Customers.ai Reviews & Product Details

As a training coach, I work with a lot of software and Customers.ai is one of the best sales and marketing tools I've seen come through my door.

It’s simple to use and doesn’t require much setup. The whole team picked it up quickly.

On my side, I’ve been testing it internally and analyzing the results so I can train our team to use it effectively. It’s very clear how it helps our marketing and sales teams from an efficiency and results standpoint. It honestly seems too good to be true and I’m getting a better sense of why everyone is raving about it.

I appreciate that the email capture works on both the general visitor ID front and all types of forms (the data seems to be extremely accurate). We seeing warm leads come through and the people are opening our emails.

I really appreciate all the integration api options too. It makes our life on the tech side much easier and doesn’t require a bunch of zaps or makes. Review collected by and hosted on G2.com.

I have not identified any problems with Customer.ai Review collected by and hosted on G2.com.

I've been looking for a way to make our ad targeting more precise and when I heard about Customers.ai, I wanted to give it a shot. After a few months of using it, I was pretty impressed with our Facebook retargeting performance – CPA dropped 50% and sales were up 70%.

We actually tested the audiences to get an accurate picture before just switching everything out. We had been using just the FB pixel for retargeting and while it wasn’t terrible, it definitely wasn't as good as it should be or used to be.

With Customers.ai, we were able to build these really focused retargeting audiences using their visitor identification and contact enrichment tools. It’s a smaller, more high-intent audience but it’s working out well and tests showed it working much better than our existing audience. Now we run both just to ensure we aren’t missing anyone. Results? Facebook ad costs have gone down and sales have gone up.

I also decided to try it on TikTok. Although there isn’t a native integration like on Facebook, setting up the Customers.ai audience was pretty straightforward and easy from a technical setup standpoint. I’m still testing on TikTok but what I’ve seen so far looks promising.

Overall, I like that Customers.ai gives me better audience data for my retargeting campaigns. Review collected by and hosted on G2.com.

There aren’t any dislikes. We have seen great results and are just getting started! Review collected by and hosted on G2.com.

I first heard about Customers.ai from a friend and the sales team set me up on a trial. Within two weeks, I was sold on it. It was interesting to see the data start coming in since I’ve never seen anything like that. I was kind of expecting a list of names and emails but they actually validate who’s on the site and show me the complete customer journey. I can see every page a person checks out, see whether they’re new or returning, see if they opened an email, and even track if they eventually make a purchase. It’s really ground-breaking.

What also stands out is the level of detail in the visitor identification data. It’s not just basic info. You get full contact details (even business details) and can create segments based on all these different fields and actions. I like that the integration with Klaviyo makes it easy to build new audiences and new flows. When I tested some new abandonment flows using the audiences set up by Customers.ai, we noticed a real lift in engagement.

Overall, the platform is simple to set up and easy use and like others on here have said, I love that it works with all of my other tools. It seems like the team really knows their stuff and I’m excited to keep using it. Review collected by and hosted on G2.com.

Maybe I will have some dislikes in the future but right now we really love what it does. Review collected by and hosted on G2.com.

I have always been passionate about creating events and getting as many people there as possible. But it’s been a lot harder the past few years as everything has gone virtual.

This past year we decided to start using Customers.ai to help us grow our registrations and I can’t believe how well it worked. My boss keeps telling me it’s magic haha.

I can truthfully say Customers.ai has exceeded my expectations. We were previously running ads and sending emails but now we are using the visitor identification feature to see who’s coming to the site from those channels but not registering.

From there we are using the Facebook integration to run remarketing ads to those people and we’ve improved our email messaging because we can see what people are actually invested in - what sessions they checked out, what country they are from - it’s pretty unbelievable.

The best part is I’ve seen our event signups increase by 23% year over year since using Customers.ai.

I love that it’s really easy to use, I love the level of granularity I get at the contact level, I love our customer support rep (we heart you Olivia), and mainly, I love that it’s made me look really freaking awesome to my boss and our team.

It has quickly become one of my favorite tools for customer engagement and driving registrations. Review collected by and hosted on G2.com.

There is absolutely nothing I dislike about this super awesome tool!!!! Review collected by and hosted on G2.com.

I’ve worked with several visitor identification tools for my clients and Customers.ai is the best I’ve seen, especially because it helps all facets of marketing (and sales).

I absolutely love that it gives you a complete customer journey view. You see every page a visitor checks out, every email they interact with, and their purchase actions.

As an SEO and content marketer, I find the data far more detailed and useful than what I get from Google Analytics.

I also like that it helps me understand which content performs well and which areas need improvement. I know it’s not necessarily the use case that most people talk about but being able to see the path the purchase is something I’ve been missing since Google moved to GA4.

I believe what really sets Customers.ai apart from competitors is how it goes beyond basic data. Most of the tools I’ve seen give you names and emails and that’s pretty much. This gives you fully enriched data that is actually useful.

I’d say what I personally like the best is because I can see exactly who is visiting along with demographic info, I can create much more targeted marketing materials.

