# DemandGen Reviews
**Vendor:** DemandGen  
**Category:** [Marketing Automation Consulting Providers](https://www.g2.com/categories/marketing-automation-consulting)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 28
## About DemandGen
DemandGen guides marketing leaders in enterprise organizations along every step of their digital marketing journey, providing best practices and strategies to maximize the return on marketing technology investments. Our team of talented, passionate experts deliver the tools, knowledge and support you need to execute quickly and successfully on your key marketing initiatives. Through close partnerships with Oracle, Marketo, Salesforce and others, we offer a broad portfolio of marketing automation, CRM and technology services. We work side by side with your teams, empowering them to deploy, integrate and leverage best-available solutions to drive demand, achieve operational excellence and elevate marketing’s impact in your organization.




## DemandGen Reviews
  ### 1. awareness

**Rating:** 4.5/5.0 stars

**Reviewed by:** ronald v. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 31, 2023

**What do you like best about DemandGen?**

Their expertise: DemandGen's consultants have a deep understanding of marketing technology and can help businesses to choose the right solutions for their needs.

**What do you dislike about DemandGen?**

costing: DemandGen's services can be expensive. This may be a barrier for some businesses, especially small businesses, and their focus: DemandGen focuses on helping businesses improve their marketing performance through marketing technology. This means that they may not be able to help businesses with other aspects of marketing, such as content marketing or social media marketing.

**Recommendations to others considering DemandGen:**

Meet with a consultant: DemandGen offers free consultations. This is a great opportunity to learn more about their services and to see if they are a good fit for your business.

**What problems is DemandGen solving and how is that benefiting you?**

Lack of expertise: Many businesses do not have the in-house expertise to select, implement, and use marketing technology effectively. DemandGen can provide the expertise that businesses need to get the most out of their marketing technology.

  ### 2. Help your analysis with DemandGen

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vibhor B. | Senior Associate, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 10, 2023

**What do you like best about DemandGen?**

5 star to its support team, they possess great understanding of the platform and help us in providing the best solution

**What do you dislike about DemandGen?**

DemandGen is a really good platform, the only thing I dislike about is it's help expensive

**Recommendations to others considering DemandGen:**

They provide Free demo call so that person interested to buy the product and get some understanding on this and take the decision accordingly

**What problems is DemandGen solving and how is that benefiting you?**

This help us automate our lead generation process which were earlier done manually and a lot time is saved after switching to this.

  ### 3. Data Analytics Game Changer

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 31, 2023

**What do you like best about DemandGen?**

The integration support is one of the best in thr industry, the automated system that transfer data quickly. Their support as I mention above was really great, very responsive and professional.

**What do you dislike about DemandGen?**

The reporting could be better is what I think, we get it most of the time once queried but it should be more of a dashboard, and the interface could be better, not that it is bad.

**Recommendations to others considering DemandGen:**

If you are looking to expand your digital footprint, look no where else. They have the perfect tool and support with the required skillset.

**What problems is DemandGen solving and how is that benefiting you?**

Really fast data transfers, it's a game changer on how we look at the data to process it towards the success of the organization. The support provided was great and always on time. Their documentation was very good, got a lot of information through their online portals.

  ### 4. Valauable resource forbusiness growth

**Rating:** 4.5/5.0 stars

**Reviewed by:** Shawn D. | Business Development Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** August 04, 2023

**What do you like best about DemandGen?**

The growth opporutiny that it provides and the vaules we recieve from it. Its a game changer in how the company looks and processes information for sucess and growth.

**What do you dislike about DemandGen?**

There are no downfalls has been a vital resource for the team. It wil boots overal productivity and you will see the values of it right away. Will never look back

**Recommendations to others considering DemandGen:**

Get it, will change the compete outlook of your company and how you are currently able to connect with coustomers and prospects.

**What problems is DemandGen solving and how is that benefiting you?**

DemandGen helps with group the business by creating new quality leads/propsects for bussines growth. This puts us in front of the customer for a better overall experience.

  ### 5. Marketing Master

**Rating:** 4.0/5.0 stars

**Reviewed by:** Pardeep K. | Project Trainer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 13, 2023

**What do you like best about DemandGen?**

Marketing experts gives the resources and expetese to achieve our goals. Good mentoring and roadmaps to achieve the sucess.

**What do you dislike about DemandGen?**

Expensive during early stages. Ineffective without right budget allocation

**Recommendations to others considering DemandGen:**

Produces the high quality leads 5hat is fit for your product and need. It increases the ROI in long terms

**What problems is DemandGen solving and how is that benefiting you?**

Provides world class services. It helps to bridge the gap between market and our knowledge of market strategy.

