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Cision PR Newswire Reviews & Product Details - Page 17

Cision PR Newswire Overview

What is Cision PR Newswire?

PR Newswire is the worldwide leader for targeted content distribution, connecting brands with the right journalists, influencers and outlets across multiple media platforms, geographies and vertical industries. Our award-winning solutions streamline the communication workflow, empowering brands to identify the right influencers, craft and distribute meaningful campaigns and measure their business impact. Powered by cultivated media relationships, exclusive partnerships and innovative AI technology with PR best practices built-in, PR Newswire will help you reach and engage your target audiences on the channels they trust. We’ve earned the reputation for over 70 years as the industry’s most reliable distribution network with the broadest reach. Our credibility, digital authority, technology innovation and white-glove service can help you maximize media coverage and engagement from the audiences you target globally.

Cision PR Newswire Details
Product Website
Languages Supported
German, English, Finnish, French, Italian, Japanese, Dutch, Norwegian, Portuguese, Slovak, Spanish, Swedish, Chinese (Simplified), Chinese (Traditional)
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Product Description

Cision PR Newswire helps communication teams gain earned media and prove business impact by delivering press releases and other content via the industry's largest, most trusted content amplification network.

How do you position yourself against your competitors?

For over 70 years, PR Newswire has connected your stories with the right audiences in the right chanels to provide maximum results. With 75K+ media outlets and websites and direct access to 400K+ journalists and influencers across 170+ countries and in 40+ different languages, our distribution network provides unmatched global reach.

As the most trusted source globally, media and journalists source PR Newswire content more than its competitors. With 2X the website traffic of any other wire service—more people will see your news when you distribute with PR Newswire. Access powerful insights with PR-specific AI technology built-in that’s based on extensive performance data and industry best practices. Easily incorporate recommendations reflected in your brand voice and desired tone for your news. And further amplify your news with paid options offering guaranteed visibility.


Seller Details
Seller
Cision
Company Website
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
50,047 Twitter followers
LinkedIn® Page
www.linkedin.com
3,852 employees on LinkedIn®
Description

Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision’s software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 4,800 employees with offices in 24 countries throughout the Americas, EMEA, and APAC.


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Overview Provided by:

Recent Cision PR Newswire Reviews

TP
Tony P.Small-Business (50 or fewer emp.)
1.0 out of 5
"We were migrated from CISION/PRweb"
Support was quick to respond whenever we needed assistance.
Erika M.
EM
Erika M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Most Comprehensive Wire Service"
The many distribution options - local, regional and national and lots of features to choose from.
Verified User
U
Verified UserEnterprise (> 1000 emp.)
3.0 out of 5
"Cision is very reliable"
The newswire support team is always on top of it
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This seller hasn't added their security information yet. Let them know that you'd like them to add it.
4 people requested security information

Cision PR Newswire Media

Cision PR Newswire Demo - PR Newswire Online Member Center
From creation to amplification, manage your entire press release campaign effortlessly in one intuitive platform. Safely upload your press releases to our platform, equipped with multi-factor authentication to ensure your account's security. Your news is then thoroughly proofread by our editorial...
Cision PR Newswire Demo - PR Newswire AI
From AI-powered press release writing and editing tools to data-driven insights, our AI features empower you to create and distribute compelling brand stories with unparalleled efficiency. Accessible through our customer platform, leverage AI to generate ideas and enhance productivity, so you can...
Cision PR Newswire Demo - PR Newswire Visibility Reports
Every release receives a complimentary Visibility Report to provide insights on overall success. See online pickup, traffic, audience data, engagement metrics and industry benchmarks as well as viewers and engagement for specific lists. Additional metrics are available for amplification solutions...
Reimagine Press Release Creation with PR Newswire's AI
Play Cision PR Newswire Video
Reimagine Press Release Creation with PR Newswire's AI

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Video Reviews

748 Cision PR Newswire Reviews

3.9 out of 5
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748 Cision PR Newswire Reviews
3.9 out of 5
748 Cision PR Newswire Reviews
3.9 out of 5

Cision PR Newswire Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Cision PR NewswireQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Accounting
UA
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

PR Newswire provides a seamless process for regular PR distribution needed for our average one release per month. The translation offerings are a nice addition and much cheaper than the standard translation service. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Turnaround times vary by language, which have cause unknown delays for releases in multiple languages. The reporting capabilities are good, but would like to see more in the future. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

If you have a small team that needs PR support, PR Newswire is a great option. It can be used by advanced knowledge users and novice users. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

PR Newswire enables us to reach global markets that we would otherwise not be able to tap into with the industry lists and multiple newsline options. As we enter new markets, it is a great feature to quickly announce the company's presence. Review collected by and hosted on G2.com.

Haya Z.
HZ
Founder
Apparel & Fashion
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

its the best of the best -cision is my go to in all matters PR related! Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Sometimes info isnt up to date. Sometimes an editors info is out of date but that is rare. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

I would highly recommend cision over all other brands Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Finding contacts is easy problem solved there and distribution is always facile. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
UP
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Cision PR Newswire?

