G2 Marketing Solutions
Editedit
G2 Marketing Solutions
By G2
Show rating breakdown
4.5 out of 5 stars
See all 1,069 G2 reviews
Save to My Lists
Paid
Claimed
This profile has been claimed and optimized by G2 Marketing Solutions.
Optimized profiles are more likely to have the most up-to-date content, fast response times, current pricing, and more.
Contact G2
Optimized for quick response

G2 Marketing Solutions Reviews & Product Details - Page 21

Editadmin

G2 Marketing Solutions Overview

Editedit
What is G2 Marketing Solutions?

G2 is a comprehensive software marketplace solution designed to assist businesses in the software and service sectors with brand visibility, customer engagement, and revenue generation. With over 100 million users annually researching and comparing software options based on authentic user reviews, G2 serves as a pivotal platform for companies aiming to enhance their market presence and connect with potential buyers actively seeking solutions. Targeted primarily at software and service providers, G2 Marketing Solutions enable businesses to take control of their brand reputation. By claiming their profiles, companies can effectively communicate their unique value propositions to in-market buyers. This engagement is crucial as it allows businesses to present their differentiated brand stories, helping prospective customers understand the benefits and features that set them apart during their research phase. A key aspect of G2 is its ability to facilitate the collection of authentic user reviews, which play a significant role in building buyer confidence. Through various proven review generation strategies, businesses can gather valuable feedback from their customers. This consistent influx of authentic reviews not only enhances a company's reputation but also serves as a powerful marketing tool, showcasing the voice of the customer to influence future buyers' decisions positively. G2 also provides access to low-funnel intent signals derived from the buying activities of its vast user base. This intent data is instrumental for businesses looking to identify and engage with active buyers who have shown interest in their offerings, their category, or even their competitors. By integrating this data with existing CRM, marketing automation, and sales engagement tools, businesses can streamline their workflows and optimize their sales strategies effectively. Additionally, G2 empowers businesses to leverage trusted third-party content, including published category reports and customer testimonials, to enhance their content marketing efforts. This not only helps in building credibility but also aids in converting leads into customers. Furthermore, G2 offers deeper insights into product performance and competitive intelligence, allowing businesses to benchmark satisfaction, market share, and pricing effectively. With over 40 technical integrations available, G2 ensures that companies can maximize their investment and success on the platform, making it an essential tool for any software or service business looking to thrive in a competitive landscape.

G2 Marketing Solutions Details
Product Website
Discussions
Languages Supported
English
Show LessShow More
Product Description

Grow and maintain revenue faster with G2’s full-funnel marketing and selling solutions.

How do you position yourself against your competitors?

G2 is the leading software review marketplace, with more traffic, reviews, and categories than any other competing site. Our detailed review form enables G2 to create comprehensive qualitative reports based on user data that compare product features/benefits, and our buyers love it—with the largest amount of traffic to our site. While other business software companies specialize in parts of the market, G2 offers Advertising, Buyer Intent, Brand Advocacy, Buyer influence, and Reporting.

Seller Details
Seller
G2
Company Website
Year Founded
2012
HQ Location
Chicago, IL
Twitter
@G2dotcom
33,173 Twitter followers
LinkedIn® Page
www.linkedin.com
976 employees on LinkedIn®
Description

G2’s review platform helps B2B buyers make decisions based on trusted peer feedback. B2B sellers can also utilize G2’s Marketing Solutions to gain valuable and actionable insights.

Katlin H.
KH
Overview Provided by:
Katlin Hess

Recent G2 Marketing Solutions Reviews

Ian E.
IE
Ian E.Small-Business (50 or fewer emp.)
4.5 out of 5
"Great Data!"
Lots of data and ways to use the data. Great support from their team as well.
Read more
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"User friendly & supportive team"
Getting campaigns set up for reviews is a simple process. The insights are very helpful for tracking and reporting and the team is supportive and r...
Read more
Verified User
E
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Helpful"
I use it to do things around G2 and marketing
Read more

G2 Marketing Solutions Pricing

Core
Contact Us
Review Growth
Contact Us
Content Subscription
Contact Us
Buyer Intent
Contact Us
See all 5 G2 Marketing Solutions pricing levels
Security Badge
G2 Marketing Solutions Security
Get security information from G2 Marketing Solutions to help you buy the right software. View Security Information
G2 Marketing Solutions security information includes:
GDPR (General Data Protection Regulation)
SOC 2 (System and Organization Controls 2)
CSA (Cloud Security Alliance)

G2 Marketing Solutions Media

G2 Marketing Solutions Demo - Free vs. Upgraded Profile
An upgraded profile on G2 helps you identify in-market buyers, respond directly to customers who have reviewed your product or service, and show off your success.
G2 Marketing Solutions Demo - Buyer Intent
Buyer Intent data enables your team to identify what companies have visited G2 and viewed your product page, your category page, a comparison page between you and your competitors, an alternatives page, or your sponsored content helping you to sell more and churn less.
G2 Marketing Solutions Demo - G2 Integration Hub
Integrate G2 with the tools you use the most throughout your entire sales cycle.
G2 Marketing Solutions Demo - G2 Admin Analytics
See your profile traffic, visitor activity, lead submissions, CTA clicks and more – all in one place. You can also view up to three competitors’ pages you’d like to see analytics for as well.
Review Workshop: G2’s Greatest Review Collection Strategy Hits
Play G2 Marketing Solutions Video
Review Workshop: G2’s Greatest Review Collection Strategy Hits
Tracking G2’s Impact on Your GTM
Play G2 Marketing Solutions Video
Tracking G2’s Impact on Your GTM
Play G2 Marketing Solutions Video
Editedit

