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Cision PR Newswire Reviews & Product Details - Page 48

Cision PR Newswire Overview

What is Cision PR Newswire?

PR Newswire is the worldwide leader for targeted content distribution, connecting brands with the right journalists, influencers and outlets across multiple media platforms, geographies and vertical industries. Our award-winning solutions streamline the communication workflow, empowering brands to identify the right influencers, craft and distribute meaningful campaigns and measure their business impact. Powered by cultivated media relationships, exclusive partnerships and innovative AI technology with PR best practices built-in, PR Newswire will help you reach and engage your target audiences on the channels they trust. We’ve earned the reputation for over 70 years as the industry’s most reliable distribution network with the broadest reach. Our credibility, digital authority, technology innovation and white-glove service can help you maximize media coverage and engagement from the audiences you target globally.

Cision PR Newswire Details
Product Website
Languages Supported
German, English, Finnish, French, Italian, Japanese, Dutch, Norwegian, Portuguese, Slovak, Spanish, Swedish, Chinese (Simplified), Chinese (Traditional)
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Product Description

Cision PR Newswire helps communication teams gain earned media and prove business impact by delivering press releases and other content via the industry's largest, most trusted content amplification network.

How do you position yourself against your competitors?

For over 70 years, PR Newswire has connected your stories with the right audiences in the right chanels to provide maximum results. With 75K+ media outlets and websites and direct access to 400K+ journalists and influencers across 170+ countries and in 40+ different languages, our distribution network provides unmatched global reach.

As the most trusted source globally, media and journalists source PR Newswire content more than its competitors. With 2X the website traffic of any other wire service—more people will see your news when you distribute with PR Newswire. Access powerful insights with PR-specific AI technology built-in that’s based on extensive performance data and industry best practices. Easily incorporate recommendations reflected in your brand voice and desired tone for your news. And further amplify your news with paid options offering guaranteed visibility.


Seller Details
Seller
Cision
Company Website
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
50,018 Twitter followers
LinkedIn® Page
www.linkedin.com
3,852 employees on LinkedIn®
Description

Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision’s software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 4,800 employees with offices in 24 countries throughout the Americas, EMEA, and APAC.


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Overview Provided by:

Recent Cision PR Newswire Reviews

TP
Tony P.Small-Business (50 or fewer emp.)
1.0 out of 5
"We were migrated from CISION/PRweb"
Support was quick to respond whenever we needed assistance.
Erika M.
EM
Erika M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Most Comprehensive Wire Service"
The many distribution options - local, regional and national and lots of features to choose from.
Verified User
U
Verified UserEnterprise (> 1000 emp.)
3.0 out of 5
"Cision is very reliable"
The newswire support team is always on top of it
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This seller hasn't added their security information yet. Let them know that you'd like them to add it.
4 people requested security information

Cision PR Newswire Media

Cision PR Newswire Demo - PR Newswire Online Member Center
From creation to amplification, manage your entire press release campaign effortlessly in one intuitive platform. Safely upload your press releases to our platform, equipped with multi-factor authentication to ensure your account's security. Your news is then thoroughly proofread by our editorial...
Cision PR Newswire Demo - PR Newswire AI
From AI-powered press release writing and editing tools to data-driven insights, our AI features empower you to create and distribute compelling brand stories with unparalleled efficiency. Accessible through our customer platform, leverage AI to generate ideas and enhance productivity, so you can...
Cision PR Newswire Demo - PR Newswire Visibility Reports
Every release receives a complimentary Visibility Report to provide insights on overall success. See online pickup, traffic, audience data, engagement metrics and industry benchmarks as well as viewers and engagement for specific lists. Additional metrics are available for amplification solutions...
Reimagine Press Release Creation with PR Newswire's AI
Play Cision PR Newswire Video
Reimagine Press Release Creation with PR Newswire's AI

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Video Reviews

748 Cision PR Newswire Reviews

3.9 out of 5
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748 Cision PR Newswire Reviews
3.9 out of 5
748 Cision PR Newswire Reviews
3.9 out of 5

Cision PR Newswire Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Cision PR NewswireQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Melanie D.
MD
Public Relations Account Executive
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Cision PR Newswire?

The functionality of the platform, the ease to pull lists and the additional services available. Cision has continuously grown and changed as the demands in our field have changed, to offer optimum services. I also feel like the customer service is responsive. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

At times I notice that I will pull a list and there are several old/outdated contacts. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

I would tell others to try the Cision demo, play around with it and spend some time learning the portal. It's a great product used by a large number people in the industry and has worked well for me over several years. Cision is constantly striving to improve and grow with the industry's needs. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

I mostly use Cision to find contacts, pull media lists, circulation information, etc. Our job is to create results for our clients through media outreach and placements, and Cision has been my go-to, event amongst all other platforms, for this information. There are other services Cision offers that I should take advantage of. Review collected by and hosted on G2.com.

Anna-Alizette R.
AR
Communications Coordinator
Non-Profit Organization Management
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Cision PR Newswire?

