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CreatorIQ Reviews & Product Details - Page 4

CreatorIQ Overview

What is CreatorIQ?

CreatorIQ is a global creator marketing platform providing enterprise workflows that enable today’s most iconic and innovative companies to execute end-to-end influencer marketing programs. And now, with Tribe Dynamics, we also offer advanced intelligence to track your community, content, and competition. Altogether, our comprehensive solution makes managing and measuring all aspects of creator marketing easy, efficient, and most of all, effective. Thousands of the world’s most innovative brands and agencies use CreatorIQ, including Logitech, Movers+Shakers, Nestlé, RQ, Sephora, Unilever and more. Learn more at CreatorIQ.com. + Search, compare, and get recommendations using in-depth fields and insights to effortlessly find and vet more creators fit for your brand, in half the time. + Create an exceptional partnership experience with creator-facing communication tools and destinations that guide them through onboarding and activations. + Build your strategy by forecasting costs and Return on Creator Spend in your campaigns, and analyze complete program performance across all campaigns, creators, and posts.

CreatorIQ Details
Product Website
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Product Description

CreatorIQ is the engine powering impactful creator marketing for the world’s most innovative and iconic brands. Together we’ll raise the bar for what creators can deliver for your business.


Seller Details
Seller
CreatorIQ
Company Website
Year Founded
2017
HQ Location
Culver City, US
Twitter
@CreatorIQ
2,459 Twitter followers
LinkedIn® Page
www.linkedin.com
338 employees on LinkedIn®
Description

CreatorIQ is a leading influencer marketing platform that enables brands to discover, manage, and analyze their partnerships with content creators and influencers. With robust tools for campaign management, performance analytics, and audience insights, CreatorIQ helps businesses optimize their influencer strategies and drive measurable results. The platform supports various industries and facilitates collaboration between brands and creators to enhance marketing efforts and reach target audiences effectively. For more information, visit their website at [creatoriq.com](https://creatoriq.com).


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Overview Provided by:

Recent CreatorIQ Reviews

AH
Allie H.Small-Business (50 or fewer emp.)
3.5 out of 5
"The Best Place for Creator Insights"
Creator IQ is my go-to source for reviewing creator insights. There is a plethora of information from demographics to performance data. I also real...
TN
Thiago N.Mid-Market (51-1000 emp.)
3.5 out of 5
"Great sell, not so great usage"
Lots of information and usefull features
Verified User
A
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"CreatorIQ Holy Grail Platform for Influencer Marketing"
CreatorIQ is the main platform that my agency uses for Influencer Marketing. I love how it provides access to creator's audience demographics, foll...
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4 people requested security information

CreatorIQ Media

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562 CreatorIQ Reviews

4.6 out of 5
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562 CreatorIQ Reviews
4.6 out of 5
562 CreatorIQ Reviews
4.6 out of 5

CreatorIQ Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for CreatorIQQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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CW
Global Social Content + Community Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

Very helpful + supportive team (shout out Aimie H)! And user friendly platform that simplifies influencer management. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

Would love to have more regular wider industry reporting with rankings. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Managing influencer database + measuring campaigns/reporting. Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback, Colby! We're thrilled to hear that you find our team helpful and supportive, especially Aimie. We're also glad to hear that you find our platform user-friendly for influencer management.

Verified User in Apparel & Fashion
UA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

I love how user friendly it is, I love how we can transport influencres via excel it saves a lot of time! Love how it includes stories as well Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

I wish we could download content straight from the site but that's not a big deal usually we will just screenshot or use a third party site Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Makes it easy to see all our content in one campaign as oppose to tracking it individually Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback! It's great to hear CreatorIQ is user friendly and makes it easy to see content in one campaign.

AG
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

reporting, pulling insights, creator stats/analytics (i.e. engagement rate, audience, etc.). customer support has been great - monthly updates from Samantha - and she's always been extremely responsive and quick to address any and all issues or concerns Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

creator search is not good - have tried the beta AI function but still haven't seen much benefit Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

reporting - love the data it pulls and makes our lives easier Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback, Abby! We're happy to hear that CreatorIQ's reporting has made your life easier and that customer support is great. We'll share your special mention of Samantha with the team!

I'll take your creator search feedback to the product team.

Verified User in Consumer Goods
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

Vast database, in-depth analytics, integrates well with social platforms, comprehensive reporting Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

Had issues with our account manager which was rectified Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Streamlining influencer marketing Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback! We're happy to hear you like the vast creator database, in-depth analytics, and comprehensive reporting from CreatorIQ.

Verified User in Retail
UR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

- the campaign management, being able to select and assign deliverables to influencers

- creator discovery

- creator analytics Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

I wish the lists were in bubbles rather than a flat design. It feels like a lot of text on the platform and can feel a little overwhelming. For example, in creator network, the influencers are only separated by a thin line so everything blends together. It may be more appealing and fun if they were in their own bubbles instead. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Tracking influencer content, their analytics & creator discovery. Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback! We're happy to hear you like the campaign management, creator discovery, and analytics solutions in CreatorIQ.

