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Gruuv Interactive Features

What are the features of Gruuv Interactive?

Video Functionality

  • Video Functionality

Campaign Management

  • Campaign Dashboard
  • Rich Media Capabilties

Platform

  • User, Role, and Access Management
  • Performance and Reliability
  • Customization
  • Workflow Capability

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Video Functionality

Video Functionality

As reported in 14 Gruuv Interactive reviews. Overall product functionality for video advertising.
95%
(Based on 14 reviews)

Campaign Management

Campaign Dashboard

As reported in 14 Gruuv Interactive reviews. Overview of all media purchases and campaigns in a single interface.
83%
(Based on 14 reviews)

Reach

Amount and quality of inventory partner sites on which ads can be placed.

Not enough data

Batch Uploading

Allows marketer to upload campaign inventory in a single batch instead of one piece at a time.

Not enough data

Brand Safety

Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation.

Not enough data

Fraud Protection

Ensures marketer's ad reach and performance is not inflated by bots or spam websites.

Not enough data

Frequency Capping

Allows marketer to set a limit on how many times a consumer sees their ad.

Not enough data

Budget Pacing

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids.

Not enough data

Creative Optimization

Tools offered for creating and optimizing creative components of campaigns.

Not enough data

Rich Media Capabilties

Supports rich media display and video ads that involve user interaction. 12 reviewers of Gruuv Interactive have provided feedback on this feature.
93%
(Based on 12 reviews)

In-App Ads

Allows for ads to be placed in mobile apps.

Not enough data

Mobile Rich Media Capabilities

Supports rich media mobile ads that involve user interaction.

Not enough data

Platform

API / Integrations

Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.

Not enough data

Custom Reports

Able to create custom reports to cater to specific metrics and key performance indicators.

Not enough data

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 12 reviewers of Gruuv Interactive have provided feedback on this feature.
92%
(Based on 12 reviews)

Performance and Reliability

As reported in 12 Gruuv Interactive reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
94%
(Based on 12 reviews)

Customization

Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. 10 reviewers of Gruuv Interactive have provided feedback on this feature.
83%
(Based on 10 reviews)

Workflow Capability

As reported in 12 Gruuv Interactive reviews. Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.
82%
(Based on 12 reviews)

Internationalization

Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world.

Not enough data

Notifications

Alerts marketer of the performance of particular campaigns.

Not enough data

Platform Interoperability

Close Ecosystem API

Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.

Not enough data