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Lead Forensics Reviews & Product Details - Page 2

Lead Forensics Overview

What is Lead Forensics?

In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database—our crown jewels—which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow.

Lead Forensics Details
Languages Supported
English
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Product Description

Lead Forensics is the essential software in B2B marketing, instantly know who is visiting your website and get contact info. Try for free.


Seller Details
Year Founded
2009
HQ Location
London
Twitter
@LeadForensics
6,569 Twitter followers
LinkedIn® Page
www.linkedin.com
799 employees on LinkedIn®
Description

Lead Forensics is a B2B lead generation and website tracking software that helps businesses identify and engage with potential customers. By providing insights into anonymous website visitors, Lead Forensics enables companies to track visitor behavior, gather contact information, and enhance their marketing efforts. Their platform offers features such as real-time analytics, lead scoring, and CRM integration, aimed at improving sales conversion rates and driving growth. For more information, visit their website at https://www.leadforensics.com/.


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Recent Lead Forensics Reviews

SB
Saylor B.Small-Business (50 or fewer emp.)
5.0 out of 5
"LeadForensics will be sure to help you maximize your investment by minimizing concerns."
The support they provide and constantly checking in to see how they can improve and asking how they can help.
OK
OZLEM K.Small-Business (50 or fewer emp.)
4.0 out of 5
"User-friendly platform"
It provides a range of options to help you maximise your data while being incredibly easy to use. The customer support is excellent—Joanna Hnat is ...
Verified User
U
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"LeadForensics review"
Very in depth on lead information generation. The visitor list is very helpful in generating leads. Also great data reports.
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779 Lead Forensics Reviews

4.3 out of 5
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779 Lead Forensics Reviews
4.3 out of 5
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4.3 out of 5

Lead Forensics Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Lead ForensicsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
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NH
Ecommerce Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Lead Forensics?

Lead Forensics has been extremely helpful to our business development team who use the platform on a daily basis. It helps us to identify new businesses in each of our branches local areas to expand our business. It also allowed the teams to follow up with current customers with up and cross sell opportunities they gathered through viewing customers activity our website.

Our marketing team also uses Lead Forensics to monitor the effectiveness of ads campaigns, which allows us to see how our marketing is driving traffic to our website.

Triggered reports make it easier for us to send our sales team automated alerts about their key accounts and new business. Overall, it has been a great tool for us to improve our sales and marketing efforts.

Our IT team also found it icredibly easy to intergrate and implement due to the API features.

The Support and Customer Success team was great in handling and helping us implement our specific requirements for the platform. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

One area where Lead Forensics can improves is in the process of data. Sometimes the amount of information provided can feel a bit overwhelming, even though its limited to each of the users locations. Also, because of the amount of data we get, the load times suffer, but these are minor points in terms of the benefits we recieve overall. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

The software helps us solve two key issues, identifying prospective businesses on our website and informing the local sales teams, and tracking current customer website useage. Before using Lead Forensics, we couldn’t see which companies visited our website and what content they were engaging with so adding this has helped to develop new business not only with new companies but existing customers too.

Our business development team can now identify potential businesses in their local area, allowing them to reach out when we are fresh in thier minds. We can also track the interest of existing customers, which helps us strengthen those relationships. We also found it helped us to identify customers that were browsing products that they weren't purchasing from us, allowing the sales team to diversify the product portfolio with these customers.

For our marketing team, Lead Forensics also provides insight into effective ads campaigns and email outreach to track how these efforts are driving traffic to our website. This visibility has been essential to improving our sales and marketing effectiveness, ultimately helping us grow. Review collected by and hosted on G2.com.

AL
Inside Sales Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

Lead Forensics gives a great overview of incoming traffic to your website. You can tailor your preferences to what will be best for you and your organization. There's no lack of features!

Angela is a rockstar! Professional, courteous, and very knowledgeable. I look forward to continuing to work with her. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

At the moment, I can't find any dislikes about Lead Forensics. Any questions/concerns I had were immediately answered. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics is helping us identify potential leads. It's giving us the opportunity to turn those leads into paying clients.

It's helped us tremendously! It's providing us the tools to succeed. Review collected by and hosted on G2.com.

Verified User in Mining & Metals
UM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

The knowledge of who has been on your website/what pages they are viewing is a perk in itself. The email reports that you can set up to hit your inbox whenever you want is nice as well, because you don't have to login to gather the information. As of late, I've been loving how it integrates with our Google Ads to see which keywords are effective for our target companies. I also appreciate how I speak with a customer success manager at least once a quarter and that helps me to make sure I am getting the most out of all of the features. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

At least for our industry, there are a lot of seemingly non-relevant leads. We are also an international company and a lot of our international traffic doesn't get captured and matched to companies in the system. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

It helps us to see who is poking around our site in order to reach out if it's a lapsed customer and we know someone at that company. We are still stuck on how to actively gain new business from reaching out to a company on our site because the pool of options to reach out to is so big. It's also helping craft our ppc strategy with Google because we can see what companies are searching with what key words to not waste money on bots/irrelevant clicks. Review collected by and hosted on G2.com.

