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Fibbler Reviews & Product Details

Fibbler Overview

What is Fibbler?

Fibbler helps you understand how LinkedIn Ads impressions influence your pipeline and revenue, while turning engagement data into actionable intent signals for your ABM program.

Fibbler Details
Languages Supported
English
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Product Description

Turn LinkedIn Ads data into actionable insights.


Seller Details
Seller
Fibbler
Year Founded
2024
HQ Location
Sweden, SE
LinkedIn® Page
www.linkedin.com
2 employees on LinkedIn®
Description

Turn LinkedIn Ads data into actionable insights.


Adam H.
AH
Overview Provided by:

Recent Fibbler Reviews

JA
Jordan A.Small-Business (50 or fewer emp.)
5.0 out of 5
"Identify influenced deals from your LinkedIn Ads impression data"
Takes minutes to set up (easy integration) and instantly can look at my client's performance from our LinkedIn campaigns to understand what's influ...
Jessica A.
JA
Jessica A.Mid-Market (51-1000 emp.)
5.0 out of 5
"Fibbler has solved attribution for LinkedIn, and proves it's working"
We've struggled with attribution for a long time. Fibbler has helped immensely by identifying how much revenue was influenced by LinkedIn, and prov...
Freddie H.
FH
Freddie H.Mid-Market (51-1000 emp.)
5.0 out of 5
"Game changer for LinkedIn analytics"
Incredibly simple set up and a direct sync to Hubspot that has taken our LinkedIn ad reporting from 1 to 100 in no time. Paired with a custom objec...
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Fibbler Media

Fibbler Demo - LinkedIn Ads Company Insights
Fibbler allows you to see all companies that have viewed your ads, filter by specific campaigns, export all data into a CSV, view a timeline for each company, and match impressions with CRM data to uncover influenced pipeline and revenue.
Fibbler Demo - LinkedIn Ads CRM Sync
Fibbler zaps your LinkedIn Ads data straight to HubSpot or Salesforce. Use it for advanced reporting or outbound workflows to your BDRs.
Fibbler Demo - LinkedIn Ads Webhooks
You can send LinkedIn Ads data to any tool you can think of, whether it’s Clay, Zapier, Make, Smartlead, HeyReach, or others. Use it as an intent signal in your outbound workflow!
Fibbler Demo - LinkedIn Ads Campaign Scheduling
By default, your LinkedIn Ads are set to show all the time. When scheduling campaigns through Fibbler, you can ensure your budget is used wisely by activating them when your target audience is most active.
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10 Fibbler Reviews

5.0 out of 5
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10 Fibbler Reviews
5.0 out of 5
10 Fibbler Reviews
5.0 out of 5

Fibbler Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
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Overall Review Sentiment for FibblerQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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JA
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Fibbler?

Takes minutes to set up (easy integration) and instantly can look at my client's performance from our LinkedIn campaigns to understand what's influencing pipeline and revenue. Then, we can use that data to adjust anything from the strategy to the audience targeting to the messaging.

Customer support is responsive and have helped whenever I have questions on implementation. Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

Nothing, right now. I know Adam and the team will continue to innovate and release new features. Right now it solves the problems I was experiencing with understand LinkedIn influence without relying on my clients to go out and pay for an expensive, overpriced ABM/Attribution tool (won't name any names, but you can probably figure it out). Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

Understanding LinkedIn influence. Review collected by and hosted on G2.com.

Jessica A.
JA
VP Marketing
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Fibbler?

We've struggled with attribution for a long time. Fibbler has helped immensely by identifying how much revenue was influenced by LinkedIn, and provided us with a ROAS metric we can compare to other bottom-funnel tactics. Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

Nothing! Fibbler is just getting started and we can't wait to see what other features are coming. Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

Marketing attribution for LinkedIn. By being able to prove that LinkedIn drives revenue, we've been able to increase spend on LinkedIn. Review collected by and hosted on G2.com.

Pontus L.
PL
Demand Generation Manager
Information Technology and Services
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Fibbler?

This is a game changer for anyone running LinkedIn ads! Gone are the days of looking only at impressions, clicks, and the slowly declining amount of directly attributed conversions.

Fibbler gives me a holistic overview of the full effects of our LinkedIn ads performance. Knowing what companies in our pipeline that have seen and interacted with our ads, before converting, gives us an idea of what used to be a black hole of attribution.

It's easy to get lost in measuring ads performance on CTRs and engagement rate, but Fibbler gives us the opportunity to measure the actual business impact. It gives a lot of fire power in internal discussions, especially when talking to the mgmt team.

Not to mention the ability to build custom workflows off the intent data that the integration send every week.

