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748 Cision PR Newswire Reviews
Overall Review Sentiment for Cision PR Newswire
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I love the list management tools. It's so easy to target exactly what kind of journalists we want to read our content. Even better is the fact that it's automatically updated, meaning I don't ever have to worry about it being the latest information available. Review collected by and hosted on G2.com.
The interface could be a bit more attractive from an aesthetics perspective. It's not entirely intuitive. Reads more like a database than a user-friendly system. Especially when I need to scroll through a list of a drop-down tab, it's the worst thing ever! Review collected by and hosted on G2.com.
Your press release can be seen/picked up by any outlet in the regions you choose. Review collected by and hosted on G2.com.
You can't see who views your release, choose who picks it up, and where it's published. Review collected by and hosted on G2.com.
The many outlets they use to distribute press releases. Review collected by and hosted on G2.com.
There is no guarantee that these news outlets will pick up your press releases. So, if they don't, it's waste of money. Review collected by and hosted on G2.com.
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Good strong database of media contacts, easy to use and navigate distribution system.
Also is easy to add users to receive email notifications, and for the most part, contacts are up-to-date Review collected by and hosted on G2.com.
Distribution system is based on points, which is rather difficult to keep up on, especially wire release. I would much rather prefer to just know i have 10 wire releases vs. 172 points and then need to figure out which release to use.
Also, the reporting could use a bit of a build up. Review collected by and hosted on G2.com.
Reasonably up-to-date and efficient for finding people, outlets, interests, and ideas. Review collected by and hosted on G2.com.
There was a time when browsing volumes of books and media listings sometimes triggered ideas and this is less serendipitous. But I can't really say that I got that much out of the "old school" way. So not a major dislike. Cost is a factor. Review collected by and hosted on G2.com.
As someone who remembers when all of this information came in BOOKS, I am always delighted when I can pull a list - such as all radio personalities in Phoenix, AZ - in minutes. Sending a distribution is easy. BEST OF ALL - the support staff. They have always, always, always been very patient and walked me through any problems I was having, and they've always resolved every issue.
It's an amazing resource - very thorough and as up-to-date as can be, but of course, no data base is going to be 100%. Review collected by and hosted on G2.com.
1. You can only have one attachment when you send a distribution - often, I'd like to include a photo or additional piece of background with my release.
2. They are actually very "light" on bloggers. Probably 90% of the bloggers I work with are NOT found on Cision, including some very well-read/successful bloggers. That is OK - as long as you know that any list of bloggers you pull is just scratching the surface.
3. I'd like to be able to narrow my searches more precisely by job title - and I will admit, it's very possible that I am just not using the system right, and there is an easy way to do what I need to do. But I find that if I ask for Radio Stations in Phoenix, AZ covering News - my list back might be very limited. So I search for stations covering everything (when what I really want is just news and on-air personalities), and I get back a list that includes a lot of advertising staff, station management, promotions people, etc. I have to go through the list and delete people I don't want, which can take some time. Review collected by and hosted on G2.com.
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Great access to media contact info, Great access to monthly unique impressions. Great for monitoring media coverage. Review collected by and hosted on G2.com.
I think it loads a bit slowly when you are trying to cull media lists. I also don't like the 5,000 email limit on distributions because it's hard to remove people once they've been added. In other words. If I'm adding full lists of people for a distribution and it comes to 5,765, I can't easily remove the extra 765. I have to remove 765 individuals (which is practically impossible), or I have to start over completely with the distribution. I think that could be much better. Also, it takes too long to receive a test distribution. It would be better if that were automatic. Review collected by and hosted on G2.com.
The customer service representatives are very friendly, helpful and prompt. The comprehensive media database has been immensely helpful for pitching stories and contacting outlets. The most helpful feature for us has been the media monitoring-- it's a feature that we have a hard time finding a system we like so this has been great. It seems like most places only offer monitoring for press releases, which is great, but we really do need it for a lot of other times we aren't sending releases.
It is an incredibly powerful tool, and with the right training you can feel confident you're getting the best of the internet. Review collected by and hosted on G2.com.
As an agency with lot of clients and projects, our media monitoring search terms have gotten out of hand. I've tried to keep them as organized as possible and routinely ask the customer service reps for advice on how to better organize so we aren't getting irrelevant coverage/aren't missing anything, and it seems to get more and more convoluted. I've even asked for training on this topic, and was referred to a webinar that didn't offer any help. This isn't something that I can devote hours upon hours to each day, so it would have been nice to just get the one expert training out of the way. That way I wouldn't have to ask for additional help every single time I ask to update our search terms. I don't like how we can't create folders of Boolean search strings. It would be really helpful if Agents could have multiple folders, or subscriptions they break searches into. That way it would be really quick to find articles by client/topic in Coverage later on. The current system requires a lot of manual filtering.
The price almost prevented us from renewing this year, but we signed on again for a stripped down version that cuts costs. We were very close to signing up with PR Newswire's Agility for a similar price (but not stripped down). Ultimately, I hope to get the best of both worlds once the products merge. Review collected by and hosted on G2.com.
I'm not sure if I like anything best. It's run of the mill software that meet our needs without any value added. Review collected by and hosted on G2.com.
They should add social listening in addition to media monitoring. Review collected by and hosted on G2.com.
Once account was set up, it's been easy. Review collected by and hosted on G2.com.
It was time consuming getting started., but once it was set up it's been overall a good investment. Review collected by and hosted on G2.com.