  ### 6. Business Growth= DemandGen

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rahul S. | Manager-Digital Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 01, 2023

**What do you like best about DemandGen?**

Verifying quality leads is really easy which saves huge time for business. It helps to automate things as well.

**What do you dislike about DemandGen?**

Their working timig is quite odd. It becomes slow if we request multiple queries.

**What problems is DemandGen solving and how is that benefiting you?**

Sometimes quality of leads is a serious problems for most of the companies but DemandGen really helps in bringing quality leads to business which helps business to grow. Scaled business with DemandGen 2X.

  ### 7. Authentic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tarun K. | Cloud and Infra Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** September 24, 2023

**What do you like best about DemandGen?**

Their service providing technologies and pattern is the best. We are using it from past 10 years. They are very professional people to work with and provide solution instantly.

**What do you dislike about DemandGen?**

There is nothing to dislike yet.great work.

**What problems is DemandGen solving and how is that benefiting you?**

It is the best service provider. I have used their data services and they are providing it seamlessly.

  ### 8. Great Experience

**Rating:** 3.5/5.0 stars

**Reviewed by:** Fintricks S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 29, 2023

**What do you like best about DemandGen?**

The User Interface of the software is really nicely designed

**What do you dislike about DemandGen?**

sometimes its stuck due to slow server but its ok.

**Recommendations to others considering DemandGen:**

it is for full marketing campaign as it is very nice automation software

**What problems is DemandGen solving and how is that benefiting you?**

it helps me to run my marketing campaign very well. Really helpful.

  ### 9. Demandgen_review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Avinash K. | Data Scientist, Enterprise (> 1000 emp.)

**Reviewed Date:** June 07, 2023

**What do you like best about DemandGen?**

It's very good in transferring data to very quickly with automated system

**What do you dislike about DemandGen?**

It's streaming capability is little slow while using multiple jobs in one go

**Recommendations to others considering DemandGen:**

I recommend to go with demandgen to get quick service for the Po and demands

**What problems is DemandGen solving and how is that benefiting you?**

It's solving all digital problems pertaining to easy access to ERP and po transfer.

  ### 10. Reviews for DemandGen

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rahul M. | Advanced Cyber Security Architect, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 31, 2023

**What do you like best about DemandGen?**

Easy to use, inadvertisement policies and awareness

**What do you dislike about DemandGen?**

Marketing methods could be more better than existing

**Recommendations to others considering DemandGen:**

Marketing strategies and advertisement can be more better than this

**What problems is DemandGen solving and how is that benefiting you?**

Integrating tools and easy to use

  ### 11. DemandGen Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2023

**What do you like best about DemandGen?**

Fast data transfer. Team is supportive in terms of their support.

**What do you dislike about DemandGen?**

Timezone is a concern since teams sit across multiple locations. But the team helped to reduce the gap and to & fro communication.

**What problems is DemandGen solving and how is that benefiting you?**

Helps guiding leaders in every step of digital marketing. Migrating data via automated system.

  ### 12. DemandGen Reviews

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 15, 2023

**What do you like best about DemandGen?**

Fast data transfer with the help of automation.

**What do you dislike about DemandGen?**

Previously the timezone was the major issue but now it works  fine.

**Recommendations to others considering DemandGen:**

best for data

**What problems is DemandGen solving and how is that benefiting you?**

DemandGen helps us in migrating the data with the automation.

  ### 13. Good for Data analytics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 28, 2022

**What do you like best about DemandGen?**

Help for digital marketing journey of users.

**What do you dislike about DemandGen?**

Sometimes, some of issue occur in console.

**Recommendations to others considering DemandGen:**

good for data

**What problems is DemandGen solving and how is that benefiting you?**

H

  ### 14. Great partners going above and beyond

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 12, 2021

**Describe the project or task DemandGen helped with:**

We used DemandGen for a year before our company was acquired and we could no longer use them. We worked with them mostly on creating our email campaigns through Pardot as well as Landing pages.

**What do you like best about DemandGen?**

Our experience has been great, the team has been very supportive and made great efforts to be as flexible as possible in our changing projects. They constantly delivered on time and with great quality.  Project management was outstanding as well as communication with the team. They were open to working with us on creating a process that works for us and were very helpful in providing support even when things feel out of the process and were urgent.