I’d also add that Customers.ai has been very reliable and is probably the easiest visitor ID tool to use. Review collected by and hosted on G2.com.

Personally, I do not have any big dislikes. I like the customer journey feature and I'd maybe like more reporting on top content or top pages visited. Review collected by and hosted on G2.com.

I’ll start with what I like best –

- Ease of use: Our sales team was able to start using it right away

- Lead intelligence: They give us names, emails, linkedin profiles, job titles, and all the other person-level data

- Time to sale improvement: Our team has been able to close deals with 15% fewer touches

- Signal: The new return visits feature is a major addition to the platform

More details –

The quality of the data is excellent. The visitor identification functionality is best I’ve seen.

Our sales team gets accurate, real-time info on site visitors, we can tell if they are new or repeat, we can follow the pages they’re viewing, and we can create audiences based on all of these features.

I appreciate that it integrates well with our existing CRM and ESP.

Overall, tons of pros. Review collected by and hosted on G2.com.

No big cons. The team keeps releasing new features and pricing updates that have only made it better. Review collected by and hosted on G2.com.

I learned about Customers.ai through an affiliate I follow when I was looking for a tool to help my newish business find customers and potential partners. I decided to give it a try and quickly saw its value.

The platform is very easy to use and has a clear interface that makes figuring out the tool simple. One key feature I appreciate is the visitor identification function. It shows me detailed data on who visits my website. I can see which pages each person looks at and what games interest them. I also use visitor tracking to tell if a visitor is new or returning, which is very helpful for our lead development process.

Another strong point is the segmentation functionality. It’s very easy to create custom audiences and lists based on geographic areas, which is good for targeting our customers in specific regions. This geo-segmentation is perfect for our localized marketing efforts.

Customers.ai also integrates nicely with HubSpot. I like that I can sync the customer data and get enriched contact information into my CRM.

I have used several marketing intelligence tools before but none have given me this level of data. It fits naturally into our workflows and has improved our lead development and customer acquisition process.

I highly recommend it to any business looking for an easy-to-use marketing solution with strong visitor identification and segmentation capabilities. Review collected by and hosted on G2.com.

I do not have any dislikes of the platform at this particular moment in time. Review collected by and hosted on G2.com.

I first learned about Customers.ai from our marketing team and they have been raving about it ever since. I see firsthand how much this tool is helping the company.

Customers.ai gives us detailed visitor tracking that shows exactly which pages and sections people land on and what they look at on our site. In the healthcare space, where we offer many different things on our site, this is extremely valauable.

The fact that it works with our CRM also makes it useful for different departments. Our marketing team is already exploring ways to use it beyond just sales and outreach and they are excited by the idea of using it to refine audience segmentation and improve campaigns across all of our various product teams.

From my perspective, I appreciate that Customers.ai offers person-level data that helps everyone on our team see what our visitors are doing, I appreciate that it’s really easy to use and figure out, and I appreciate the whole team is seeing value in it. Can’t wait to do more with it. Review collected by and hosted on G2.com.

Nothing I have seen that I dislike. Will keep using it and find out more. Review collected by and hosted on G2.com.

I run a small ecommerce fashion business as a side hustle and Instagram ads are a big deal for growth.

I first discovered Customers.ai after seeing a few videos on YouTube and I jumped on the ads component right away. What really caught my attention is how it gathers event and store data and sends it straight to Facebook. I didn’t see too much about this on the Customers.ai site but if you run FB ads you know much having more event data helps. Def recommend.

What I liked best was our account manager had me run a test with their data. We ran the Customers.ai retargeting audience against the Facebook Pixel audience. I was a little doubtful because the Customers.ai segment was much smaller but I was way wrong. It performed 12x better in terms of ROAS! We are now running both audiences side by side to capture everyone.

Other things I’d add - It’s easy it is to figure out, it connects directly to Facebook, and the visitor ID piece is really cool, especially since most of my traffic comes from Instagram. Review collected by and hosted on G2.com.

Facebook will sometimes disconnect itself but it’s easy to set back up and you don’t lose any data. Review collected by and hosted on G2.com.

Well first, it was the most advanced of other systems who claim to assist with customer/visitor identification. It was easy to integrate into our email system. Has a sophisticated engine to determine if a vistor they found matches someone already in your email list. Already there, you aren't charged. If you run large campaigns where you are sending thousands of people to you a page, it even allows for delay in checking to make sure you're not paying for a new lead that you had already brought in by other means. It 's a vast system that we are still learning to to tweak to make sure we are capturing valuable customers. In the last month it has found over 16K new visitors. And the customer support has been outstanding! Shawn is always available to help, give suggestions, advice, you name it. I wish more customer service was like this! Review collected by and hosted on G2.com.

It is not really a dislike, but the options for different configurations can be intimidating as it seems almost endless. It takes a bet to fully get how it works and where all to go in the interface. Wouldn't keep me from using it thoug. Review collected by and hosted on G2.com.