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Gruuv Interactive Reviews & Product Details

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

Very responsive customer service and timely reporting. Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

Given size, new feature add ons can be bit challenging. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

We delivery interactive and scalable video ad solutions to our publisher clients. Review collected by and hosted on G2.com.

Gruuv Interactive Overview

What is Gruuv Interactive?

Gruuv helps Marketers, Media and Adtech companies create high impact mobile and video advertising. A full service platform for interactive video ad creation, VPAID/MRAID/VAST/Javascript/IFRAME ad tag generation and rich reporting. Its the easiest, fastest way to create and deliver interactive video advertising on any screen.

Gruuv Interactive Details
Languages Supported
English
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Product Description

Gruuv is designed to be a self-serve platform for marketers to create and deliver high-impact interactive video advertising.

How do you position yourself against your competitors?

Gruuv uses pre-made themes and a simple drag-n-drop interface that allows users to quickly create high impact interactive video ads. With many ad formats to choose from, Gruuv is the best choice for consumer engagement and larger KPIs. The Gruuv platform generates industry standard ad tags with full macro and tracking support. The Gruuv ad player works on both mobile and desktop, inside browsers and inside apps. Instream, Outstream, InFeed, IFRAME - whatever format you need, Gruuv has it!


Seller Details
Year Founded
2015
HQ Location
El Dorado Hills, CA
Twitter
@gruuvInteractiv
4 Twitter followers
LinkedIn® Page
www.linkedin.com
2 employees on LinkedIn®

BR
Overview Provided by:
SVP Engineering at Topdevz

Recent Gruuv Interactive Reviews

BG
Bruno G.Mid-Market (51-1000 emp.)
4.5 out of 5
"Very good support and knowledge on ad platform"
Very responsive when you have questions and need clarification or enhancements.
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Great Partner with Innovative Technology"
Gruuv has always been a great partner for us! Their wide variety of innovative creative capabilities and great customer service are what sets them ...
GN
Gareth N.Mid-Market (51-1000 emp.)
4.0 out of 5
"Technical consulting and product design"
I've always found the gruuv team to be extremely responsive and patient in dealing with requests that can change from day to day.
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Gruuv Interactive Media

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14 out of 15 Total Reviews for Gruuv Interactive

4.6 out of 5
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Overall Review Sentiment for Gruuv InteractiveQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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GN
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
What do you like best about Gruuv Interactive?

I've always found the gruuv team to be extremely responsive and patient in dealing with requests that can change from day to day. Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

For where gruuv sits in the video ecosystem, they have always met my expectations. Review collected by and hosted on G2.com.

Recommendations to others considering Gruuv Interactive:

If you're looking to catch up to current industry standards or for custom mobile advertising solutions, gruuv is a great partner. Their product and consulting capabilities are exceptional and they are accustomed to many types of engagements, from full ownership to augmenting existing teams. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

Expertise on changing mobile video tech. Consulting on how to best approach challenges matching desktop tech (VPAID) to mobile, best practices for SDK development with video as a main component, how to best integrate viewability vendors.

I've launched new ad units that became the core product for a start-up and also used advice to drive best practices and understanding of mobile video tech in numerous businesses. Review collected by and hosted on G2.com.

LW
Visual Design
Computer Software
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

With the overwhelming challenges of mobile adtech, Gruuv Interactive simplified and automated the creation and delivery of our interactive mobile videos. Gruuv truly went above and beyond to deliver an exceptional interactive experience for our unique ad campaigns. Their full-service platform enabled us to create ad tag generation and deliver our ads fast with 100% reliably across all apps, websites and networks. With not having to worry about adtech it creates an enormous opportunity in terms of ROI. Thank you Gruuv! Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

Would like to see more interactive templates. Review collected by and hosted on G2.com.

Recommendations to others considering Gruuv Interactive:

Try it and you'll see that Gruuv is the easiest, fastest way to create and deliver interactive mobile video advertising. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

No longer have to worry about adtech, so we can focus more on return of our investment. Review collected by and hosted on G2.com.

SW
VP, Strategy
Marketing and Advertising
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

The variety of different creative applications is Gruuv's best asset. However, customer service has also been top notch in terms of responsiveness. Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

This may not be Gruuvs fault, but the need for VPAID can be an issue when it comes to scaling out the creative. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

The industry is always looking for the next shiny object. I'm happy that Gruuv thinks out of the box to provide interesting and unique video creative setups for our advertisers. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

The platform was comprehensive and the UI was easy to use and very intuitive. The platform has a variety of Ad Tags, which makes it easy to target a specific VPAID or MRAID offering. As a built in feature, the different video codecs are used to target different mobile and hardware devices.

