Video Reviews
A brilliant platform to showcase your product's value
G2 Marketing Solutions
Build trust for our customers and our prospects
1,069 G2 Marketing Solutions Reviews
Overall Review Sentiment for G2 Marketing Solutions
Log in to view review sentiment.
I like it as a source of information for competitor intelligence Review collected by and hosted on G2.com.
I don't use G2 a lot, mostly because the price we were quoted for a higher tier, where the interesting features are, was way higher than anything we'd be able to defend as an investment. Review collected by and hosted on G2.com.
The ability to target in-market audiences with the LinkedIn integration. The audience builder is simple but in-depth, and audiences synchronize automatically to LinkedIn. Integration with LinkedIn Campaign Manager is quick. Audiences also update automatically. We have had success with a bottom of funnel LinkedIn ad targeting in-market companies based on G2 audiences, layered w/ appropriate job title/seniority/etc. targeting. Review collected by and hosted on G2.com.
I believe the limitation is due to privacy considerations, but contact-level targeting/insights would be preferable to account-level/company lists. There are only 3 levels of Buying Activity and Intent, it would be nice to be able to customize that further, i.e. "X visits to our page during the time frame", or "visited at least Y number of product profiles in the category" Review collected by and hosted on G2.com.
1. Intent data from G2 is an essential part of our outbound strategy. Also the rich context (product and place visited, history, buying stage, etc.) and additional information provided (relevant people to reach out, Bombora intent topics, etc.) help us finetune our outbound strategy and make it more actionable
2. Real-time Slack alerts are helpful (profile and pricing page visits)—helps us quickly action on them
3. Excellent customer experience right from onboarding to customer success. The CSM is always quick to respond even during this holiday season. He truly tries to solve problems and meet requirements—be it soliciting more reviews from our customers or maximizing our use of the platform. Also, his emails with new feature releases are very helpful and actionable Review collected by and hosted on G2.com.
It's been a very good experience so far. One call out is that some feature asks (e.g, more granularity in what Slack notifications are sent) took a very long time to be implemented (>9 months). This was an essential for the Slack notifications be useful for us. Review collected by and hosted on G2.com.
The variety of features and tools which are self service. The support we receive is excellent. Review collected by and hosted on G2.com.
Sometimes there are updates made which are not communicated out to all users. I also sometimes miss important emails because they go to the account admin, who is not as hands on with the platform. Review collected by and hosted on G2.com.
G2 simplifies getting user feedback. This has helped a great deal from a content stand point, getting testimonials to use for case studies, on our website, etc. Review collected by and hosted on G2.com.
Too many categories and some times the categories are too broad. Review collected by and hosted on G2.com.
It helps me stay informed of how well we're doing as a company and what we can improve on, directly from customers. Review collected by and hosted on G2.com.
I cant think of any downsides. It's a valuable tool that I am happy with. Review collected by and hosted on G2.com.
G2 is a great platform to showcase your product and features for potential customers to find and compare you to other similar companies. We have been using G2 for about a year and have seen a significant increase in traffic to our G2 page, as well as click through to our website.
The support we have received from Reagan and Brittany has also been great, they have helped with strategies from building out our profile, to gathering reviews and using those reviews to drive traffic and leads. Review collected by and hosted on G2.com.
The only downside I have come across compared to some other platforms is that we can't run a paid lead generation campaign through G2 Review collected by and hosted on G2.com.
The trust it has developed in the B2B community
Their quality of service is very good
It has been great to see our brand grow as our G2 profiles is enhanced too Review collected by and hosted on G2.com.
The cost is initially difficult to justify Review collected by and hosted on G2.com.
I love that I can encourage my customers to leave reviews and directly see how these reviews impact our brand awareness. Review collected by and hosted on G2.com.
Honestly nothing, G2 is constantly adding on new features and helping us make sure we are fully taking advantage of what is available to us. Review collected by and hosted on G2.com.