LC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

I appreciate the platform's user-friendly interface and the quick results it allows me to share with clients. Creator IQ simplifies the process of scaling campaigns and creators simultaneously, making it exceptionally efficient. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

I would like to receive additional details about upcoming product launches and new features before their integration into the platform. There have been instances where non-functional features were introduced without adequate user training. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Creator IQ tackles scalability, efficiency, and data aspects in our influencer campaigns. Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your honest feedback, Lisa! It's great to hear CreatorIQ helps simplify the process of scaling campaigns and creators. We'll share your product launch feedback with the team.

Verified User in Apparel & Fashion
UA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

CreatorIQ has taken our creator partnerships to the next level, allowing us to scale our programs with a team of 2. From finding creators to onboaring onto campaigns, all the way through reporting, we are using the platform every single day to constantly improve our partneships.

We really love how seamless the campaign flow is with CreatorIQ. We love the email templates and not having to reinvent the wheel each time we onboard a new creator.

The new features being rolled out are getitng better and better, making us very excited to continue using the platform. We are very excited about the product features coming out, as well as the content library. It makes it easy for our whole team to get involved and make the most of our creator content.

Finding creators and adding them to our network is another thing I love about CreatorIQ. I have used other softwares in the past that don't allow you to add creators to the network and find metrics about them right away. CreatorIQ's audience data is amazing and always makes making data driven decisions easy.

Not only is the software amazing, the support from the CreatorIQ team is phenomenal. We felt very supported throughout our entire onboarding process and continue to feel supported with our success team. Whenever we have a question, our rep is always there to find the answers for us. They are true advocates for their customers and will do what it takes to make sure we feel supported. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

As an e-commerce brand, we are having a tough time completely ditching our spreadsheets and other softwares because of some gaps in CreatorIQ's interface. For example, we would love to have a feature that allows us to create orders directly from the campaign, then track the status of the order and automatically update the due dates of content based on the delivery date. We would also love the ability to automate email sequences. The email templates are great, however, it would take it a step further to be able to automate follow ups and content reminders. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

CreatorIQ is allowing us to streamline the partnerships process, making it a one-stop-shop for all things creator marketing. It is a great solution for someone looking to ditch their spreadsheets and long documents of templates. We really just needed something to house all of our information and to execute all in one place, and CreatorIQ has done that for us. Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback! We're so happy to hear CreatorIQ has helped streamline processes and is a one-stop-shop for all things creator marketing.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

I enjoy the social listening capabilities that CreatorIQ offers. It's the most robust and user-friendly platform for this that I've seen, allowing us to see post from members of our influencer community in near-real time. It allows us to manage our community effectively, seeing how they speak about the brand and what products are performing well within our community. I also enjoy the campaign management tools in Creator IQ that allow us to monitor content at the campaign level and track our success for each campaign with insightful metrics such as total reach, engagement, and post count. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

I would like it if CreatorIQ updated social links for creators automatically. I've seen other platforms that are able to do this, but unfortunately sometimes we can go months without knowing that a creator's social link isn't up to date, which impacts our tracking of that creator. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

CreatorIQ is able to help us with social listening, since we can't follow every creator in our community and monitor them 24/7. The campaign management is also extremely helpful when reporting on program success at the campaign level. Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback! We're happy to hear CreatorIQ is user-friendly and helps manage your community effectively.

Verified User in Cosmetics
UC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

It's helpful to evaluate creator and influencer success from all angles and using multiple KPIs. It helps to keep track of initiatives and understand what was most successful, why it was successful, and how you can take those learnings for future campaigns and opportunities. It also helps you identify new and valuable creators to add to your community - while keeping engaged with your existing creators. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

The sourcing feature could get a little bit more specific and a little more granular. At times, the platform can be a little glitchy and there can be bugs. But - such is the case with technology these days! Our support team is hepful at working with us to identify the glitches and solve them. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

It's helping me evaluate our influencer marketing strategies to see what works, what doesn't and what needs to change. It gives you a really analytical look into your strategies to make strategic decisions that can increase your performance metrics and help you reach new audiences and increase brand visibility. Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback! It's great to hear CreatorIQ helps evaluate creator success.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about CreatorIQ?

I love the events that CIQ puts on, and the industry knowledge they share is incomparable. The support from the team is very helpful and proactive, which I highly appreciate. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

Unfortunately, the platform itself lacks a lot of key features that we would need as a business in order to be successful in our daily execution. We strive to use it every day but are unable to due to the difference between our needs and the actuality of the platform's services. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Currently none Review collected by and hosted on G2.com.

Response from Taylor Andrews of CreatorIQ

Thank you for your feedback! We're glad to hear that you enjoy our events and find our industry knowledge valuable.

We understand your concerns about the platform's features and we are constantly working on updates to improve the user experience. Your feedback is important to us and we will take it into consideration for future developments.