It gets information out efficiently and effectively Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Not a great interface, sometimes clunky to use Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Distribution Review collected by and hosted on G2.com.

Jessica P.
JP
Media Coordinator
Machinery
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

PR Newswire has excellent customer service. They are also very reliable in terms of getting our releases out at the correct time. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

I don't like that once you approve the proof of a release, it places it in a que where it could be accidentally distributed. We had an issue where an old release was sent out 5 times within an hour to our entire email list of beat reporters that we keep on file with PRN. I now don't approve proofs any sooner than necessary. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

PRN helps us ensure we meet the Sec requirements in terms of who must receive our corporate press releases. They save us the time and effort of trying to maintain the distribution list ourselves. Review collected by and hosted on G2.com.

Madison J.
MJ
Public Relations Intern
Public Relations and Communications
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Cision PR Newswire?

Cision is great when pulling large contact lists of reporters, editors etc. It makes it easy to contact specific people and search for publications. It has narrowing search features which help get the right person. I also like how you can export the contact list as an excel sheet which makes the process a lot easier since that is usually the next step in making a media list. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

The biggest problem I have with Cision is that it only allows one user at a time to use the program. At an office focused on media and communication, it is imperative to use Cision on most projects, so when only one person is able to log in, it causes problems and slows down the process. Most of the time, colleagues kick each other out in the person mid-search. This loses important searches and makes it very difficult to work efficiently when researching. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

I recommend Cision when you need to send out large press releases. It's also great when you need to narrow searches by publication topic, contact topic etc. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

It is beneficial when you want to contact someone directly instead of going through their website or general email to contact them. It's more direct and usually gets more responses. Some contacts even put how or what they prefer to be contacted about which helps keep a good relationship. Review collected by and hosted on G2.com.

Toni L.
TL
Senior Account Executive
Public Relations and Communications
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

cision is great... it neatly gives you relevant reporters contact information and info on what they cover Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

sometimes cision is outdated or just inaccurate. it would be great if they could do a better job keeping up with media and omitting journalists and producers who no longer work with certain publications Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

great product, just sometimes outdated Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

working in public relations, i use cision to search for media to share story ideas. my job would be incredibly challenging without cision Review collected by and hosted on G2.com.

Jan L.
JL
Director of Content Marketing
Insurance
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

I like being able to research journalists and send media pitches directly. It's nice to be able to view a journalist's profile and get their contact info. I had a story come up that had our company name wrong. I was able to find the journalist and send him a note with a correction right away. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Everything is separate. If I want analytics, I have to buy that. If I want social, I have to buy that. I also can't find journalists by keyword on a topic they may have written on in the past. Meltwater has that feature and I really like it (despite Meltwater's heavy pressure sales techniques, the service is really good). Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Years ago, I used cision exclusively and hated it. You needed a degree in programming to get a list put together! Now, it's much, much easier to use so it's a step in the right direction. However, I'm still not over the moon about Cision. It's just OK. It gets me a list of journalists based on demographics and some criteria but it really doesn't allow me to really research journalists based on what they're writing about. We all know that beats change and they're not consistent. Searching a keyword or phrase and seeing who has written about that is such a better way to target. I guess I'm still in the Meltwater camp but have been given Cision as a tool the company uses. I have to say I'm just not impressed and it's just OK. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

I had to do several regional pitches for our national product and it was easy to find journalists by region. I find in the B2B setting, it's tough to find the right journalists in niche audiences. It takes research and Cision is one of the better choices. I still prefer Meltwater EVEN with their pushy sales. Review collected by and hosted on G2.com.

Jessie P.
JP
Public Affairs Associate - Social Media Lead
Hospital & Health Care
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

I like how easy it is to upload your content, including headline, photos and contact information. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

I dislike that the approval process after submitting content can take a while. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

We're able to get our news out to journalists efficiently, when we need to. We've secured various media coverage through our postings on Cision. Review collected by and hosted on G2.com.

Chris N.
CN
Marketing Director
Computer Software
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Cision PR Newswire?

Cision is a very powerful tool that is helping us with our digital marketing reach and web monitoring for markets that we work with as well as our company mentions. Their webinars to help train us on best practices in using their platform have been most helpful and their instructors have always been available for any questions or concerns we have. Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

Wish there was more integration with LinkedIn since it is the most widely used social media platform for business. Review collected by and hosted on G2.com.

Recommendations to others considering Cision PR Newswire:

Buy it if you want to strengthen your marketing stack. Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

Cision is helping us connect to more Influencers in the markets that we serve so that we can have a more focused audience when we send out our announcements and company news. This is increasing our brand awareness. Review collected by and hosted on G2.com.

EE
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Cision PR Newswire?

Customer service is attentive and the pickup is good Review collected by and hosted on G2.com.

What do you dislike about Cision PR Newswire?

The price is very costly for the service Review collected by and hosted on G2.com.

What problems is Cision PR Newswire solving and how is that benefiting you?

SEO is good. The customer service is good, but it requires you to be by your phone and available to authorize distribution Review collected by and hosted on G2.com.