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Cision PR Newswire Reviews & Product Details - Page 46

Cision PR Newswire Overview

What is Cision PR Newswire?

PR Newswire is the worldwide leader for targeted content distribution, connecting brands with the right journalists, influencers and outlets across multiple media platforms, geographies and vertical industries. Our award-winning solutions streamline the communication workflow, empowering brands to identify the right influencers, craft and distribute meaningful campaigns and measure their business impact. Powered by cultivated media relationships, exclusive partnerships and innovative AI technology with PR best practices built-in, PR Newswire will help you reach and engage your target audiences on the channels they trust. We’ve earned the reputation for over 70 years as the industry’s most reliable distribution network with the broadest reach. Our credibility, digital authority, technology innovation and white-glove service can help you maximize media coverage and engagement from the audiences you target globally.

Cision PR Newswire Details
Product Website
Languages Supported
German, English, Finnish, French, Italian, Japanese, Dutch, Norwegian, Portuguese, Slovak, Spanish, Swedish, Chinese (Simplified), Chinese (Traditional)
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Product Description

Cision PR Newswire helps communication teams gain earned media and prove business impact by delivering press releases and other content via the industry's largest, most trusted content amplification network.

How do you position yourself against your competitors?

For over 70 years, PR Newswire has connected your stories with the right audiences in the right chanels to provide maximum results. With 75K+ media outlets and websites and direct access to 400K+ journalists and influencers across 170+ countries and in 40+ different languages, our distribution network provides unmatched global reach.

As the most trusted source globally, media and journalists source PR Newswire content more than its competitors. With 2X the website traffic of any other wire service—more people will see your news when you distribute with PR Newswire. Access powerful insights with PR-specific AI technology built-in that’s based on extensive performance data and industry best practices. Easily incorporate recommendations reflected in your brand voice and desired tone for your news. And further amplify your news with paid options offering guaranteed visibility.


Seller Details
Seller
Cision
Company Website
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
50,018 Twitter followers
LinkedIn® Page
www.linkedin.com
3,852 employees on LinkedIn®
Description

Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision’s software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 4,800 employees with offices in 24 countries throughout the Americas, EMEA, and APAC.


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Overview Provided by:

Recent Cision PR Newswire Reviews

TP
Tony P.Small-Business (50 or fewer emp.)
1.0 out of 5
"We were migrated from CISION/PRweb"
Support was quick to respond whenever we needed assistance.
Erika M.
EM
Erika M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Most Comprehensive Wire Service"
The many distribution options - local, regional and national and lots of features to choose from.
Verified User
U
Verified UserEnterprise (> 1000 emp.)
3.0 out of 5
"Cision is very reliable"
The newswire support team is always on top of it
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This seller hasn't added their security information yet. Let them know that you'd like them to add it.
4 people requested security information

Cision PR Newswire Media

Cision PR Newswire Demo - PR Newswire Online Member Center
From creation to amplification, manage your entire press release campaign effortlessly in one intuitive platform. Safely upload your press releases to our platform, equipped with multi-factor authentication to ensure your account's security. Your news is then thoroughly proofread by our editorial...
Cision PR Newswire Demo - PR Newswire AI
From AI-powered press release writing and editing tools to data-driven insights, our AI features empower you to create and distribute compelling brand stories with unparalleled efficiency. Accessible through our customer platform, leverage AI to generate ideas and enhance productivity, so you can...
Cision PR Newswire Demo - PR Newswire Visibility Reports
Every release receives a complimentary Visibility Report to provide insights on overall success. See online pickup, traffic, audience data, engagement metrics and industry benchmarks as well as viewers and engagement for specific lists. Additional metrics are available for amplification solutions...
Reimagine Press Release Creation with PR Newswire's AI
Play Cision PR Newswire Video
Reimagine Press Release Creation with PR Newswire's AI

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Video Reviews

748 Cision PR Newswire Reviews

3.9 out of 5
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748 Cision PR Newswire Reviews
3.9 out of 5
748 Cision PR Newswire Reviews
3.9 out of 5

Cision PR Newswire Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Cision PR NewswireQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Public Relations and Communications
CP
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

Large database of information and contact info Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Some records haven't been updated recently Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Tedious research that doesn't always yield results for contact info Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
AP
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

For basic search I did find it very useful. It wasn't too complicated and if I did have a problem I liked that I was able to get feedback relatively quickly. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

I felt that sometimes the information was outdated. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Getting contacts quickly. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
AP
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