**What do you dislike about DemandGen?**

The only challenge we had was with our timezone as team members were in earlier timezones which were challenging at times when project details were only available late but the team made great efforts to make up for that gap and shifted hours and provided additional support in those hours.

**What problems is DemandGen solving and how is that benefiting you?**

DemandGen helped us scale our campaigns and make our campaigns consistent as well as remove previous issues we had due to bad designs.

  ### 15. Missing Our Good Old DemandGen Friends

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gayle W. | Senior Integrated Marketing Communications Manager - Partner Marketing, Enterprise (> 1000 emp.)

**Reviewed Date:** October 19, 2020

**Describe the project or task DemandGen helped with:**

The DemandGen team provided support for our company for 10 years. I had been there almost 2 years when I discovered this. They likely provided strategic guidance to the team I was never aware of. I learned that several of the Marketing Automation team members I was working with on a variety of priority projects were actually not our employees or even direct contractors but were actually members of the DemandGen staff that were supporting me. They always came through with answers, support, and solutions to our challenges and always within the deadlines.

Unfortunately for us, it was decided that our marketing automation team needed to be moved to an offshore group to support us. It has not been that many months yet with the new team, but I can tell you I definitely miss the DemandGen team and their timely support, supportive attitude and knowing how to solve our challenges to address our needs.

Once I learned who many of my extended team members were, I really grew to love DemandGen more. I learned about them a few years prior through a friend who's husband worked with them for years at different companies establishing demand gen teams at many startups. It was through their online book, their blogs, their informational videos etc and their user sessions that I studied strategies for building successful campaigns, learned about different MA platforms and secured enough background to start managing large DG campaigns and work on campaigns among other programs at a smaller data management firm.

**What do you like best about DemandGen?**

They were fast, did great work, were always very professional and pleasant and knew how to address and solve any challenge I had for my various projects. And they were very dependable. I may be working with someone based in central timezone that dropped off earlier in the day, but if I was on deadline, always came back and helped me cross the finish line to make my deadlines early the next day.

**What do you dislike about DemandGen?**

Honestly I have only positive experiences with the team from their front-line support, team leaders all the way to the CEO who I connected with personally when we started outsourcing offshore.

**What problems is DemandGen solving and how is that benefiting you?**

I came in late in the game for my current company, but I do know they supported us for 10 business years, so it was a solid established relationship. I honestly feel that the company, like many, was looking to streamline and reduce costs in this area. That's a tough move and I still hold out hope for our new team as it has not yet been 6 months in their new role, but I miss the team with the answers, who responded and let you know the status. I am backing the decision to move in this new model as has been decided and will work to improve it as best as I can, but will DemandGen. I know they are behind so many companies big and small, so I am sure I will run into them again, here or maybe in another role or opportunity.

  ### 16. Goes beyond the stars

**Rating:** 5.0/5.0 stars

**Reviewed by:** Komala K. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 19, 2020

**Describe the project or task DemandGen helped with:**

DemandGen is helping us with task related to Vlocity University.

**What do you like best about DemandGen?**

I love these group of people. Cara (project mgt) and Bridget (production) are the agents and working with them has been very smooth and fun experience .They truly care about what you need and went above and beyond to make sure I had all information that was requested. Some of the other team members and they were also friendly , upbeat and professional. They value time , that is the best thing about the team.

**What do you dislike about DemandGen?**

They have been awesome and professional . Nothing to dislike.

**What problems is DemandGen solving and how is that benefiting you?**

I would not be able to manage Training Operations without DemandGen's assistance.  they have helped us leverage our Training  engagements  more effectively, have provided useful insight, they have helped us streamline implementation projects. They provide quick response which is the best.

  ### 17. DemandGen Makes My Job Easier

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeff L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 12, 2020

**Describe the project or task DemandGen helped with:**

We've relied on DemandGen's expertise and scalability to launch and manage Lead Scoring, Data Normalization, Lead Funnel  Optimization, Lead Routing, and Platform Migration.

**What do you like best about DemandGen?**

DemandGen has smart, experienced professionals in all areas of lead gen and digital marketing. They are organized and decisive on the direction they give and provide a project plan and project manager to ensure tasks are completed in a timely manner by the best resource available. I don't have to worry about the work they do and I have instant credibility with my colleagues when I suggest using DemandGen.

**What do you dislike about DemandGen?**

DemandGen can provide a status of project based work, however, I've found sometimes I have to ask for a statement or nudge them for that information to ensure I don't burn through my hours too quickly. They are responsive about providing this information, but it would be nice to have it more readily available.

