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Cision PR Newswire Reviews & Product Details - Page 49

Cision PR Newswire Overview

What is Cision PR Newswire?

PR Newswire is the worldwide leader for targeted content distribution, connecting brands with the right journalists, influencers and outlets across multiple media platforms, geographies and vertical industries. Our award-winning solutions streamline the communication workflow, empowering brands to identify the right influencers, craft and distribute meaningful campaigns and measure their business impact. Powered by cultivated media relationships, exclusive partnerships and innovative AI technology with PR best practices built-in, PR Newswire will help you reach and engage your target audiences on the channels they trust. We’ve earned the reputation for over 70 years as the industry’s most reliable distribution network with the broadest reach. Our credibility, digital authority, technology innovation and white-glove service can help you maximize media coverage and engagement from the audiences you target globally.

Cision PR Newswire Details
Product Website
Languages Supported
German, English, Finnish, French, Italian, Japanese, Dutch, Norwegian, Portuguese, Slovak, Spanish, Swedish, Chinese (Simplified), Chinese (Traditional)
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Product Description

Cision PR Newswire helps communication teams gain earned media and prove business impact by delivering press releases and other content via the industry's largest, most trusted content amplification network.

How do you position yourself against your competitors?

For over 70 years, PR Newswire has connected your stories with the right audiences in the right chanels to provide maximum results. With 75K+ media outlets and websites and direct access to 400K+ journalists and influencers across 170+ countries and in 40+ different languages, our distribution network provides unmatched global reach.

As the most trusted source globally, media and journalists source PR Newswire content more than its competitors. With 2X the website traffic of any other wire service—more people will see your news when you distribute with PR Newswire. Access powerful insights with PR-specific AI technology built-in that’s based on extensive performance data and industry best practices. Easily incorporate recommendations reflected in your brand voice and desired tone for your news. And further amplify your news with paid options offering guaranteed visibility.


Seller Details
Seller
Cision
Company Website
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
50,018 Twitter followers
LinkedIn® Page
www.linkedin.com
3,852 employees on LinkedIn®
Description

Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision’s software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 4,800 employees with offices in 24 countries throughout the Americas, EMEA, and APAC.


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Overview Provided by:

Recent Cision PR Newswire Reviews

TP
Tony P.Small-Business (50 or fewer emp.)
1.0 out of 5
"We were migrated from CISION/PRweb"
Support was quick to respond whenever we needed assistance.
Erika M.
EM
Erika M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Most Comprehensive Wire Service"
The many distribution options - local, regional and national and lots of features to choose from.
Verified User
U
Verified UserEnterprise (> 1000 emp.)
3.0 out of 5
"Cision is very reliable"
The newswire support team is always on top of it
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This seller hasn't added their security information yet. Let them know that you'd like them to add it.
4 people requested security information

Cision PR Newswire Media

Cision PR Newswire Demo - PR Newswire Online Member Center
From creation to amplification, manage your entire press release campaign effortlessly in one intuitive platform. Safely upload your press releases to our platform, equipped with multi-factor authentication to ensure your account's security. Your news is then thoroughly proofread by our editorial...
Cision PR Newswire Demo - PR Newswire AI
From AI-powered press release writing and editing tools to data-driven insights, our AI features empower you to create and distribute compelling brand stories with unparalleled efficiency. Accessible through our customer platform, leverage AI to generate ideas and enhance productivity, so you can...
Cision PR Newswire Demo - PR Newswire Visibility Reports
Every release receives a complimentary Visibility Report to provide insights on overall success. See online pickup, traffic, audience data, engagement metrics and industry benchmarks as well as viewers and engagement for specific lists. Additional metrics are available for amplification solutions...
Reimagine Press Release Creation with PR Newswire's AI
Play Cision PR Newswire Video
Reimagine Press Release Creation with PR Newswire's AI

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Video Reviews

748 Cision PR Newswire Reviews

3.9 out of 5
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748 Cision PR Newswire Reviews
3.9 out of 5
748 Cision PR Newswire Reviews
3.9 out of 5

Cision PR Newswire Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Cision PR NewswireQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Public Relations and Communications
UP
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

The BCC email function for tracking activity with journalists. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

The reporting features. I would like to see more visuals and less text in reports. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

It's expensive, but well worth it. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

The problem of journalists leaving / changing publications. Living lists helps us resolve the issue. Review collected by and hosted on G2.com.

Kirsten J.
KJ
Public Relations/Marketing Manager
Market Research
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Cision PR Newswire?

I use the PR software through Vocus and I love this product. It is easy to navigate and the media lists are excellent. They give you a ton of contacts that you would not normally have. It is a wonderful tool and I would be lost without it! The daily news email I get about my industry and competition is great to have. It helps me to know what is going out there, and I can read it quickly in the morning. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Sometimes I get a lot of bounce backs when submitting a list for a press release distribution. I think the contacts on Vocus should be updated more frequently. When I get a lot of bounce backs it makes me question the validity of these email lists. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

I have gotten so much media coverage for new websites/organizations. It is great to show my boss actual media placements. It helps him know the benefit of PR. I am a consultant that handles the PR for numerous organizations so I need to have a lot of different industries covered. Vocus is amazing at that. I get to email media people who cover small business and finance and I also get to email people who cover popular culture. For what I do this is a win win! Review collected by and hosted on G2.com.

Tina C.
TC
Independent Business Owner
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Cision PR Newswire?