I've used a variety of media databases throughout my career and Cision's current iteration is the most robust. The search is much more intuitive and there is an extensive amount of data available. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

The editorial calendar feature still needs to be developed as it is not very comprehensive and it's a bit confusing whether the deadlines listed are for advertising or editorial. Also, there was a time recently where one of the distribution tracking services was not available, but we were not aware until we had to ask Cision directly. This was an issue Cision should've informed its customers about proactively. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Cision can be quite pricey, so consider sharing the service, depending on how much you will be using it for your own office. Be sure to save and save frequently. If you do not, you may lose your data if someone accidentally kicks you off. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Being able to look up and search for contacts on Cision helps save a lot of time and provides relative accuracy. Cision help is also readily available. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

I like the Cision provides users with recommendations around how to improve their PR. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

It's very confusing that between Vocus, PRWeb, and Cision to understand who we are doing business with. The name has changed so many times that we cannot keep track of what company we're working with. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

It's difficult to understand how Cision differs from Vocus and how that differs from PRWeb. The unique value propositions of each company are not clear, nor is it clear how these companies are linked. You can also purchase different packages from each of these companies which again is somewhat confusing. I still do not understand if I'm dealing with a single brand or if I'm dealing with three different solution providers. This is somewhat frustrating from an end user standpoint. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

The solution gives us access to a network of media that we wouldn't otherwise have access to. In addition to the reach, through the recommendations provided by the software we are now better equipped to write press releases. Review collected by and hosted on G2.com.

Ben W.
BW
CEO, Founder
Market Research
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Cision PR Newswire?

Very little. We haven't been able to get much value out of it, so hard to say what is "best". Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

There are bugs in the product which are not being fixed in a timely fashion, a UI that looks like it's from 1990, and we haven't been able to get business results we're after. Seems that there is some misrepresentation going on about how many outlets their press releases are "distributed" to. I understand it's a simple distribution service, but even then we saw very outlets syndicate or reprint the article (even verbatim) despite paying for the Premium distribution reach.

The editorial and customer services teams there are also not helpful. Took multiple calls and emails to resolve what should have been very simple issues. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Avoid at all costs. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Trying to solve for brand awareness. Have not been able to realize much of anything in terms of quantifiable benefits. Seems that PR distribution services are going the way of the dinosaur... Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
UP
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

The journalist database is robust and the platform is easy to use. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Many of the contacts are not always updated on an ongoing basis. The template for sending out a press release is not easy to edit and I don't always like the way the spacing is or how logos and/or photos look. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Journalist database was my biggest issue. The greatest benefit is finding people I would not always find through Google alone. Review collected by and hosted on G2.com.

Verified User in Logistics and Supply Chain
EL
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Cision PR Newswire?

When it comes to managing inbound and outbound news media interaction, you need a tool that can encompass news wire distribution with custom list management and monitoring. PRWeb was already one the easiest distribution services out there, but mixing in the other functionality aforementioned should be a great product for the future. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

List management is manual and does not offer auto-import or export functionality. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

test for a few weeks and see if you're getting what you need Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

We have reduced our news wire costs while gaining a tool that our agency partners can help us maximize the value of each month. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
UH
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

I like that it's easy to get my message out to to the Wire and create media recap reports. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

From a non-profit standpoint, it's expensive to use. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

We are able to easily target our press release distribution. We like the analytics and measurement tools to see if we are effectively getting our message out. Review collected by and hosted on G2.com.

Verified User in Publishing
UP
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

It is a great tool to use for Public Relations professionals. It is most helpful in identifying media contacts, including news, media, and bloggers. It allowed me to discover new editorial opportunities that I perhaps otherwise would not have found. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Every tool could always use some updating. With Cision, my biggest issue I came across was outdated contacts or contact information. It would be more helpful to users if Cision could sort through contacts on a more regular basis and verify them. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Utilize the support staff at Cision, they are very helpful and communicative. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

I was doing a lot of media outreach for a fashion brand, so Cision solved my issue of identifying opportunities among their contact database. It allowed me to build efficient media lists for our business. Review collected by and hosted on G2.com.

Orlando W.
OW
Content Specialist
Accounting
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Cision PR Newswire?

I enjoy using Cision because of the ease of loading news releases into Vocus. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Lately there have been times where I have been unable to add a picture to an emailed distribution of the news release. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Regional distribution of news releases have been fairly easy, as well as making customized mailing lists to certain industries. Review collected by and hosted on G2.com.