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Captiv8 Reviews & Product Details - Page 2

Captiv8 Overview

What is Captiv8?

Captiv8 is the largest AI-Powered Branded Content Platform, connecting brands to digital influencers and creators to tell powerful stories. Marketers leverage the platform to discover influencers, create buzz-worthy content, manage their campaigns, and measure results. At the core of the platform is Insights, a social listening tool with real-time audience data across Instagram, Twitter, YouTube, and Facebook. For more information, visit www.captiv8.com

Captiv8 Details
Product Website
Languages Supported
Arabic, German, English, French, Italian, Japanese, Polish, Portuguese, Spanish, Swedish
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Product Description

Captiv8 is the largest AI-Powered Branded Content Platform, connecting brands to digital influencers and creators to tell powerful stories. Marketers leverage the platform to discover influencers, create buzz-worthy content, manage their campaigns, and measure results. At the core of the platform is Insights, a social listening tool with real-time audience data across Instagram, Twitter, YouTube, and Facebook.


Seller Details
Seller
Captiv8
Company Website
Year Founded
2015
HQ Location
San Francisco, CA
Twitter
@Captiv8labs
2,250 Twitter followers
LinkedIn® Page
www.linkedin.com
195 employees on LinkedIn®
Description

The ultimate influencer marketing platform and product to empower brands across the globe. Brands leverage Captiv8’s artificial intelligence platform, which makes it simple for brands to amplify influencer marketing campaigns by better understanding their audience, discovering creators, optimize content, benchmark against competitors, and grow customer segments across social media. The Captiv8 Platform is complemented by the Captiv8 Marketplace to make smarter buys by discovering and matching with talent based on real-time audience data across all major social platforms such as Instagram, Twitter, YouTube, TikTok, Pinterest, Twitch, and Facebook.


Krishna S.
KS
Overview Provided by:

Recent Captiv8 Reviews

AA
Ajay A.Enterprise (> 1000 emp.)
5.0 out of 5
"Good experience"
Very helpful to get data with platform partners through API. We get detailed reporting because of integrations and this helps us inform our executi...
BR
Bul R.Enterprise (> 1000 emp.)
5.0 out of 5
"works well for the team"
We like that the platform is clean and easy to use, it's not hard to find talent on Captiv8. Also, once we find partners to activate on the platfor...
Verified User
A
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"This platform has saved us valuable time and resources."
I like that Captiv8 is a platform that has enabled my team and I to build marketing campaigns with creators and manage the full process. We previou...
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Captiv8 Media

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486 Captiv8 Reviews

4.6 out of 5
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486 Captiv8 Reviews
4.6 out of 5
486 Captiv8 Reviews
4.6 out of 5

Captiv8 Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Captiv8Question

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Marketing and Advertising
UM
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Captiv8?

Their influencer database continues to grow at what I believe is a monthly basis and their search filters are incredible as sometimes we are looking for influencers who reach very niche audiences. Ultimately what I like best is that they help us avoid running into dead ends and save us time in finding influencers to work with for every specific campaign. Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

Nothing really stands out as a dislike for me. Every feature that I utilize either meets or exceeds my expectations. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

Manual time saved. Prior to using Captiv8, identifying and vetting influencers was probably the most time-consuming task in our influencer marketing process. With Captiv8, that time spent has probably been cut down to about a quarter or less of the time that it previously took. Review collected by and hosted on G2.com.

Verified User in Automotive
AA
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Captiv8?

I work at a strategic communications firm and am often looking for new influencer contacts to connect with for corporate clients. Captiv8 is a great resource for us to use for discovery and understanding potential impact of the creators it makes available for me to see. Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

Captiv8 does not have data on every creator I'm looking for occasionally. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

Not only does Captiv8 help me find creators using its filter tools, but it also provides useful data to better understand the up and potential downsides of connecting with individuals. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Captiv8?

I've enjoyed using the Influencer Discovery tool, especially the filter feature that allows to filter by ethnicity; this in particular is helpful when managing campaigns with a primary focus on Black/African American or Hispanic talent. Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

The inconsistent or even inaccurate data if creators are not opted-in to the platform. This becames a pit of pain when gathering data for reporting purposes and delivering timely results to the client. Some creators opt-out of join Captiv8 as well, which makes more challenging to get the best accurate data. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

The problems Captiv8 is solving in reducing time spent discovering talent to present to clients and reporting data. Again, with feautres such as ethnicity that was a big reason for why our team grativated towards the platform. Our agency strives on impacting culture and empowering creators of color, so little things like a ethnicity filter goes a long way and saves a lot of time. And, while there have been issues with the data for some talent in our experience, Captiv8 reporting has helped reduce some time spent in collecting data, especially when the platform automatically pulls the data from the creators in our program --- even posts that we haven't even caught manually that turn into a great way for us to show off some added value with the client. Review collected by and hosted on G2.com.