**Recommendations to others considering DemandGen:**

If you are looking to extend your digital demand gen resources and are in need of a quality partner, DemandGen is an ideal choice.

**What problems is DemandGen solving and how is that benefiting you?**

The work we've done with DemandGen has improved our lead response times, cleaned up our database, kept us GDPR compliant, improved our process workflows, enhanced marketing automation, and improved marketing contribution to revenue.

  ### 18. Expertise, Partnership, but most importantly, they cared about us and our success

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lisa A. | SVP, Chief Marketing Officer, Enterprise (> 1000 emp.)

**Reviewed Date:** May 26, 2020

**Describe the project or task DemandGen helped with:**

Ensono, a mid-size private equity backed IT services company,  hired DemandGen to build a demand generation capability. There were foundational elements in place; however, the foundation was fragile and processes were inconsistent and not followed.  Results and reporting were challenged due to inconsistent definitions and spotty integration with Sales. In addition, the sales and marketing teams had mixed feelings and trust levels regarding the last services provider.  DemandGen assigned a top team, put a comprehensive plan together, communicated  consistently and persistently, and established good relationships across multiple team members and geographies. Bottom line: with the help of DemandGen Ensono has created sustained capability that it did not have before AND instilled additional knowledge and confidence in the team to advance how they think about engaging with our prospects. Integration with Sales is at its highest point ever and that is a key success factor for any good marketing team.  But most importantly, DemandGen cared -- cared about our people, our challenges, and our results. I highly recommend. And thanks to the company leadership and our team -- David Lewis, Greg Carver, John Bokelman, Greg Huckabee, Micheline Farah, and Patti Heath. Bravo!

**What do you like best about DemandGen?**

I like the people the best  -- smart, knowledgeable, client focused. CEO and COO check-ins demonstrate how the company feels about its clients.

**What do you dislike about DemandGen?**

I hope that DemandGen continues to build out its global capabilities to fully accomadate dispersed marketing teams around the world.

**What problems is DemandGen solving and how is that benefiting you?**

See above

  ### 19. A trusted partner, collaborator and advisor

**Rating:** 5.0/5.0 stars

**Reviewed by:** Naomi L. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 22, 2020

**Describe the project or task DemandGen helped with:**

In 2018, EFI made the bold decision to transform marketing which included streamlining processes and replacing a highly customized decade-old marketing automation system executing ~150 campaigns/month serving worldwide users in six business units in 18 content languages.  The client/server platform saddled the business and IT teams with high TCO and distracted them from their strategic missions.  In 2019, we embarked on a displacement of our previous marketing automation platform with Marketo with a six month timeline.  Success required strong business leadership, clear accountability, a vision embraced by stakeholders, resourcefulness, and a cohesive relationship between the business, IT and vendors.  Industry experts DemandGen were engaged to do development on the backend framework, to work side by side with my team (Marketing Operations) and IT to integrate all other components of the ecosystem, and successfully turnover all built objects to Marketing/IT once completed.  Throughout the project, DemandGen shared their insights and best practices ensuring costly time-consuming issues were avoided.  Lastly, at key milestones, they also reviewed all work to ensure EFI was building it "right the first time."

**What do you like best about DemandGen?**

What I appreciated about DemandGen was their flexibility with working with myself and my team. We did not want to take a backseat approach and instead wanted to do a lot of the heavy lifting ourselves and they were flexible to shift their methods. Throughout the entire process, DemandGen was a trusted advisor to EFI and helped us to work through some complex business specific scenarios. Without their expertise, we would not have been able to deliver this project on time (one week ahead of schedule!) and on budget.

**What do you dislike about DemandGen?**

There is nothing negative that I can say about the experience with DemandGen. They were a value and trusted partner throughout this entire process and we continue to work with them post migration.

**Recommendations to others considering DemandGen:**

The team at DemandGen have a wide variety of expertise and knowledge. Their depth in skillset will be an added benefit to your organization when looking for a team to partner with to help with your go-to-market strategy.

**What problems is DemandGen solving and how is that benefiting you?**

I would not have been able to complete the migration with 10 years of technical debt without the expertise of DemandGen. They were a trusted advisor throughout the entire process and helped us ask tough business questions and re-examine internal processes. Due to the migration/implementation going so well, DemandGen has set an extremely high bar internallyI. A bar that other implementations and vendors are held to for other projects.