I like that you can toggle topics, outlets, locations on and off to find corresponding reporters and media outlets. This is super beneficial when we are creating a new media list. It makes for creating a media list efficient and simple.

The customer service is always so helpful and kind. I think they offer some of the best customer service.

Cision is pretty intuitive when it comes to exporting data giving different layouts. I think that they are quick to download and oversee information. It would be even cooler to select certain information you want exported into these reports. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

I think Cision has been pretty intuitive when it comes to its feature, the biggest feature I miss on the media blast is a preview before I send it. I don't like waiting 15 minutes for my preview to come in either, it slows down the entire process.

I would like to see an app created to I can monitor and manage coverage and lists when I'm out of the office.

I also would like to be able to have filters when I'm monitoring the coverage as well, every time I do add a filter, it will delete my previous filter. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Sending out information fast and tying it to my email is awesome considering I don't have to put in the hours to send to a giant list. Review collected by and hosted on G2.com.

Craig L.
CL
Director of PR and Social Media
Public Relations and Communications
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Cision PR Newswire?

Cision is easier to use than other programs we have tried, and the pricing and packaging is very affordable. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

It would be nice if an unused release could be carried to the next month, as some of our work is seasonal with less activity during the summer. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Evaluate your needs for frequency and who you wish to contact. We needed a more basic package that was easy to manage and provided a great balance of quantity of releases vs cost. The first time we signed with Cision (Vocus/PRWeb), we purchased a more robust package which I was unprepared to use, and while training was available, I didn't have the resources to devote to utilizing all the available features.

When we came back, Cision understood our needs and offered a package that could be upgraded, if desired, but it would be a great package on its own. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Cision has helped us raise brand awareness through press releases about product and industry news. Along with other SEO and web enhancements, we have seen a significant increase in traffic. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

The platform is pretty intuitive and I can find contacts I need easily. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

It is sometimes difficult to manage the different account access points, and sometimes a list gets locked/a person gets locked out. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

We are using Cision to develop media lists for clients and using journalists and outlets covering a wide range of topics. Review collected by and hosted on G2.com.

Eric B.
EB
Marketing Communications Manager
Non-Profit Organization Management
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

It meets our needs with finding and contacting the media in a timely manner. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

The turnover rate of journalist, especially in print, is very high. It's difficult for the platform to update as quickly as this turnover rate is happening. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

The ability to identify reporters in specific market areas has been invaluable. Review collected by and hosted on G2.com.

Bob S.
BS
Senior Account Executive
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Cision PR Newswire?

I love the extensive media database and that I have the ability to connect with just about any reporter or editor worldwide. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Sometimes I have interrupted service; there are also instances where reporter contacts are outdated at publications. Also, my team and I sometimes find the usability of Cision to be a bit tough. In short, I like -- but don't love -- Cision. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Do your homework. There are other databases in this space, but they may not be as thorough as Cision. If I had to do it over again, I may look at others, or, I may choose Cision. I'm on the fence in some ways. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Cision is a time saver; it would take weeks, if not months, for my team to compile a database of contacts close to as thorough as Cision. Review collected by and hosted on G2.com.

Verified User in Media Production
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Cision PR Newswire?

My favorite feature is the search feature. It's easy to use and fast enough. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

My least favorite feature is the fact that the information is not up to date and is occasionally incorrect. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

The business problem that this software solves is the problem of reaching out to media contacts and finding their contact information. Cision makes this task much faster and more efficient. Review collected by and hosted on G2.com.

Lacy R.
LR
Associate Director
Public Relations and Communications
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Cision PR Newswire?

Cision is great for finding the right media contacts by reading through journalists' beats. The interface is intuitive and functions are easy to use whether building media lists or sending distributions out. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Sometimes the info isn't as up to date in terms of contact information. We've found many contacts that switch magazines or roles and, sometimes months later, the information is outdated in CIsion's database. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Cision helps us with time management, contact identification and target list building. This database helps to make sure our team does their job to the fullest extent. Cision helps us to be efficient as it lists other contacts that may not have been on our initial target lists. In many cases, these "new found" contacts have helped us get coverage for our PR clients. This is extremely valuable. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
UN
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

Ease of use, monitoring capabilities, press release distribution, access to press contact information Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Sometimes the database is a little slow to load. Also, sometimes small local publications are not picked up. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

- Helps to create targeted press lists

- Distribute press releases

- Monitors press coverage Review collected by and hosted on G2.com.

Michael M.
MM
Marketing Operations Manager
Computer Software
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Cision PR Newswire?

The customer support I've received has been great. Being able to find certain contacts at pubs also helps our individual PR pitching initiatives. We appreciate the ability to segment industries, find different channels of media, and a great deal more. We're happy with the product. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Sometimes the information on contacts is dated. It would be great if there were more frequent audits of contacts and information. We've found that at times the contact information for what a person writes on is far different than what they actually write on when we visit the site, so it takes a bit of investigation on our end. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

We've been able to reach editors at certain media outlets far easier and with greater success. We've landed a few pitches for large pubs and are happy. Review collected by and hosted on G2.com.