The reports offered in the system can be customized to meet your needs, and they have a variety of outputs. One of the reports we use frequently is the ratio of the type of devices are being used to view our ads. This helps us when we can target phones for special categorizations.

Never count out the need for good people behind the scenes. Working with Bill was a wonderful experience in comparison to other like vendors. When we had other needs in understanding what was happening with our data, Bill was more than happy to help us. There were times when we needed special tags and code adjustments, and his team helped us overcome our hurdles. Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

There really wasn't anything that I disliked in the process. The two times when we have had issues, they were on our side, and Bill's team helped us identify the issues and we were back up and running in a matter of minutes. Review collected by and hosted on G2.com.

Recommendations to others considering Gruuv Interactive:

You can't beat this product and working with Bill and his team is a great experience. I can't say enough about the professionalism and knowledge Bill and his team have in this space. Bill helped us from making costly mistakes, and he is genuinely one of the nice guys, Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

We were starting and Ad business with ads that had a haptic channel. Bill and his team was instrumental in making all the changes to his system to allow us to display ads with a haptic track. He really helped us with not only the changes in the system, but also understanding the business and what we had to do to make this business viable. Bill is an extremely knowledgeable engineer in the Ad Space. Review collected by and hosted on G2.com.

LB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

Versatile platform. Everything works as expected. Quick response time. Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

Only thing i dislike is some hidden configuration options. There is a lot of supported functionality but the only way to find out about them is contacting Gruuv officials. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

We integrated Gruuv player seamlesly with our platform so we have benefit of functionality that we didn't have before. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
EM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

The Gruuv team really brings a unique set of skills & tools in video advertising.

They have hands on experience delivering video ad experience across digital devices for the past 10 years. They took that experience and packaged it into an intuitive self-serve platform. Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

There is no real disadvantages I can think of - they are a small company which may stop some to work with them but I am on the other side of the fence. They are very agile, take feedback and are fast to iterate. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

Video (and more generally content) consumption is very fragmented across screens and even environments (apps, web...).

Gruuv makes it easier to deliver a consistent and customized video advertising user experience across screens and environments. Review collected by and hosted on G2.com.

CB
Account Manager, Influencer Activations
Marketing and Advertising
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

The response time and willingness to work through issues, and take a step back and explain the technical aspects to my non-technical self. Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

Nothing! Bill and his team of magicians are wonderful to work with! Review collected by and hosted on G2.com.

Recommendations to others considering Gruuv Interactive:

Bill is a wonder to work with - if it doesn't exist, he will build it for you. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

Solving the need for more interactive, attention-getting and exciting ad units, which have great engagement rates and catch people's eyes. Review collected by and hosted on G2.com.

CT
VP, Sales & Operations | Programmatic Specialist | Product Development
Marketing and Advertising
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

I enjoyed the flexibility within the products feature offerings. It allowed us to create customized product offerings for our brands to fit their needs Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

If I could improved one area, I would like to see a little more intuitive reporting tables Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

We are able to solve player load issues when browsing in different environments. We realized that by utilizing the Gruuv product we can provide a reliable product to our clients Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

Bills hands on approach for custom creative saved our team in many a tight pinch. While the ad templating system made existing setups very possible very quickly, the custom MRAID executions showed Bill and his company go above and beyond! Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

More self-serve customization on ad templates would be nice. Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

Gruuv solved our problem of delivering MRAID compliant ads. Review collected by and hosted on G2.com.

PV
CEO
E-Learning
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Gruuv Interactive?

Gruuv Interactive's drag and drop ad builder makes it easy to create engaging video ads. So simple and intuitive! Review collected by and hosted on G2.com.

What do you dislike about Gruuv Interactive?

Need to add some more ad formats to the video gallery. Review collected by and hosted on G2.com.

Recommendations to others considering Gruuv Interactive:

Gruuv Interactive's drag and drop ad builder makes it easy to create engaging video ads. So simple and intuitive! Review collected by and hosted on G2.com.

What problems is Gruuv Interactive solving and how is that benefiting you?

Able to create ads easily to target users. Review collected by and hosted on G2.com.