Ivan B.
IB
US Content Team Lead
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Captiv8?

Extensive influencer discovery tool, campaign management CMS and automation of content logging. The support team has been instrumental in our success. API integration with access to measurement. Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

Have not had a bad experience with the platform. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

Streamlining end-to-end campaign management as a one stop shop for discovery, campaign set up, outreach and reporting. Review collected by and hosted on G2.com.

Verified User in Logistics and Supply Chain
UL
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Captiv8?

Captiv8 helped us scale our overall influencer marketing program. From a large pool of influencers to discover and reach out to, to direct creator messaging, automated reporting and payments. They've been incredible! Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

Not a personal experience, but I have heard some new team members say they feel there is a learning curve when they weren't here for onboarding. However, Captiv8 support would probably provide us with more training if newer team members needed it. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

The main problem Captiv8 has solved for is time management/time saving. Captiv8 helped us automate so many influencer marketing processes and saves us so much time. We've been able to increase the sheer number of campaigns that we run since using Captiv8. Review collected by and hosted on G2.com.

Verified User in Pharmaceuticals
UP
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Captiv8?

Not only is Captiv8 a discovery platform for influencers, they are also an affiliate marketing management platform with their new updates this year. This helps us find new influencers to work with for affiliate campaigns, generate their referral codes, and manage the affiliate campaign all in one place. Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

I would have said needing to use another third party platform for affiliate management. However, they added that to their tools this year, so no current dislikes. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

Before adding their affiliate suite, we had to use another external tool to manage that aspect of our business. However, we've been able to consolidate since their latest update and keep track of all data and campaigns for influencer and affiliate marketing in one location. Review collected by and hosted on G2.com.

SC
Affiliate Marketing Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Captiv8?

The simplicity of recruiting, speaking to and managing influencer activity and performance. Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

Slight learning curve with some of the features for the affiliate side, but the team were always on hand to asnwer any queries and help me to udnerstand the tools. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

Helping me to see indiviudal influencer performance as well as recruiting new influencers that we may not tend to have worked with. Review collected by and hosted on G2.com.

HW
Influencer Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Captiv8?

it provides very detailed information per creator, good contact information, detailed filter system to try and find new talent Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

i want to be able to copy the URL link into search bar and Captiv8 shows me the correct page - often times it shows me no results or an incorrect page, would also like if TikTok data was more specific (often just shows US % not per state) Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

providing influencer metircs so we can make informed decisions about partnerships based on who that influencer reaches, advanced search capabilities to find new folks we may want to consider for partnership Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about Captiv8?

The Captiv8 team is so kind and friendly. It's a joy to work with them, and I love our quarterly check-ins! Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

I don't have any dislikes. Whenever I have come across issues, the Captiv8 team is quick to resolve them through a quick connect or over email. I've come to find that their team is super responsive, and even outside of traditional working hours. Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

We started using Captiv8 when we were just getting up and running with our influencer marketing campaigns, so I actually don't have exact examples of problems that they are solving. But I can definitively say that the benefits are immeasurable. They make coming up with campaign ideas so easy, they track the performances of all of your social posts for you, they also handle paying creators, etc. so definitely a ton of benefits. Review collected by and hosted on G2.com.

Verified User in Higher Education
UH
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about Captiv8?

This simplifies our marketing programs and lets our team focus on what's the most important pieces of creator marketing. The affiliate tools on this platform make tracking campaigns very easy. Review collected by and hosted on G2.com.

What do you dislike about Captiv8?

n/a currently we are satisfied with this tool set Review collected by and hosted on G2.com.

What problems is Captiv8 solving and how is that benefiting you?

We have had issues trying to track individual level creator performance and tying that back to campaign subtype. Captiv8 has helped get into the nitty gritty of performance reporting, it makes custom reporting easy for our team to understand. What I've liked the most is the ability to make measuring campaigns easy to understand and translating that into an easy visual for our teams to undertsand. Review collected by and hosted on G2.com.