts, including email addresses and phone numbers, and store these details...
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27 out of 28 Total Reviews for Lead Onion

4.3 out of 5
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27 out of 28 Total Reviews for Lead Onion
4.3 out of 5
27 out of 28 Total Reviews for Lead Onion
4.3 out of 5

Lead Onion Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Lead OnionQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Information Technology and Services
AI
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Onion?

We leverage Lead Onion for market insights and ability to uncover potential prospects with contact info based on defined personas. Lead Onion's customer service is also exceptional. They maintain regular touchpoints to ensure the product meets expectations and always go above and beyond to help us achieve our goals. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

There's nothing we dislike overall. It would be helpful to have more advanced segmentation options as we are within a very niche market, but the team is very open to feedback and has worked closely with us since contract signature to ensure the product meets our needs. They are also actively adding new features to the roadmap based on user input. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

Lead Onion helps us to identify market opportunities by leveraging company-level market intent data. It helps us to capture target persona data, including contact information. This helps us to connect with the right people quickly, ultimately driving business growth. Review collected by and hosted on G2.com.

Verified User in Human Resources
UH
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Onion?

The intent data that is available in relation to our company website and who is visiting what pages is incredibly valuable. There is a huge amount of data to look at and go after!

Our contact at Lead Onion is also super helpful, incredibly responsive and always on hand to answer any questions or queries straight away! Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

There are sometimes system issues but the team are always very quick to respond and help solve any issues asap! Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

Lead Onion helps us map out accounts with the relevant contacts who we need to speak too and it also tells us intent data of who is visiting our website. Review collected by and hosted on G2.com.

Erica T.
ET
Senior Manager, Demand Generation &amp; Digital Marketing
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Lead Onion?

Cheap contact data, if you're into purchasing lists Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

I've waited literally months to review, hoping they would turn things around, but here we go:

We engaged with Lead Onion for a 3-month trial contract, during which I explored intent, workflows, outreach cadences, auto-reveal, and CRM (called the CDP). This is almost verbatim product feedback that I sent to their head of CS (edited for clarity for non-users):

- Prioritization of workflows (and therefore cadence entry) is based solely on creation date! This was a huge blocker for us, ultimately preventing our use of cadences at all. We needed more sophistication, so we could guarantee contacts would go into the cadence we wanted them to.

- Several cadence replies were "left the company" auto-replies, and Lead Onion treated them as interested replies.

- Editing cadence email copy when not in "content view" doesn't save changes. I found this out the hard way...

- Platform organization/terminology doesn't make sense to us (What does CDP mean? Why are mailbox settings under "cadences" instead of "users" where I connected those mailboxes?)

- Filtering has to be done in Prospecting > Contact Search > Contacts instead of the CDP, which I thought was the centralized bank of all revealed contacts.

- Can't filter web intent by "url contains" -- meaning you can't segment visitors to your career page from visitors to your pricing page.

- Chatbot isn't specific to Lead Onion, just a ChatGPT passthrough? I was expecting to search the knowledge base for product help.

We have no attributable results to using this product for 3 months.

The icing on the cake was after we indicated non-renewal. We reloaded our data credits with the intent to reveal a bunch of contacts to use in outbound prospecting (trying to find some value!), but I couldn't get bulk reveal to work. The platform would error out almost every time, so I emailed the head of CS (who was my regular contact after we indicated churn) and didn't hear back.

I tried loosening auto-reveal settings instead, knowing our contract was expiring in a couple weeks and we would lose access to the data we'd purchased, but couldn't reveal contacts fast enough that way either. Still nothing from CS, so I tried emailing tech support, who just looped back in CS to no avail.

Finally I gave into bursts of manual reveals, knowing I'd never make it through 6200 contacts, but trying to make use of our funds before someone turned off my access.

And eventually, that did happen, which was when I heard from CS again. One back and forth before I just asked to be refunded for the data credits so we could part ways. Finally got CS on a call, where Lead Onion agreed to export our entire CDP and refund us for the data credits we weren't able to use.