It was easy to get started as well. Getting connected to our CRM (HubSpot) was done in a few clicks, same with LinkedIn. Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

It used to be that there wasn't an option to set your own criteria for when a deal was considered to be an "influenced deal". However, they release that option in their latest update, so now it's possible. Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

It helps me attribute our ABM efforts and see the business impact of it. It helps me see trends in revenue-related metrics and empowers me internally when speaking to the mgmt team. Review collected by and hosted on G2.com.

Eddie C.
EC
Head of Growth Marketing
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Fibbler?

I can see all the companies that have seen or interacted with my LinkedIn Ads. I can search for them intuitively in case there is a specific deal I need to assess their activity level. With Fibbler, I am able to report back to my sales team if there is any increased activity from a prospect, or an account that is primed for outreach. Ever since I started using it, it's become a crucial part of my intelligence and attribution set up and I use it every day. There was no implementation needed other than connecting it to your accounts, and there is no security or privacy risk. They don't store any information that would be sensitive to your business! Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

Not much to say about dislikes. I hope that in the future there is a stronger integration with LinkedIn Ads so that you can clean up campaigns easily based on Fibbler's data. Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

My main problem was how limiting LinkedIn Ads is when showing company demographics for your ads. It only shows 25 roww, when in reality you are getting impressions for far more companies. If you are running ABM or Demand Generation, then Fibbler is the perfect tool to assess what accounts are primed for an outreach. It also helps me streamline communication with sales, as now I can provide details about company activity on our advertising. Review collected by and hosted on G2.com.

Freddie H.
FH
Sr. Director, RevOps
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Fibbler?

Incredibly simple set up and a direct sync to Hubspot that has taken our LinkedIn ad reporting from 1 to 100 in no time. Paired with a custom object in Hubspot to track changes, we're now able to produce influence reports for our LinkedIn ad strategy over time completely on our own terms. Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

Nothing just yet. It's been one of simplest decisions I've ever made in tech purchasing. Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

Truly understanding the influence of our LinkedIn ad spend in our market. Are we reaching the companies we're targeting? How often? And what level and frequency of impressions do we need to keep up to really influence pipeline? Review collected by and hosted on G2.com.

Bharadwaj G.
BG
Associate Software Engineer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Fibbler?

Uncovering linkedin account impressions of view though impressions not just clicks. I love the fact they have a long 1 month trial. Integration was very simple and easy to use! I check it pretty much every morning, and what's cool is the hubspot implementation! Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

Nothing as of now! Would be nice to have more webhooks to slack / smartlead. Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

Linkedin doesn't give you any information on who is clicking or viewing your ads in the name of privacy. This is a shame considering the amount of money you put into it. So Fibbler benefits us by unlocking those accounts. Attribution is a huge problem, especially on linkedin ads because B2B buyer journeys are very complicated. Marketers don't get proper attribution for the ads they run, and fibbler solves it by showing the deals in CRM influenced by ads. Review collected by and hosted on G2.com.

Yulia O.
YO
Marketing Strategist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Fibbler?

We've struggled a lot with getting an understanding of how many target accounts in our ABM program we were able to engage with different channels. Fibbler made it super easy to assess our LinkedIn ads coverage on an account level and get this data directly to our HubSpot dashboard. We're also using it to identify highest engaging accounts to prioritize together with the sales team. Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

More a feature request - be able to pull LinkedIn data for a greater time range (up to 12 months) Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

Understanding of how our ICP accounts are engaging with our LinkedIn ads campaigns Review collected by and hosted on G2.com.

RH
Product Marketing Director
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Fibbler?

Fibbler was really easy and simple to set up. Connected to hubspot and linkedin quickly and immediately gave us useable data. Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

I was hoping that the data could be pushed to hubspot when i first joined, but now it can! No complaints. Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

Fibbler helps me report to my board about marketign effectiveness and how we are delivering growth to the business. Review collected by and hosted on G2.com.

Elisabet N.
EN
Head Of Marketing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Fibbler?

Easy to set up and use. Very useful information to get a better idea of how your ads on Linkedin are actually effecting your sales pipe, and also useful to get new leads. Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

I haven't used Fibbler for that long, but I haven't noticed anything I dislike yet. Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

It's been difficult to see how many of our deals that our Linkedin ads are influencing, and this problem is solved by Fibbler, so we can understand the true effect of our ads better. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Fibbler?

- Easy to use

- Ease of integration, just a few clicks, and it works

- All features you need and all data is exportable Review collected by and hosted on G2.com.

What do you dislike about Fibbler?

Possibility to combine multiple Linkedin Ads Review collected by and hosted on G2.com.

What problems is Fibbler solving and how is that benefiting you?

Possibility to track all companies with Linkedin impressions and clicks and use that for lead scoring Review collected by and hosted on G2.com.