  ### 20. Collaboration at its finest

**Rating:** 5.0/5.0 stars

**Reviewed by:** David E. | Director: Marketing & Digital Experience, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 19, 2020

**Describe the project or task DemandGen helped with:**

DemandGen helped us initially stand up our Marketo instance. By tapping into their deep knowledge of this complex marketing automation system, we were able to get up to speed with a much more fully-enabled automation platform than we would have been able to accomplish on our own.

**What do you like best about DemandGen?**

DemandGen is very collaborative. They listened to our needs, helped us implement Marketo, and then trained us on how to take the reigns and do it ourselves. Because of their willingness to do the work and then hand the reigns to us, we've kept them on speed-dial through to this day.

**What do you dislike about DemandGen?**

I have no criticism of DemandGen's process, approach, service levels, or follow through. Their account management team makes us feel important, and their marketing technologist team is top-notch.

**Recommendations to others considering DemandGen:**

When implementing a Marketing Automation platform, I highly recommend tapping into the deep experience of a team like DemandGen early on. Why step in the pitfalls of not knowing what you don't know? DemandGen helped us avoid the common mistakes, and get up to speed quickly with a fully-functional multi-channel solution. We could not have done it without them.

**What problems is DemandGen solving and how is that benefiting you?**

Marekto is a complex marketing automation platform. With DemandGen's help, we were able to stand up a complete, four-channel marketing automation solution that comprised email automation, direct mail automation, website personalization, and call center integration. DemandGen was instrumental in helping craft our multi-model lead scoring system, which has helped us reach out to our members and prospects based on what they are interested in. The return on investment we have achieved has been above expectations.

  ### 21. Exceptional Support and Consulting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sonnia H. | Sr. Marketing Technology/Operations Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** March 17, 2020

**Describe the project or task DemandGen helped with:**

What hasn't DemandGen helped us with? We'd have several business-critical consulting engagements with the DemandGen team - defining a demand funnel framework for the business, helping us build out and optimize our Marketo and Salesforce instances, support for campaign execution, developing a lead scoring framework, helping us implement Bizible and so much more.  We continue to work with the DemandGen team under a professional services  and campaign execution services agreement because my department is understaffed and they provide me the extra support I need to complete ongoing marketing operations projects.

**What do you like best about DemandGen?**

DemandGen has some of  best consultants I've worked with.  They are highly knowledgeable.  I lean on them when I need insight into new marketing technologies and to help us vet solutions for our marketing tech stack. I have worked with several members of the the DemandGen team across the organization and have learned a great deal from them. They are always willing to not only help solve our problems with impart their knowledge so that we can further improve our operations.

**What do you dislike about DemandGen?**

There's nothing I dislike about working with DemandGen. I have been working with them for the past 4+ years.

**Recommendations to others considering DemandGen:**

DemandGen is knowledgeable, but specialized.  I would strongly recommend them with regards to marketing operations support, Salesforce and Marketo implementations and campaign execution services.

**What problems is DemandGen solving and how is that benefiting you?**

I would not be able to manage Marketing/Sales Operations without DemandGen's assistance.  Since we are understaffed, they often fill in as if they are another member of the team.  Over the years, they have helped us leverage our marketing technology more effectively, have provided useful insight with their analytics engagements, have helped us solve many process and business issues, have helped us streamline implementation projects, and helped guide our marketing operations for the B2B side of the business as we were growing from a very small team to a whole division of the company..

  ### 22. Extend your "player bench" with a level of talent that's pivotal to small/medium-sized businesses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Naomi S. | Director, Global Marketing Operations, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 13, 2020

**Describe the project or task DemandGen helped with:**

DemandGen has handled a myriad of projects for me. While working at other organizations I've worked with DemandGen on campaign execution, marketing automation platform migrations, and data analysis. At my current position we have DemandGen engaged on data clean-up and governance; as well as analytics dashboard development and weekly delivery.

**What do you like best about DemandGen?**

The intelligence and professionalism they bring to the tabled is unrivaled. It allows us to do great, best-in-class work together.

**What do you dislike about DemandGen?**

The only thing I dislike is that they are not permanent members of our team. ;)

**What problems is DemandGen solving and how is that benefiting you?**

Data deduplication, field and value standardization, record completeness, reports and dashboard development and weekly execution. Credibility, accuracy, and trust have been realized. Data insights allow us to make better business decisions.

  ### 23. Amazing support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aimee C. | Senior Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2020

**Describe the project or task DemandGen helped with:**

Implementation of Hubspot and ongoing campaign execution and support.

**What do you like best about DemandGen?**

I have been so thrilled with our partnership with DemanGen. I truly feel like they are apart of our team as they are always available and truly care about the success of our business and campaigns. Not only are they extremely reliable but they are creative and willing to do whatever it takes to make our campaigns successful.