Official Interactive Demo

G2 Marketing Solutions demo available

Try an interactive demo created by the software seller (right here on G2).
Editedit

Official Downloads

Answer a few questions to help the G2 Marketing Solutions community
Have you used G2 Marketing Solutions before?
Yes

Video Reviews

Review by Guy S.
G2 Marketing Solutions review by Guy S.
Play G2 Marketing Solutions review by Guy S.
A brilliant platform to showcase your product's value
Review by Claire B.
G2 Marketing Solutions review by Claire B.
Play G2 Marketing Solutions review by Claire B.
G2 Marketing Solutions
Review by Shubhanshu V.
G2 Marketing Solutions review by Shubhanshu V.
Play G2 Marketing Solutions review by Shubhanshu V.
Build trust for our customers and our prospects
See all video reviews

1,069 G2 Marketing Solutions Reviews

4.5 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
  • Company SizeExpand/Collapse Company Size Filter
  • User RoleExpand/Collapse User Role Filter
  • CategoryExpand/Collapse Category Filter
  • IndustryExpand/Collapse Industry Filter
  • RegionExpand/Collapse Region Filter
The next elements are filters and will change the displayed results once they are selected.
  • Sort By:
    G2 Sort
1,069 G2 Marketing Solutions Reviews
4.5 out of 5
  • Sort By:
    G2 Sort
1,069 G2 Marketing Solutions Reviews
4.5 out of 5
  • Sort By:
    G2 Sort

G2 Marketing Solutions Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for G2 Marketing SolutionsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Here's how.
ML
Growth Marketing Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about G2 Marketing Solutions?

G2 helps us reach out demographic in an easy, fast way - we use it daily to connect with our target market. They also have excellent customer support if you're looking to find a saas solution to business problems Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

N/A no complaints! only potential ask is some software solutions can be missing and the number of features could expand Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

Helps us connect with a niche market and helps us find software solutions internally - great sales and marketing platform overall Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
BS
Sr Digital Demand Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

Very good customer support with robust inteligence concerning the marketing/demand features. Appreciate the intuitive nature of G2 supplemented by the support! Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

Wish we had location targeting options in PPC for segmentation Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

Allowing for Review PPC by giving us coverage in the auctions. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Verified User in Real Estate
AR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

We have been able to boost our brand awareness and trustworthiness to prospective clients through the use of G2s platform. Its been a great resource to grow our software. Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

I would like to see some form of paid-per-click strategy implemented. Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

We as a company promote our software as a solution to everyday property management needs through many different industries. It is important we are able to showcase our tools far and wide - G2 assists in doing so everyday. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Verified User in Information Technology and Services
AI
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

We use G2 to showcase our products, generate reviews, get buyer insight, and stand out among our competitors. It's easy to use and provides a lot of different services. Also the customer support team is great! Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

It's a bit pricey. There are lots of integrations with the platform that sometimes are less intuitive. Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

G2 provides us with broader brand awareness. With its quarterly reports, it provides us with an opportunity to stand out amongst competitors all on one platform. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
KO
Customer Advocacy and Community Executive
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

easy to navigate, and compare different solutions. customer support have been responsive when amending different profiles Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

i dont think there's anything i can think of for this Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

we are able to create traction and increase our social proof among our customers Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
HK
Marketing Specialist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

I really like the rep I work with, Kerri Fahey! She's very knowledgeable and quick to respond. Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

The pricing for a standard G2 plan is a little high. Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

G2 is solving our reputation management by generating highly beneficial user reviews! Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Alexander H.
AH
Head of Markeitng
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

The intent data, the badges, and the reports Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

Nothing at this time. G2 is a great product Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

G2 Helps us identify potential prospects for our outbound teams. We closed one of our biggest deals this year because of it Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Verified User in Computer & Network Security
AC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

I'd say that G2 is the must-have platform for B2B products. Many potential customers use it to check the reviews on the products and compare them with other vendors. Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

It's great for brand strength, but it doesn't bring new customers. It's more of a validation platform. Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

G2 is solving for us a problem of social proof. Our potential customers can visit our G2 profile and read the unbiased reviews on our product to make a purchase decision. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Shivam S.
SS
Product Marketing
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

You will know which category page is getting the most traffic and Buyer Intent helps you identify high intent leads. Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

I don't think there are any downsides of Using G2 Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

Helping you identify which leads are evalauting vendors Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Gaurav B.
GB
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about G2 Marketing Solutions?

G2 helps you get in front of the right audience at the right time Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

The plans structure and offering bundles aren't always suitable for early stage companies Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

Helps us showcase testimonials and also get third party intent Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link

G2 Marketing Solutions Comparisons

Compare Capterra vs. G2
Compare Capterra vs. G2
G2VSCapterra
Compare ZoomInfo Sales vs. G2
Compare ZoomInfo Sales vs. G2
G2VSZoomInfo Sales
Compare 6sense Revenue AI for Marketing vs. G2
Compare 6sense Revenue AI for Marketing vs. G2
G2VS6sense Revenue AI for Marketing
Compare G2 ratings to similar products

Top Rated G2 Marketing Solutions Alternatives

ZoomInfo Sales
(8,813)
4.5 out of 5
6sense Revenue AI for Marketing
(1,007)
4.3 out of 5
Capterra
(129)
3.8 out of 5
See all G2 Alternatives

Explore More

Data Center Infrastructure Management (DCIM)
Trading Platforms
Ramp Up
Quasi Contract
Hybrid Workplace Trends in 2022
Google Cloud BigQuery reviews
Operating Revenue
RFP Templates
Pros and Cons Details
G2
Contact G2