Dataslayer.ai Features
Metrics (9)
Sessions - Digital Analytics
Accurately measure total web traffic and present data elegantly. This feature was mentioned in 120 Dataslayer.ai reviews.
Engagement
As reported in 120 Dataslayer.ai reviews. Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
Entry and Exit Pages
Based on 114 Dataslayer.ai reviews. Accurately determine where most people enter your site and where they leave and present data elegantly.
Standard Event Tracking
As reported in 116 Dataslayer.ai reviews. Software automatically tracks standard user actions.
Custom Event Tracking
As reported in 112 Dataslayer.ai reviews. Able to set up custom variables to track any user activity on the site.
Retention
As reported in 112 Dataslayer.ai reviews. Accurately measure bounce rate.
Return
Based on 112 Dataslayer.ai reviews. Track user return rates and related metrics.
Conversions
Based on 117 Dataslayer.ai reviews. Track what proportion of users convert via a certain action.
Funnels
As reported in 114 Dataslayer.ai reviews. See how many users proceed down a certain path to conversion.
Reporting (7)
Real-Time Reporting
Obtain live data for who is currently accessing your site. 125 reviewers of Dataslayer.ai have provided feedback on this feature.
Trending
As reported in 116 Dataslayer.ai reviews. Report on how any user activity has changed over time.
Retroactive Reporting
Based on 121 Dataslayer.ai reviews. Report on user activity in the past and set up predictive models for the future.
Segmentation
Based on 116 Dataslayer.ai reviews. Break down a population of users by demographics, sequence actions, time, and able to build custom segments.
Mobile Reporting
Analytic tools are also available for mobile and tablet versions of websites. 108 reviewers of Dataslayer.ai have provided feedback on this feature.
Unification Across Devices
Able to unify user data across devices, recognizing returning users. 110 reviewers of Dataslayer.ai have provided feedback on this feature.
Custom Reports and Dashboards
Allows users to easily build customized reports and dashboards. This feature was mentioned in 120 Dataslayer.ai reviews.
Other (7)
User Data
Able to access user-specific data such as location, language, gender, and activity while on the site. This feature was mentioned in 114 Dataslayer.ai reviews.
Site Search Reporting
As reported in 110 Dataslayer.ai reviews. Report on keywords used in internal searches.
Load Time Monitoring
Track load times on different devices and systems. This feature was mentioned in 109 Dataslayer.ai reviews.
Campaign Tracking
Analyze inbound marketing traffic to identify which campaigns are working best. 116 reviewers of Dataslayer.ai have provided feedback on this feature.
E-Commerce
Based on 101 Dataslayer.ai reviews. Track revenue and transactions.
Promotional Messages
Based on 102 Dataslayer.ai reviews. Able to deploy promotional or other pop-up messages based on user actions.
Administration Alerts
System can self-monitor critical metrics and alert administrators when they reach concerning levels. This feature was mentioned in 102 Dataslayer.ai reviews.
Administration (4)
API / Integrations
Based on 123 Dataslayer.ai reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
QA Testing
Able to test that event and variable setup are reporting data accurately. 110 reviewers of Dataslayer.ai have provided feedback on this feature.
Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. 119 reviewers of Dataslayer.ai have provided feedback on this feature.
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 116 reviewers of Dataslayer.ai have provided feedback on this feature.
Marketing Operations (6)
ROI Tracking
Based on 158 Dataslayer.ai reviews. Helps marketers measure return on investment (ROI) by analyzing campaign effectiveness against costs
Data Collection
Gathers data about the effectiveness, impact, and reach of marketing campaigns 174 reviewers of Dataslayer.ai have provided feedback on this feature.
Customer Insights
Collects and reports on data relating to customer journeys, preferences, and history This feature was mentioned in 150 Dataslayer.ai reviews.
Multi-User Access
Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results 163 reviewers of Dataslayer.ai have provided feedback on this feature.
Spend Management
Based on 161 Dataslayer.ai reviews. Includes features for budgeting, forecasting, and managing marketing investments
White Label
As reported in 139 Dataslayer.ai reviews. Offers a white labeling service for agencies or resellers to customize platform branding
Campaign Activity (6)
Campaign Insights
As reported in 170 Dataslayer.ai reviews. Analyzes historical and current marketing campaigns to inform future strategy
Reports and Dashboards
Creates reports and dashboards to analyze results of campaigns This feature was mentioned in 175 Dataslayer.ai reviews.
Campaign Stickiness
Based on 142 Dataslayer.ai reviews. Identifies which marketing campaigns resolved in open or closed opportunities
Multichannel Tracking
Based on 168 Dataslayer.ai reviews. Collects marketing campaign performance data across multiple channels
Brand Optimization
Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback This feature was mentioned in 141 Dataslayer.ai reviews.
Predictive Analytics
As reported in 145 Dataslayer.ai reviews. Uses artificial intelligence (AI) to predict campaign outcomes and suggest actions for optimization
Management (2)
Reporting
View ETL process data via reports and visualizations like charts and graphs. 15 reviewers of Dataslayer.ai have provided feedback on this feature.
Auditing
Based on 13 Dataslayer.ai reviews. Record ETL historical data for auditing and potential data correction needs.
Functionality (5)
Extraction
Based on 15 Dataslayer.ai reviews. Extract data from the designated source(s) like relational databases, JSON files, and XML files.
Transformation
As reported in 13 Dataslayer.ai reviews. Cleanse and re-format extracted data to the needed target format.
Loading
Load reformatted data into target database, data warehouse, or other storage location. This feature was mentioned in 15 Dataslayer.ai reviews.
Automation
As reported in 14 Dataslayer.ai reviews. Arrange ETL processes to occur automatically on needed time schedule (e.g., daily, weekly, monthly).
Scalability
Based on 14 Dataslayer.ai reviews. Capable of scaling processing power up or down based on ETL volume.
Agentic AI - Marketing Analytics (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Digital Analytics (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Google Workspace for Marketing (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Technology Glossary Features
View definitions of the features and discover new technology terms.
Promotional messages are used by businesses to advertise a product, event, or special offer to their customers. Learn more about promotional messages, their best practices, and how marketers can create promotional campaigns with SMS marketing software.
Mobile reporting is a business intelligence solution that allows users to access analytics on mobile devices. Learn more about the benefits and uses.