**What do you dislike about DemandGen?**

Nothing. They have been amazing to work with.

**What problems is DemandGen solving and how is that benefiting you?**

Ongoing campaign execution and support.

  ### 24. Great team and very knowledable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2020

**Describe the project or task DemandGen helped with:**

Helped with email nurtures and campaigns - great with consulting and making sure you're campaign is set-up properly

**What do you like best about DemandGen?**

Knowledgeable about nurtures and set-up. Great ability to review work and provide recommendations based on campaign goals. I also like their reporting.

**What do you dislike about DemandGen?**

Nothing really. Good service. I highly recommend them.

**What problems is DemandGen solving and how is that benefiting you?**

Good performance in digital nurture programs.

  ### 25. Proactive and trusted partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Erin B. | Sr. Director of Integrated Marketing, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 22, 2019

**Describe the project or task DemandGen helped with:**

We partnered with DemandGen to deploy Marketo, implement our demand management framework and reporting processes. We are continuing to work with them for ongoing campaign execution services and marketing operations support.

**What do you like best about DemandGen?**

The team is flexible, responsive and acts like an extension of our internal team. We recently deployed Marketo soon followed by the launch of our new website - the team was incredible! They were able to respond to last minute requests, went above and beyond for technical troubleshooting and were extremely proactive before, during and following the launches. 

**What do you dislike about DemandGen?**

They have a deep bench with tremendous levels of specialization - can mean that hand offs require additional cycles to ensure context is communicated.

**What problems is DemandGen solving and how is that benefiting you?**

DemandGen has supported us moving at startup speed! We now have both the execution and operational capabilities required to support our organization's growth goals. 

  ### 26. DemandGen: a complete solution for your Marketo needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** blake w. | Enterprise (> 1000 emp.)

**Reviewed Date:** September 10, 2018

**Describe the project or task DemandGen helped with:**

Over the past two years, we've relied on the expertise within DemandGen to develop and enhance our communication strategy. We've utilized the specialists within DemandGen to work on our marketing acquisition pieces as well as setting up complex retention and onboarding solutions.

**What do you like best about DemandGen?**

I like the speed in which DemandGen produces our materials and their vast knowledge of Marketo. 

**What do you dislike about DemandGen?**

Marketo has multiple ways to get the same thing done and sometimes we end up doing similar projects in different ways. It's not quite a dislike however I really don't have anything bad to say about the company... Sometimes we move too fast and have to rework things however we've not missed a deadline due to mistakes... 

  ### 27. Always a pleasure to work with 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ayo O. | Marketing Automation Specialist, Internet, Enterprise (> 1000 emp.)

**Reviewed Date:** November 06, 2018

**Describe the project or task DemandGen helped with:**

I have worked with demandGen for 2 years and they are the nicest colleagues i have worked with. Always going above and beyond to get things done without needing to ask.

**What do you like best about DemandGen?**

Their professionalism and management of workload

**What do you dislike about DemandGen?**

They are a joy to work with.. So nothing

  ### 28. Very happy with demandgen.com

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 07, 2018

**Describe the project or task DemandGen helped with:**

I hired dg.com to help us with our email marketing and operations.

**What do you like best about DemandGen?**

my account team is the best and if they are unable to help, they have a wide bench to help with any specialized requests

**What do you dislike about DemandGen?**

Everything has been bliss, nothing to dislike


## DemandGen Discussions
  - [What is DemandGen used for?](https://www.g2.com/discussions/what-is-demandgen-used-for)

- [View DemandGen pricing details and edition comparison](https://www.g2.com/products/demandgen/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-17+04%3A38%3A24+-0500&secure%5Bsession_id%5D=d2c21ff2-461b-48dd-b80a-bc4f98a2bbb8&secure%5Btoken%5D=b235d1f5e0a4a62689da751d2785ac307b69b4b751f1946010132b73a7d897b7&format=llm_user)

## DemandGen Features
**Planning**
- Needs Assessment
- Resource Allocation
- Stayed within Budget
- Statement of Work
- Best Practices

**Delivery**
- Technical Expertise
- Met Deadlines
- Meeting Management
- Project Updates
- Scope Management
- Roll-out

**Support**
- Go Live Support
- Documentation
- Training 
- Metrics
- Admin Services

**Team Quality**
- Change Management Skills
- Executive Presence
- Vertical Expertise
- Technology Partnerships

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