LF
Director, Ticketing
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

Lead Forensics has been a fantastic too to help us identify potential leads for our business. The product is designed well, incredibly powerful, and their Customer Success Managers are great to work with. Samuel is our rep and he is great! They also do a good job of communicating any updates or changes to the platform. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Sometimes, the platform can take a little bit to load but there is a lot of data it is pulling. Outside of that, it works great! Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

We are finding out what businesses come to our website and then being proactive and reaching out to them. Review collected by and hosted on G2.com.

MW
CEO / Founder
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Lead Forensics?

I can see what companies visit my websites and who the target contacts are at those companies. I also can get the emails and phone numbers of those targets. Some of the competitors that I have used did not provide the list of contacts and their information. This is a huge advantage that Lead Forensics has. I also like the ability to create alerts based on many different factors and have them sent to my sales team. The integration with the CRM is very helpful. Lead Forensics contacts trigger a series of automated events once automatically added to the CRM. Very helpful. The people that work for LF, especially Aliya Hennessy, in particular, is a high-quality professional. Helpful in all technical things and even makes it easy to deal with their accounting dept. ;) Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Sometimes the app throws errors, but typically when you refresh, it always comes back. Some of the user interface could be brought up to the current design best practices, but this is not as important as the benefits LF provides. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

It helps us discover qualified leads. It shows us what companies are looking at us that we otherwise would not know. It also helps with a quick outreach to companies that just minutes ago were reading our website. The recency factor is huge in winning a client. Review collected by and hosted on G2.com.

DJ
Director of Marketing
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

The interface, filters and reporting are intuitive. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It didn't have an integration to our CRM. However, the Lead Forensics team worked really hard to help implement a connection via Zapier. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

We spend money and time on PPC campaigns and Organic optimisation. Lead Forensics gives us intelligence about our customer behaviour as wel las new leads. Our sales team use teh reports to directly make sales to our trade partners while the marketing team gather evidence about companies that are actively researching our managed services. These features bridge the gap between our marketing outreach and sales, allowing us to provide our SDR team with active leads to contact. Review collected by and hosted on G2.com.

KM
Director of Global Sales
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

Unparalleled reporting on who's visiting the website, with the granular details we need to make the information actionable. Also, the integration between our CRM, zoho, and Lead Forensics makes it easy to see what the platform does for us on a daily, weekly and monthly basis. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Sometimes we get too much information from the platform - as in, I see every single page someone visited. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Before we had Lead Forensics, we didn't know if a company was interested in our proposals after the fact. Now we can see visits and this has led to an increase in our closing rate, as we can gauge interest based on their activity. Review collected by and hosted on G2.com.

LS
Head of Social Media
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Lead Forensics?

Lead Forensics has been brilliant for my client. By identifying and tracking website visitors it has provided me with valuable insights. I also found the detailed data on potential clients is great to make the outreach far more effective.

I find the platform easy to use, and Elisha from the support team is always on hand to assist with any questions. I highly recommend it to anyone looking to enhance their B2B sales and marketing efforts. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

While Lead Forensics has been a valuable tool for us, one area for improvement is the volume of data that can sometimes feel overwhelming. There are occasions when the information provided isn't always as clear as we'd like, requiring extra time to filter through the most relevant leads. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics has helped my client identify potential customers they wouldn’t have known about. I have found this can increase lead generation opportunities. It has helped convert anonymous visits into tangible sales opportunities. Due to the access of a broader and more precise audience it broadens sales capabilties. A tool that uncovers hidden website visitors, is helpful for any company, regardess of your goals. It has also enabled me to target on my marketing efforts. Overall, the tool encourages a stronger sales pipeline and improved ROI for marketing. Review collected by and hosted on G2.com.

MC
Business Development Coordinator
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

The capture of absolutely all pieces of information available about possible leads, and the integration with Salesforce. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It could be a bit more user friendly/have a UX update in the near future! Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics is helping us in our goal of turning our corporate website into a 'conversion machine' by allowing us to see exactly when and where a prospect accessed our site. From there, we are able to reach out to the business directly to establish contact. Previously, we had no easy way of seeing who visited the site, much less which pages they visit. This gives us an indication on the prospect product interest as well. Review collected by and hosted on G2.com.

CB
Director of Sales
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

Before Lead Forensics we had no idea of who was visting our website and looking at our products. After signing up, we immediately had insight to potential customers looking at our website and the particular equipment they were viewing. This gave me the oppounity to pursue potential clients I had no idea were in the market for our products. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I wish there were a way to determine who at "said company" visited. It would be great to get an actual email address/phone number or name of the person visiting. I have to use LinkedIn or other message to try and get a contact for the website visitors which proves to be very challenging. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

I have no problems. Our account manger Sam is great and very helpful. My only dislike was mentioned earlier oin this form... Although the chat with us feature can go away, it is annoying. Review collected by and hosted on G2.com.