Intentsify Pros and Cons

We've been using Intentsify for just over a year now, and we've been very happy with the service. Leads are delivered on time, in the format we've specified, and generally appear to be real, high quality contacts. The team is extremely easy to work with, does a great job with our materials, and is very responsive to any questions or concerns that we have. We have been able to ramp up quickly and support strategic sales iniatives with the leads coming in. Review collected by and hosted on G2.com.

Cost per lead is fairly expensive, so we'd love to increase our volume, but can't support it from an investment standpoint yet. Review collected by and hosted on G2.com.

When launching a Content Syndication (CS) program with Intentsify, we were able to swiftly build out a campaign strategy & execution all within a short period of time. The Intentsify team served as a strategic partner, and put in the time to really understand our business. We were able to leverage the technology, execute in a timely manner, and most importantly - drive meaningful impact to the business. Review collected by and hosted on G2.com.

Having the integration of the intent to be aligned with our ABM platform would've assisted to seeing the outputs of the program directly correlated to our strategy. Review collected by and hosted on G2.com.

Complete suite of intent tools that supported a comprensive ABM program that used the account level intent data to drive the display and content syndication targets.

Account team was very engaged and supportive both in the onboarding and ongong campaign management, helping with internal training, best practice guidance and campaign optimization. Review collected by and hosted on G2.com.

Not a displike as much as a caution - it's important to have the right follow-up resources - both people and tools - in place to most effectively leverage the intent information and leads received. Review collected by and hosted on G2.com.

I have loved working with Intentsify for the past few years. We have an exceptional rep (Erika Karr) who is extremely responsive. If I didn't know any better, I would think we were only customers that she supports. She is proactive with reporting and new ideas and we have a great relationship with her. The rates are competitive and we see fantastic performance down-funnel with the leads from Intentsify. Review collected by and hosted on G2.com.

I haven't run into any issues with Intentsify and would recommend them to anyone. Review collected by and hosted on G2.com.

The campaign managers are extremely helpful and quick to respond to any questions we have. This is the first time working with them and they are awesome. Review collected by and hosted on G2.com.

I don't have much insight here because we have only been workig with them for a little over a month. Review collected by and hosted on G2.com.

Responsive and accurate. They're always quick to answer the questions I have. Review collected by and hosted on G2.com.

SOW process takes a while. I usually have to bake a few weeks into the process even when they say itll take a few days. Review collected by and hosted on G2.com.

Their intent data integrates seamlessly with our HubSpot CRM API.

We have also integrated their account-based intent data into our systems for lead-scoring and prospecting ifnormation.

They have excellent Customer Support. Review collected by and hosted on G2.com.

It took 2-3 weeks to get a new campaign set up. Review collected by and hosted on G2.com.

The theory of Intentsify is great. Intent is most powerful if you have the whole picture, not just part of it. What drew me to the vendor is the way they can aggregate multiple sources of Intent, and also go beyond just a standard topic taxonomy and use keywords. The team has been easy to work with and helpful in steering us toward. the right use. Review collected by and hosted on G2.com.

While the keyword concept is a good one to go beyond just the standard topic taxonomy, in reality, within our category the niche keywords we care about most don't actually turn up all that much. Review collected by and hosted on G2.com.

The Intentsify team is easy to work with, attentive, and dedicated to supporting our initiatives with innovative ideas. Their offer of combined lead gen and display is a unique and valuable offer in the competitive space. Review collected by and hosted on G2.com.

Pricing minimums are fairly high preventing us from using their services for many of our clients. But it is understandable based on the level of setup and intent building that they need to do! I do also recommend keyword and topics lists to be approved and aligned on by the client before campaign launch. Review collected by and hosted on G2.com.

They deliver good leads from your target accounts.

They also give insights into the search terminologies.

They also let you know the intent terms that help the sales team better equip them to do a sales follow-up. Review collected by and hosted on G2.com.

Sometimes the quality of leads is not up to the mark and fails to deliver if the segmented list is too narrow. Review collected by and hosted on G2.com.