It's very easy to use. I like the Press Release analyzer feature. It lets me know how effective my release is and what I can do to make it better. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

I have an employee who also publishes press releases from my account and she has to overwrite all of my contact information every time. It would be nice if the system saved more than one user profile per account. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Be sure you can estimate the number of releases you are planning to publish in a year. Otherwise, you may end up purchasing a bulk package to save money but find you don't end up using all of your allotted releases. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

This has helped me control my budget by allowing me to purchase press releases in bulk. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
UP
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

Access to reporter contact info, as well as descriptions from reporters on their beats and interests. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

I feel like the media tracking abilities could be more robust. There are stories we catch via Google and Twitter searches that Cision misses. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Release timing is spotty. Often releases get hung up in the testing stage. Resolution of this problem has been unsatisfactory. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Problems solved: getting clients stories to targeted reporters.

Benefits realized: New relationships established. Review collected by and hosted on G2.com.

Rafe G.
RG
VC Inc. Marketing
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Cision PR Newswire?

Simple to navigate, provides direct access to key decision makers, has wide and deep database of multimedia outlets to approach/pitch. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Some of the contact info is out of date. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

See the online demo! It explains how Cision works, how easy it is to use, and the advantages that it offers over competitive solutions. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Generating maximum press coverage with minimum time and money expended. On this front, Cision totally delivers.

The tool makes my research fast, easy, and accurate - and when I have the right story, Cision makes it simple to get the high profile media pick-ups that I'm looking for.

There's no media organization of any size or press contact of any importance/stature who I can't access through Cision. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
CP
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

Cision is a great tool for PR professionals to build and keep media lists updated. It also makes emailing editors and bloggers press information fast and easy. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

There's really nothing I dislike with the service. Sometimes I find a contact that needs to be updated and send in new info. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Personalized emailing to specific lists is great with Cision as well as keeping my media lists updated. Review collected by and hosted on G2.com.

Eamonn C.
EC
Volunteer
Internet
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

The capability is fantastic, with plenty of media reach and the ability to easily distribute to a larger network. You can create and save lists for future use and link your social networks.

Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

It's not a very intuitive product. Also the amount of times that the companies have rebranded and created separate log-ins and a very disjointed experience overall. Occasionally I get poor connectivity and we've lost PR and distributions because there's no auto-save!!! Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

- Start up looking to expand our media presence

--> Able to do so without having to fully create a communications department or hire outside help

- Get news out there

--> Easily create and distribute PR for a great price Review collected by and hosted on G2.com.

Lindsey J.
LJ
Marketing Coordinator
Investment Banking
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

The online submission form is extremely easy and quick to use. It was easy to train other employees on, and it takes the guesswork out of tracking down the correct contact list for a given press release. We got increasingly better traction with our announcements with each submission. I loved how quickly I would get a phone call confirming my submission and getting it reviewed by their team. This saved me so much time! Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

There is not an easy way to see how many releases you have left in your package when you sign a contract for one. I have to email our rep each time I want to check. I did not like the options when uploading a picture - we have free online photo hosting with our package but it is not an option you could select during online photo submission, so I have to select a default one and add comments each time. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

This is a great option if you have a small-ish PR budget and want to get a lot of bang for your buck. The software is very easy to use, so it could be managed in house, and they are very open about which set of contacts any given blast will go to based on your list selection. This was a really great change for our firm, and our media hits have gone up significantly, with less effort, as there is no back and forth with a PR agency. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

We were spending an astronomical fee for a PR firm that wasn't really getting us a lot of traction in our market. PR Newswire is a fraction of the cost, is more efficient because it can be done in house, and gets us significantly more pick ups than our firm was able to provide. Our media hits have gone up more than double. Review collected by and hosted on G2.com.

Kate C.
KC
Account Executive / Publicist
Public Relations and Communications
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Cision PR Newswire?

Our office uses the media database constantly to find specific journalists and publications so that we can best target those in the industry that will be most interested in our client's news. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

When distributing news releases, I don't like the time it takes to wait for a test email to come through so that I can see what my news release will look like once distributed. However, our office recently upgraded to a different platform within Cision, therefore this issue should be resolved going forward. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Definitely try it! You'll be pleased with the system as well as with the support your receive from your Cision account representative. We have a great relationship with ours! Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

We have been able to better target out media outreach using the Media Database. We have benefited from the Media Database because we are made aware of so many more publications within our target industry that we were unaware of before using Cision. Review collected by and hosted on G2.com.

Verified User in Higher Education
AH
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Cision PR Newswire?

That it has print, web and broadcast all in one. Ease of sending PRWeb releases. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

The interface is terrible, ugly and counterintuitive. I expected a learning curve when we started with Vocus, but holy cow. All the other users on the account are struggling too. And we took training sessions.

The customer service is maddening. I got personalized service every step of the way before signing a contract, and then it quickly disappeared. Now I have to use a general support number or email address, and I get a different person each time. Then I have to re-explain the problems all over again. My account executive does nothing but tell me to contact support or take training classes.

There are a lot of glitches. Daily emails touting video clips that don't match up with the text excerpts. Bouncebacks in my releases. The difficulty finding and saving clips for easy retrieval in the future. False media hits for other St. Mary's universities. It's easier for me to use Google Alerts most of the time.

I also dislike the fact that Cision doesn't gather clips from publications I was told it would gather clips from.

And what good is the social media component? Hootsuite is better.

Didn't get the kind of response when I used PRWeb for the first time, but I'll give it another shot.

Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Don't believe the hype. Don't expect that it'll make your job easier. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Not many. It was supposed to save me time by having all these features in one place, but it doesn't.

Cost was good. St. Mary's used to use Vocus, but stopped when the price became prohibitive. When we were quoted this price, we jumped on it. Review collected by and hosted on G2.com.