That was in late March, and we still have not received a refund. As usual, CS is not replying to my email. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

It did not solve problems or benefit us. We've lost a lot of time and money trying to get value from this company. Review collected by and hosted on G2.com.

Darren S.
DS
Chief Marketing Officer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Onion?

It does what is says on the tin - find new bus opportunities. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

If there was one thing I would suggest it might be "prompts" from Lead Onion to gmail/whatsapp to tap into surge opportunities. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

Our challenge is always matching up our bsuiness unique capabilities with orgs opporrtunities and challenges. Lead Onion is introducing new business opportunities, and helping our brand increase its visibility. Review collected by and hosted on G2.com.

Ros R.
RR
Digital Media Director
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Lead Onion?

The team are knowledgeable, responsive and always go the extra mile to support me and clients with our learning journey. The ease of implementation, ease of use and additional features opened new opportunities that we hadn't factored previously. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

No real dislikes - the team have been so supportive in onboarding. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

The data helps us create large and relevant audiences for targeting. Review collected by and hosted on G2.com.

CF
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Lead Onion?

The amount of data and the options on what you can do with it are amazing. We, and our clients, are getting great value from the platform. The customer service is fabulous - regular online meetings take place to work on our accounts and the staff are brilliant. Once everything is set up, the vast majority of the tasks are automated, which saves time. And the data we receive is great - our sales team love it. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

The system could be a bit more user-friendly and intuitive to use, but Lead Onion is constantly making improvements to address this. Plus, their support is very good and they have always explained things clearly when I need them to. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

Lead Onion is generating quality data for our sales team to act on, and generating leads. The sales team use this for both email and telemarketing purposes, as well as networking on social platforms like LinkedIn. Review collected by and hosted on G2.com.

Martin S.
MS
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Lead Onion?

The product is intuitive and easy to use, I've been able to successfully develop much more targeted email campaigns than I would have been able to otherwise. The team are very helpful. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

I've had to invest a decent portion of my time over the past couple of weeks to the setup. It feels like a young product, which in my case (targeting by industry and insight) has meant a lot of repetitive copy paste activities when I want to apply a change. I'm sure this could be improved. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

We are a small, fast growing business. Whist we scale, I need targeted, value generating outreach engine which is self sustaining. Review collected by and hosted on G2.com.

BT
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Lead Onion?

Lead Onion is a great marketing and sales tool. It combines what every Marketing person wants to see with the kind of that every Sales person wants to get.

It's the first tool I access every morning.

The implementation took no time at all and they helped us with all the integration and support we needed. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

I feel like the user flow could be different, the UI is great, but sometimes I get lost in the menu and dropdown options. But if I have a question or need help, the team is always there for me. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

Is cutting my time short when looking for a lead. I can understand the company that is interested in my services rather than fishing around. Review collected by and hosted on G2.com.

Lee R.
LR
Director
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Lead Onion?

Getting customer information, being able to get upto date email addresses. The AI part is very helpfull. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

If I dont go on for a week I do forget certain things so you need to start using it every day but it does save things for you so its not that bad, Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

Cold calling to cleanse data. Review collected by and hosted on G2.com.

KM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Lead Onion?

Our account manager Serena is really helpful when it comes to simplifying Lead Onion and the different elements of our subscription. She really goes the extra mile to ensure that we are getting what we need and maximising our ROI. Hugh was also very helpful in our initial discussions and with demonstrating how Lead Onion works. Review collected by and hosted on G2.com.

What do you dislike about Lead Onion?

I have nothing negative to say about Lead Onion thus far. Review collected by and hosted on G2.com.

What problems is Lead Onion solving and how is that benefiting you?

We are getting the contact numbers and email addresses that we need in order to excel in our sales and marketing strategy. Review collected by and hosted on G2.com.